Marketing Manager - LATAM
At a glance
Mid-level General Marketing role at AMBOSS. Berlin · full-time · no salary stated · we estimate €45,000–€52,000.
AMBOSS has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- Build localized marketing plans for Spanish-speaking Latin American markets, reflecting exam systems, education structures, and audience differences
- Adapt global positioning and messaging to regional languages, cultural contexts, needs, and behaviors
- Run campaigns across CRM, paid social, SEM, SEO, and organic social, including Meta and WhatsApp
- Use campaign data to improve acquisition, activation, and retention performance over time
- Coordinate projects with CRM, Performance Marketing, Creative, and Product teams to align execution across LATAM
What you bring
- Fluent English and Spanish, with Portuguese considered an advantage
- At least three years of digital marketing experience in Latin America across SaaS or B2C
- Hands-on knowledge of multichannel marketing spanning CRM, paid social, SEM, SEO, and social media
- Experience shaping marketing strategy through positioning, value propositions, and region-specific messaging
- Ability to turn limited data into practical marketing decisions and initiatives
Who this fits
You’ll suit a marketer who can move between strategic planning and hands-on delivery while working across diverse Latin American markets. The role is based in Berlin with a hybrid setup and involves collaboration with global stakeholders. Cultural sensitivity, clear communication, ownership, and comfort in a fast-moving environment are central to the role.
From the employer
Hi, we are AMBOSS, and we are looking for an experienced marketer to drive our growth across Latin America!
About AMBOSS
AMBOSS is the copilot for medical professionals, empowering them to provide the best possible care through our learning and clinical decision support tool. Our team brings together care, innovative thinking, and cutting-edge AI medical technology. Our founders launched AMBOSS in 2012 with the goal of creating a tool they wished they had during medical school and clinical practice. Since then, we've grown to over 600 employees and are active in over 180 countries - primarily in Germany and the US. Our offices are located in Berlin, Cologne, New York, Cagliari and Cape Town.
Want to learn more about our culture? Watch our video to explore what makes us unique.
Why can this position be exciting for you?
As the Marketing Manager for LATAM, you will own the development and execution of localized, culturally relevant marketing strategies to grow our market share and revenue across Spanish-speaking markets.
You will work cross-functionally with global teams (CRM, Performance Marketing, Creative, Product) while adapting initiatives to local market nuances, language differences, and region-specific behaviors. This role requires a strategic mindset, strong execution skills, and the ability to operate effectively in a fast-evolving environment.
You will:
Develop a strong understanding of LATAM markets, including local exam systems, education structures, and differences between students and physicians
Adapt global messaging to local cultural and linguistic contexts, ensuring the messaging is relevant for regional needs and behaviors
Plan and execute multichannel campaigns across CRM, Paid Social, SEM, SEO, and organic social, leveraging relevant channels (e.g., Meta, WhatsApp) in the region
Monitor and optimize campaigns, using data to drive continuous improvement across acquisition, activation, and retention funnels
Own end-to-end project management and collaborate cross-functionally with global teams, ensuring alignment and building scalable best practices across LATAM
You bring:
Fluent English and Spanish. Portuguese is a plus
3+ years of experience in digital marketing from SaaS or B2C in Latin America
Strong understanding of multichannel marketing (CRM, Paid Social, SEM, SEO, Social Media), including region-specific channel dynamics (e.g., Meta, WhatsApp)
Experience developing and implementing marketing strategies, including positioning, value propositions, and localized messaging
Analytical mindset with the ability to work with limited data to design and execute impactful marketing initiatives
Comfortable in being strategic and operational and driven to get things done in a fast-paced environment.
Highly reliable business partner, always on the hunt for solutions and improvements.
Excellent communication skills and can communicate clearly with various stakeholders and to drive alignment.
You enjoy:
Having strong ownership and accountability in fast paced environments, ensuring seamless execution and alignment with different stakeholders
Balancing strategic vision with operational execution, effectively bridging long-term goals with day-to-day activities.
Employing a data-driven approach to decision-making, leveraging limited data sets to generate actionable insights and informed strategies.
Exceptional communication and interpersonal skills, enabling effective engagement with key stakeholders
High level of adaptability and cultural sensitivity across diverse LATAM markets
Benefits:
🌴 Rest & Time Off (30 paid vacation days, AMBOSS holiday, personal purpose day and more)
🥙Food & Office Comfort (Daily healthy breakfast & lunch by in-house chef in Berlin HQ, AMBOSS daycare, work remotely from other office spaces in Cologne, Sardinia, Cape Town)
🏃 Health, Fitness & Mobility (Urban Sports Club -M plan- , Fitbit Versa 3, Deutschland Ticket…)
Check out the full list of benefits below:
https://go.amboss.com/the-amboss-prescription-de
We believe that diversity is a powerful driver of innovation and progress. That’s why we are committed to fostering an inclusive, respectful, and supportive environment where everyone—regardless of gender, age, ethnic or cultural background, religion, disability, sexual orientation, gender identity—is valued and given equal opportunity to thrive. We warmly welcome people of all backgrounds to help us fulfil our mission: empowering all medical professionals to provide the best possible care 🩺
Even if you don’t meet every single point in the job description, we still encourage you to apply, we’d love to hear from you. And if this specific role doesn’t feel like the perfect match, feel free to explore our other open positions in our careers page. As AMBOSS operates across multiple international markets and diverse verticals, there may be another opportunity where you can make an even bigger impact.
Not this one either?
Claude or ChatGPT reads the other 90,924 for you.
Get better matches →
