Field Marketing Manager
Mid-level Event Marketing role at AVID Energy Solutions. Sutton · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll run door-to-door outreach, explain energy services, and book qualified homeowner appointments
- You'll plan and staff community events, manage materials and lead capture, and assess event returns
- You'll hire, train, coach, and hold field representatives accountable to activity and appointment goals
- You'll set territories, monitor outreach and conversion results, and adjust weak events or approaches
- You'll keep lead records current and provide performance updates to management
What you bring
- Bring at least one year in canvassing, field or event marketing, outside sales, or community outreach
- You need hands-on lead or appointment generation experience and confidence speaking with homeowners and the public
- Show strong communication, coaching, organization, and problem-solving skills, with comfort using tracking tools, apps, spreadsheets, and reports
- Be ready for hands-on fieldwork during the program's first year, including weekends and some evenings
- Have a valid driver's license, dependable transportation, and the ability to travel across the assigned territory
Who this fits
You'll suit a full-time, field-based role in Sutton, Massachusetts, helping build the outreach program from the ground up. Expect an eight-to-five schedule, extra hours as needed, weekend and occasional evening work, and travel across Massachusetts and New Hampshire. The job involves outdoor walking, extended standing, event setup, and moving materials weighing up to forty pounds. Hiring includes CORI and drug screening
From the employer
AVID Energy Solutions is immediately seeking a Field Marketing Manager to join our team in Sutton, MA and start a career helping customers with energy efficiency and utility cost savings. This is a full-time role at AVID Energy Solutions playing a key role in customer support, customer scheduling and customer service needs with a clear path for growth.
We are looking for an energetic, results-driven Field Marketing, Events & Canvassing Supervisor to build and lead our community outreach program throughout Massachusetts and New Hampshire.
This is a progression role for someone who wants to build a department, not simply inherit one. As the program grows, the role will transition into a larger leadership position.
Essential Job Functions:
- Work 8am to 5pm daily with additional hours as needed
Canvassing and Lead Generation - Engage homeowners through professional door-to-door outreach
- Explain AVID Energy Solutions’ services and the benefits of a no-cost Mass Save® Home Energy Assessment
- Schedule qualified homeowner appointments
- Develop targeted canvassing territories throughout AVID Energy Solutions’ service area
- Maintain accurate lead information and ensure timely handoff to the intake team
- Track doors knocked, homeowner conversations, appointments scheduled, and held-assessment rates
- Ensure all representatives follow approved messaging and program guidelines
Events and Community Outreach - Represent AVID Energy Solutions at fairs, festivals, home shows, community events, retail locations, and sponsorship activations
- Coordinate event registration, staffing, schedules, displays, materials, and lead capture
- Actively engage event attendees and schedule qualified appointments
- Research and recommend new events and community partnerships
- Build relationships with municipalities, businesses, organizations, and event coordinators
- Track event costs, lead volume, appointment volume, and return on investment
- Maintain event supplies, uniforms, equipment, signage, and promotional material
Team Leadership and Performance - Recruit, onboard, train, and develop part-time and full-time field representatives
- Establish daily and weekly performance expectations
- Provide ongoing coaching, feedback, and accountability
- Build a positive, professional, and results-oriented team culture
- Report regularly on staffing, activity, appointments, conversion rates, and program performance
- Identify underperforming events, territories, or strategies and make adjustments
- Ability to maintain real-time communication with your manager and upper management as needed
- Ability to work independently and solve problems with minimal supervision
- Ability to manage multiple tasks
- 1+ years of experience in canvassing, field marketing, event marketing, outside sales, community outreach, or a related role
- Previous experience leading, training, or supervising employees, a plus
- A proven ability to generate leads or appointments through face-to-face outreach
- An entrepreneurial mindset and interest in building a program from the ground up
- Willingness to perform hands-on fieldwork during the program’s first year
- Strong communication, coaching, organization, and problem-solving skills
- Confidence approaching and speaking with homeowners and members of the public
- Ability to motivate a team while maintaining clear performance standards
- Comfortable using lead-tracking systems, mobile applications, spreadsheets, and performance reports
- Availability to work weekends and occasional evenings
- Valid driver’s license, reliable transportation, and the ability to travel throughout the assigned territory
- Experience in home improvement, energy efficiency, HVAC, insulation, solar, or the Mass Save® program is preferred but not required
Physical Requirements - Ability to walk and stand for extended periods
- Ability to travel through residential neighborhoods and work outdoors
- Ability to lift and transport event materials weighing up to 40 pounds
- Ability to set up and break down tents, tables, signage, and displays
- Bilingual preferred but not required
- Consent to a CORI background check and drug test screening
Benefits:
- Health, Dental and Vision insurance
- Life insurance
- Paid time off & Paid company holidays
- Uncapped commissions and bonuses
- Continuous training and growth opportunities
- Referral program
About AVID Energy Solutions:
AVID Energy Solutions is a proud Mass Save Partner® and NHSaves® Trade Ally dedicated to helping home owners reduce their energy output and save on their monthly utility bills. With offices in Methuen and Sutton, we work with clients throughout the North Shore, South Shore, Central and Western Massachusetts, as well as the Greater Boston area to find the best possible solutions for their energy efficiency needs and budget. We believe that everyone should have access to affordable, reliable energy efficient solutions, and we are committed to providing that to homeowners throughout Massachusetts.
Our team of certified energy efficiency specialists, professional weatherization installers, and friendly customer service representatives are all committed to providing the highest level of service starting with no-cost home energy assessments through any insulation and weatherization installation and other energy efficient measures such as HVAC systems, windows and doors.
Not this one either?
Claude or ChatGPT reads the other 70,317 for you.
Get better matches →