Manager - CRM Marketing

Amcn Open · verified Aug 15, 2026

New York Full-time Manager Email Marketing

Mid-level Email Marketing role at Amcn. New York · full-time · $80,000–$95,000 base.

SalaryStated by Amcn

$80,000 – $95,000

Base salary for this role, in USD per year, as published in the posting.

This role, from AmcnOur estimate for the market: $124,289–$153,750

Below the market median of $137,500 for mid-level email marketing roles in New York.

Worked out from 14 postings that stated pay, median $137,500. Last updated Aug 12, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Lead CRM plans for premieres, finales, seasonal moments, and franchise events
Run weekly streaming guides and content highlights across the portfolio
Launch email, push, and in-app campaigns while managing briefs, approvals, timelines, and QA
Use audience data and test results to improve targeting, content, timing, and retention
Align CRM work with content, brand, product, analytics, and wider marketing teams

What you bring

Four to seven or more years in CRM, lifecycle, or retention marketing, with streaming or media experience welcomed
Hands-on experience delivering email, push, and/or in-app messaging campaigns
A data-led approach to testing, optimization, and performance analysis
Ability to balance strategic planning with detailed campaign execution
Strong prioritization, collaboration, and communication skills

Who this fits

This role suits a CRM marketer who combines campaign strategy with hands-on delivery and uses performance data to improve engagement and retention. You’ll collaborate closely with content, brand, product, analytics, and retention teams. The position is based in New York and includes one remote workday each week.

From the employer

Job Description

AMC Global Media is home to many of the greatest stories and characters in TV and film and the premier destination for passionate and engaged fan communities around the world.

We create and curate celebrated series and films across distinct brands and make them available to audiences everywhere. Our portfolio includes targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK and HIDIVE; cable networks AMC, BBC AMERICA, Independent Film Company, Sundance TV and We TV; and film distribution labels Independent Film Company and RLJE Films. The company also operates AMC Studios, our in-house studio, production, and distribution operation behind acclaimed and fan-favorite originals including The Walking Dead Universe and the Anne Rice Immortal Universe, and AMC Networks International, our international programming business.

We are currently seeking a Manager - CRM Marketing to join our Audience & Media Strategy team based in our New York, NY location.

JOB RESPONSIBILITIES:

CRM Strategy & Campaign Ownership

Lead CRM strategy and execution for key programming tentpoles (premieres, finales, seasonal moments, franchise events)
Partner cross-functionally to align messaging with brand voice, content priorities, and business goals
Develop audience-first campaign plans that drive engagement, viewing, and retention

Weekly Engagement & Always-On Programming

Own the strategy and execution of weekly streaming guides and content highlights across all brands
Build upon repeatable frameworks that balance efficiency with fresh, compelling storytelling
Continuously optimize send timing, targeting, and content mix to improve performance

Execution Excellence

Collaborate with the Retention/CRM team to build and deploy campaigns across CRM channels (email, push, in-app), ensuring high-quality execution
Manage timelines, creative briefs, approvals, and QA processes
Collaborate with creative, product, and analytics teams to bring campaigns to life

Personalization & Audience Strategy

Leverage behavioral, lifecycle, and content affinity data to create targeted, personalized experiences
Identify opportunities to scale personalization across campaigns and journeys
Support segmentation strategies that drive deeper engagement and reduce churn

Testing & Optimization

Contribute to A/B testing roadmap across campaigns and journeys
Analyze performance and translate insights into actionable recommendations
Continuously refine strategies to improve open rates, CTR, conversion, and retention

Cross-Functional Collaboration

Partner closely with content, brand marketing, product, and analytics teams
Act as a key CRM voice in campaign planning and programming discussions
Ensure alignment between CRM initiatives and broader marketing efforts

QUALIFICATIONS (Required & Preferred)

4–7+ years of experience in CRM, lifecycle, or retention marketing (streaming/media experience a plus)
Strong balance of strategic thinking and hands-on execution
Experience managing campaigns across email, push, and/or in-app messaging
Data-driven mindset with experience in testing, optimization, and performance analysis
Ability to manage multiple priorities across fast-paced campaign calendars
Strong collaboration and communication skills

The base compensation for this position is $80,000 - $95,000 commensurate with experience. AMC Global Media additionally offers a comprehensive benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Paid Time Off, Paid Parental Leave and Adoption Services, among other benefit plan options, subject to eligibility requirements. AMC Global Media values the benefits achieved through in-office collaboration, but we provide our employees with the flexibility to work from home one day per week.

The Company is committed to policy of nondiscrimination in its employment and personnel practices. Applicants are considered for all employment without regard to race, color, religious creed, religion, alienage, citizenship, gender, gender identity, national origin, ancestry, genetic predisposition or carrier status, age, marital status, familial status, military or veteran status, status as a victim of domestic violence, stalking or sexual assault, sexual orientation, disability or any other characteristic protected by federal, state or local law.

The Company is committed to policy of nondiscrimination in its employment and personnel practices. Applicants are considered for all employment without regard to race, color, religious creed, religion, alienage, citizenship, gender, gender identity, national origin, ancestry, genetic predisposition or carrier status, age, marital status, familial status, military or veteran status, status as a victim of domestic violence, stalking or sexual assault, sexual orientation, disability or any other characteristic protected by federal, state or local law.