Digital Marketing Manager

Boyd Gaming Open · verified Sep 13, 2026

On-site Las Vegas Full-time Manager Digital Marketing

Mid-level Digital Marketing role at Boyd Gaming. Las Vegas · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll direct the digital marketing team's daily activities
You'll plan, execute, and optimize corporate and property digital campaigns
You'll align campaign direction with company goals and brand standards
You'll verify the accuracy and quality of digital marketing campaigns
You'll advise property and corporate marketing teams on digital best practices

What you bring

You have a bachelor's degree in business, marketing, or information technology, or relevant recent experience instead
You have at least four years of digital marketing experience, including email campaigns
You have at least four years in direct or database marketing and CRM applications
You understand digital marketing fundamentals and stay detail-oriented and highly organized
Salesforce Marketing Cloud experience is preferred

Who this fits

You'll work onsite in Las Vegas, Nevada, while managing a digital marketing team and advising corporate and property marketing groups. Casino or travel industry experience is a plus. You must be able to obtain and maintain any required licenses or certifications.

From the employer

Boyd Gaming Corporation has been successful in gaming jurisdiction in which we operate in the United States and is one of the premier casino entertainment companies in the United States. Never content to rest upon our successes, we will continue to evolve and retain a position of leadership in our industry.

Our past success, our current business philosophies and our sound business planning, combine to position Boyd Gaming Corporation to maximize value for our shareholders, our team members and our communities.

THIS POSITION IS ON SITE IN LAS VEGAS, NV

We are seeking a dynamic and experienced Digital Marketing Manager who is responsible for overseeing the daily operation and execution of digital marketing campaigns.

Manage a team of digital marketing professionals' day to day activities.
Oversee the planning, execution, and optimization of all corporate and property digital marketing campaigns.
Provide strategic direction and guidance to ensure all marketing campaigns align with company goals and brand standards.
Ensure accuracy and quality of all digital marketing campaigns.
Provide consultation and best practices for property and corporate marketing teams

Bachelor’s degree in Business, Marketing, Information Technology preferred; significant recent and relevant work experience may be substituted.
Salesforce Marketing Cloud experience is preferred.
Minimum of four (4) years of experience with digital marketing including email campaigns strongly preferred.
Minimum of four (4) years of experience with direct/database marketing and CRM applications preferred.
Previous experience within the casino and/or travel industry a plus.
Knowledge of AMPscript, SQL, HTML and CSS a plus.
Must have an understanding of Digital Marketing Fundamentals.
Must be detail-oriented and highly organized.
Must be able to obtain/maintain any necessary licenses and/or certifications.

All your information will be kept confidential according to EEO guidelines.

Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.