Senior Manager, US Marketing, Oncology
At a glance
Senior General Marketing role at Azurity Pharmaceuticals - US. Woburn.
Pay not stated General Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Shape plans for established brands, then run campaigns and materials against each brand’s goals
- Track brand results and market shifts, using research findings to adjust strategy and tactics
- Divide resources across brands and tailor marketing to each product and audience
- Coordinate launch preparation, timelines and field plans with medical, sales, regulatory and market access teams
- Work with agencies and vendors on omnichannel campaigns, and gather insights from key opinion leaders
What you bring
- You have four or more years in U.S. pharmaceutical or biotech marketing, including launch work
- Your overall experience spans eight to twelve years
- A bachelor’s degree in marketing, life sciences, business or a related area is required
- You can oversee several brands or indications at once
Who this fits
This senior role suits someone who can lead brand strategy and launch work across a portfolio. Oncology experience is preferred. The role is hybrid, with office attendance generally expected Tuesday through Thursday and travel of about twenty to thirty percent.
From the employer
Azurity Pharmaceuticals is a privately held, specialty pharmaceutical company that focuses on innovative products that meet the needs of underserved patients. As an industry leader in providing unique, accessible, and high-quality medications, Azurity leverages its integrated capabilities and vast partner network to continually expand its broad commercial product portfolio and robust late-stage pipeline. The company’s patient-centric products span the cardiovascular, neurology, endocrinology, gastro-intestinal, institutional, and orphan markets, and have benefited millions of patients. For more information, visit www.azurity.com.
Azurity Pharmaceuticals is proud to be an inclusive workplace and an Equal Opportunity Employer. Azurity's success is attributable to our incredibly talented, dedicated team that focuses on benefiting the lives of patients by bringing the best science and commitment to quality into everything that we do. We seek highly motivated individuals with the dedication, integrity, and creative spirit needed to thrive in our organization.
"Azurity roles are office based and are generally require individuals to be in office Tuesday through Thursday with Monday and Friday as optional days."
We are seeking a Senior Manager, US Marketing, Oncology to lead marketing efforts across a portfolio of products within our growing commercial organization. This individual will be responsible for driving North America brand strategy, in-line marketing execution, and launch planning for both current and future brand assets. The ideal candidate brings 8-12 years of experience with a minimum of 4 years of U.S.-based marketing experience in the pharmaceutical or biotech industry (Oncology experience strongly preferred)
Key Responsibilities:
Brand Strategy & Execution
- Develop and execute integrated marketing plans for in-line brands, aligning with corporate and commercial objectives.
- Manage day-to-day brand operations, ensuring timely development, production and execution of campaigns, messaging, and materials that optimize brand awareness and performance relative to established brand goals.
- Monitor brand performance, KPIs, and market dynamics to optimize marketing strategy and inform tactical pivots.
- Collaborate on conducting primary research and assessing secondary research data to garner market insights and inform brand strategy.
Product Management
- Prioritize and allocate resources across brands to maximize impact and ROI.
- Ensure brand consistency while tailoring approaches to product-specific needs and market segments.
- Work with sales training, commercial functional partners, medical and legal teams on developing and implementing commercial training for the franchise.
- Continually assess competitive marketplace to anticipate changes in the future landscape so that strategies can be revised accordingly.
Launch Planning & Readiness
- Cross-functional launch readiness efforts for new indications or products within the portfolio.
- Partner with key stakeholders across Medical Affairs, Market Access, Sales, Regulatory, and external agencies to deliver high-quality, compliant promotional and educational content.
- Help develop and manage North America launch timelines, training materials, and field execution strategies.
Stakeholder & Team Collaboration
- Collaborate with external partners, agencies, and vendors to develop omnichannel marketing campaigns.
- Engage with KOLs and gather market insights to inform brand planning and positioning.
Qualifications:
- Bachelor’s degree in Marketing, Life Sciences, Business, or related field required; MBA or advanced degree preferred.
- 4+ years of marketing / launch experience in U.S. pharma/biotech markets; 8-12 years of total experience
- Oncology experience preferred.
- Proven ability to manage multiple brands or indications simultaneously.
- Strong cross-functional leadership and communication skills.
- Experience working in a fast-paced, evolving organization with a hands-on and collaborative approach.
Work Environment & Travel:
- Hybrid.
- Travel: ~20–30% (including conferences, sales meetings, field rides, etc.)
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