Member of Product Marketing, Stablecoins
Mid-level Product Marketing role at Anchorage Digital. Remote, United States · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- Set market direction, positioning, and go-to-market plans for stablecoin infrastructure and cross-border payments
- Translate stablecoin issuance and correspondent banking into clear value for institutional customers
- Build messaging, sales enablement, and competitive tools that clarify differentiation
- Lead work across launches, partnerships, and deals while balancing customer and business needs
- Use customer, sales, and market feedback to shape strategy, messaging, and roadmap
What you bring
- Experience taking complex financial or crypto infrastructure products to market
- Skill translating technical and regulatory complexity into clear market positioning
- A record of leading cross-functional work and influencing product and revenue strategy in startup or high-growth environments
- Executive communication and stakeholder alignment skills across product, sales, compliance, and leadership
Who this fits
You'll suit a senior product marketer who can lead stablecoin and cross-border payment strategy in an institutional crypto setting. The role requires remote work from the United States plus mandatory in-person onboarding, with no exceptions. You'll work across product, sales, compliance, leadership, launches, partnerships, and deals.
From the employer
With the evolving landscape of digital threats and an increasing volume of sophisticated attacks by malicious actors, we have a security policy mandating all new hires complete an in-person onboarding process - no exceptions. Security is our foundation and we prioritize physical identity verification and secure IT setup. While our security and IT logistics require physical presence to protect our infrastructure from sophisticated global threats, this move is equally about our Village culture. We believe that a laptop can be shipped, but our culture cannot.
We are seeking a senior product marketing leader to own market strategy, positioning, and go-to-market execution for our stablecoin infrastructure and cross-border payment offerings. This is a highly strategic role responsible for shaping category narrative, enabling revenue growth, and positioning Anchorage Digital as the trusted institutional partner for stablecoin infrastructure. We think about growth and career development differently at Anchorage Digital. We define performance as acquiring, possessing, and practicing a relevant set of skills and competencies - and the ability to apply them effectively and consistently. We have created the Factors of Growth & Impact to help Anchorage Digital “Villagers” better measure impact and the rich and rewarding learning that happens while exploring, developing, and mastering the capabilities and contributions within and outside of the Product Marketing role. You will be coached, mentored and guided to grow your capabilities in 4 major areas:
Technical Skills:
- Drive positioning and GTM strategy for stablecoin issuance and correspondent banking products, translating complex infrastructure into clear institutional value.
- Build scalable messaging, enablement, and competitive frameworks that equip teams to consistently articulate differentiation and win in market.
Complexity and Impact of Work:
- Lead Stablecoin marketing strategy and execution across functions delivering revenue impact.
- Manage ambiguity and competing priorities across launches, partnerships, and deals while aligning customer needs and business outcomes.
Organizational Knowledge:
- Collaborate across business line leads, product and sales teams to build product narratives and integrate stablecoin offerings into platform strategy.
- Deliver market-facing materials grounded in deep understanding of stablecoin products, Anchorage’s institutional positioning, and regulatory posture.
Communication and Influence:
- Listen to customers, sales, and market signals to surface insights that shape stablecoin strategy, messaging, and roadmap.
- Contribute clear, authoritative perspectives that influence stakeholders, guide decision-making, and strengthen Anchorage’s stablecoin market leadership.
You may be a fit for this role if you have:
- A track record of shaping positioning and go-to-market for complex financial or crypto infrastructure, translating technical and regulatory depth into market leadership.
- Proven ability to lead high-impact, cross-functional initiatives, influence product and revenue strategy, and drive outcomes in start-up or high growth environments.
- Executive-level communication and stakeholder alignment skills, with the judgment and presence to partner across product, sales, compliance, and leadership.
Although not a requirement, bonus points if:
- You were emotionally moved by the soundtrack to Hamilton, which chronicles the founding of a new financial system. :)
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