Marketing Senior Analyst
At a glance
Senior General Marketing role at Accenture. Bengaluru · full-time.
Pay not stated Marketing Analyst salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Lead Accenture’s social channels in India and shape the region’s overall social approach
- Build platform-specific campaigns and content that increase audience engagement and bring brand stories to life
- Manage community conversations while tracking trends, cultural moments, and emerging opportunities
- Measure social results, translate findings into next steps, and advise stakeholders on social activity
- Flag reputational concerns and keep published work within brand, security, compliance, and governance rules
What you bring
- At least three years in social media, community management, or digital marketing
- Background supporting technology, consulting, or innovation-led brands
- Strong copywriting, storytelling, social analytics, and performance-measurement skills
- Hands-on ability with Sprinklr, Hootsuite, Sprout Social, or a comparable social management platform
- You understand GenAI content creation and can work across teams, markets, and time zones
Who this fits
You’ll suit this role if you combine social creativity with comfort using data, spotting trends, and guiding stakeholders. The job is based in Bengaluru and focuses on shaping social activity for India while collaborating across global teams and time zones.
From the employer
Love social media? Obsessed with brands, trends, storytelling, and building communities online? We're looking for a Social Media expert with 3-4 years of work experience, to help shape Accenture's social presence in India.
You'll lead social strategies for the region, create and manage social-first campaigns, drive engagement, monitor conversations, and spot emerging opportunities and reputational risks. And work closely with teams across India and around the world to bring Accenture's brand and stories to life.
What You'll Do
- Lead and manage Accenture's social media presence across key platforms.
- Develop and execute social-first campaigns that drive engagement and impact.
- Create compelling, platform-native content and copy - with a fundamental understanding of how to leverage AI for creating content
- Build authentic connections with our audiences and manage community interactions.
- Monitor trends, conversations, and cultural moments to keep our content relevant.
- Track performance metrics and turn insights into action.
- Partner with creative, marketing, and communications teams to deliver standout social experiences.
- Identify and escalate potential reputational risks in collaboration with Corporate Communications and Issues Management teams.
- Ensure content aligns with brand, security, compliance, and governance standards.
What We're Looking For
- 3-4 years of experience in social media, community management, or digital marketing.
- Experience working with technology, consulting, or innovation-focused brands.
- Excellent copywriting and storytelling skills.
- Proficiency with social media management tools such as Sprinklr, Hootsuite, Sprout Social, or similar platforms.
- Strong understanding of social analytics and performance measurement.
- A proactive, strategic, and social-savvy mindset and knows how to use GenAI to create content.
- Strong awareness of content trends, platform updates, and digital culture.
- Ability to collaborate across teams, markets, and time zones.
You'll Thrive Here If You...
✅ Think social-first, not social-last ✅ Love turning insights into action ✅ Can spot trends before they go mainstream
✅ Are comfortable advising stakeholders on all things social ✅ Care about both creativity, tech and data
Join us in shaping conversations, building communities, and amplifying the stories that matter.
To be filled by recruiter
About Accenture
Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.Visit us at www.accenture.com
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities.
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