growthroles

Assistant / Manager, Key Account

adidas adidas-group.com Open · verified Sep 25, 2026
Ho Chi Minh City Manager Account Management

At a glance

Mid-level Account Management role at adidas. Ho Chi Minh City.

Pay not stated

RoleAccount Management
SeniorityManager
LocationHo Chi Minh City
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Negotiate adidas trade terms and drive monthly sales targets across assigned key accounts
  • Shape key-account orders during pre-sell-in and sell-in, then agree on sell-through support
  • Coordinate in-store promotions, campaign activations, and brand presentation with internal teams
  • Build account strategies and marketing plans, securing director approval and quarterly reviews
  • Track sell-through, order backlogs, supply, KPIs, and customer or competitor activity

What you bring

  • A university business degree focused on marketing and sales
  • Preferably two years in sales, ideally within key-account work
  • Advanced English and fluent command of the local language
  • Advanced ability with Word, Excel, and PowerPoint, plus basic Outlook skills

Who this fits

You’ll suit a key-account role centered on sales targets, trade terms, account planning, and cross-functional coordination. The position is based in Ho Chi Minh City and calls for apparel, fashion, footwear, FMCG, sports, marketing, or account-marketing exposure. Leadership skills are useful, but prior leadership experience is not required

From the employer

PURPOSE/MISSION:

To achieve profitable and sustainable market growth within assigned key account(s), while aligning with adidas (target) brand image & strategy. Ensure key account target achievement

ACCOUNTABILITIES:

1. Functional:

  • Negotiate and reinforce adidas trade terms
  • Monthly sales target achievement
  • Actively influence the indent orders of KAs during pre sell-in and sell-in
  • Ensure proper execution of all in-store promotions, campaign activation and brand presentation
  • Assist implement the Key Account Plans and ensure quarterly reviews are properly set
  • Represent the Key Account team internally as an “ambassador” towards all functions and manage all interfaces
    • Frequently address Key Account requirements across functions
    • Proactively coordinate/ facilitate meetings with other functions and accounts
  • Assist in the development of account strategies, formalization by strategic account plans and get sign-off by the director superior
  • Sell-in and agree on sell-through support. Formalize specific Account’s Marketing Plans
    • Proactively lead the alignment of the sell in/ out process across internal functions for the Key Account team
  • Continue to monitor the sell-through and the order back-log as well as reliable and cost efficient supply for the account
    • By proactively facilitate meeting with designated operations team and Customer Service
    • To conduct and share sell through information from account

2. Controlling:

  • Monitor the progress of assigned accounts KPIs to ensure target achievement
  • Monitor & report customers and competitors activities and propose/ initiate/ take actions
  • Ensure customer compliance with trade agreements (i.e. trade terms)

GROUP COMPETENCIES:

  • Communicate with Others
  • Manage Relationship and Diversity
  • Planning and Organizing
  • Analysis and Problem Solving
  • Learning & Self Development

FUNCTIONAL COMPETENCIES:

  • Cost center- budget compliance
  • DSO of KAs and all other accounts
  • Sales and standard margin of KA
  • Monthly Sales target
  • Sell through target

PROFESSIONAL BACKGROUND/EXPERIENCE:

  • Functional: Preferably 2 years sales, ideally in KA
  • Industry: Preferably in apparel/ fashion/ FW or FMCG
  • Leadership: With skills but no experience required
  • Exposure: Sports, marketing, account marketing

EDUCATION:

  • University degree in Business with Marketing and Sales focus

TOOLS:

  • Outlook: Basic
  • Word: Advanced
  • Excel: Advanced
  • Powerpoint: Advanced

LANGUAGE SKILLS:

  • English: Advanced
  • Local Language: Fluent

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