Events & Retail Marketing Specialist, Australia
Mid-level Retail Marketing role at Castlery. Sydney.
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll lead showroom activations built around events, partnerships, and community involvement
- You’ll take events from initial idea through delivery and results review
- You’ll create local campaigns with showroom managers to turn visits into purchases
- You’ll manage the showroom calendar around launches and important trading periods
- You’ll improve campaigns using footfall, engagement, and performance data
What you bring
- You have three to five years in event, retail, or brand activation marketing
- You have delivered successful events or local campaigns that made a measurable difference
- You can turn brand experiences into customer interest and showroom visits
- You work comfortably with retail and store teams and take a practical, hands-on approach
- You can assess attendance, engagement, and conversion
Who this fits
You’ll suit a commercially minded marketer who enjoys delivering events, building local relationships, and turning showroom activity into sales. The role is based in Sydney, Australia, and involves working with showroom managers and central teams across social and CRM channels.
From the employer
At Castlery, we design modern furniture for the way people live today. As we grow our retail presence in Australia, we’re looking for a commercially driven Events & Retail Marketing Specialist to lead showroom marketing initiatives and drive footfall, brand awareness, and sales performance.
What You’ll Do
- Lead and execute showroom-led marketing activations, with a strong focus on events, partnerships, and community engagement
- Plan and run end-to-end events (concept → execution → post-event performance) to drive showroom traffic and brand experience
- Partner with Showroom Managers to design local campaigns that convert foot traffic into sales
- Identify and build local partnerships and collaborations to grow brand presence and reach
- Own the showroom marketing calendar, aligned to key trading moments and product launches
- Work with central teams to amplify campaigns across social and CRM channels
- Track and optimise performance based on footfall, engagement, and campaign impact
What You’ll Bring
- 3–5 years of experience in event marketing, retail marketing, or brand activations
- Proven track record of delivering high-impact events or local marketing campaigns
- Strong ability to translate brand experiences into customer engagement and traffic
- Comfortable working cross-functionally with retail/store teams
- Hands-on, resourceful, and execution-focused
- Exposure to performance tracking (e.g. attendance, engagement, conversion)
Built for Real Life, Designed for What’s Next
At Castlery, we’ve spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.
Now, we’re focused on what’s next: scaling with care, crafting better experiences, and growing a team that’s as intentional as our design philosophy.
If you believe that good homes create good lives, come build with us.
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