Influencer Manager
nothing Open · verified Aug 5, 2026 Mid-level Influencer Marketing role at nothing. New York · $92,000–$120,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Set the US influencer plan and run creator programs for paid and organic activity
- Develop creator ties in tech, music, fashion, streetwear, and design
- Shape briefs, review work, and approve content against Nothing’s standards
- Handle talent contracts, product seeding, onboarding, and training
- Track results and coordinate with London, PR, product, events, and community teams
What you bring
- Bring at least seven years in agency or brand-side influencer marketing
- Know US creator ecosystems, platform behavior, and cultural nuance across the market
- Have creator and agent relationships spanning tech, fashion, design, New York, and Los Angeles
- Use influencer strategy across awareness, consideration, and conversion
- Show strong organization, creative judgment, and ROI discipline with limited budgets
Who this fits
You’ll suit a founding US marketing role where you create the influencer playbook rather than inherit one. The job is based in New York, Los Angeles, or San Francisco, with remote work potentially available for an exceptional candidate. You’ll need to work across time zones with London and stay effective in a fast-changing environment.
From the employer
About Nothing
Nothing exists to make tech feel exciting again.
We’re building a different kind of technology company, one that puts design, emotion, and human creativity at the heart of everything we do. From the way our products look and feel to how we communicate and show up in culture, we believe technology should make you feel something.Founded in London in 2020, we’ve grown from idea to global challenger in just a few years. Backed by GV (Google Ventures), EQT Ventures, and C Ventures, and investors like Tony Fadell (iPod), Casey Neistat, and Kevin Lin (Twitch), we’re now sold in 40+ markets with millions of users worldwide.
About the Team
Nothing is on a mission to make tech feel exciting again. In a world where most technology looks and feels the same, we're building iconic products that are just as joyful to look at as they are to use. From our Glyph Interface to our transparent earbuds, we sweat every detail because we believe great design should inspire people, not just serve them.
We're now looking for an Influencer Manager to help build something new: Nothing's cultural presence in the US. This is a founding role within our US marketing team, which means you won't be inheriting a playbook, you'll be writing it. You'll take full ownership of Nothing's influencer program across North America, working with creators and cultural voices who don't just have audiences, but move them.
The best work you'll do here won't feel like a campaign. It'll feel like a moment, something a community actually cares about. That's the standard we're after. To get there, you'll need to be resourceful, decisive, and genuinely tapped into culture. The role will evolve quickly, and we want someone who sees that as the draw, not the fine print.
Responsibilities:
- Develop and implement Nothing's influencer strategy for the US;
- Execute nano, micro, and macro influencer campaigns across paid and organic;
- Build relationships with creators across tech, music, fashion (including streetwear), and design
- Brief creators, provide feedback, and approve deliverables to ensure content meets Nothing's creative standards;
- Identify new influencers and content opportunities aligned with Nothing's brand;
- Lead all aspects of contract negotiation and development, working with senior leadership on final approvals;
- Report on campaign performance across organic and paid activity;
- Collaborate closely with London HQ and cross-functional teams including PR, product, events, and community;
- Facilitate product seeding, onboarding, and training.
Requirements:
- 7+ years in agency or in-house influencer marketing, with established relationships across tech, fashion, and design, and strong ties to the NY and LA creator scenes
- Deep fluency in the US influencer landscape, with a strong understanding of American cultural nuance, platform behavior, and creator ecosystems;
- Experience collaborating with global teams across time zones, translating local market context for international stakeholders;
- Demonstrate expert knowledge of influencer strategies across the entire consumer journey: awareness, consideration, and conversion;
- Actively engaged with social media, perhaps even with some experience of your own in content creation and influencer engagement;
- Proven track record of working directly with talent and agents;
- Creative thinker, able to be reactive, identify trends, and develop original content ideas;
- A genuine passion for culture, design, or technology, not just marketing them. You have taste, and you know how to apply it;
- Ability to work with a limited budget and a continuous drive toward optimizing ROI;
- Phenomenal organizational skills with exceptional attention to detail;
- Entrepreneurial and strategic mindset, with the ability to show creative and critical thinking and solve complex problems in an ever-changing environment;
- Experience using digital marketing tools and reporting.
Salary Range: $92,000 - $120,000 annually (depending on experience)
Location: New York, Los Angeles, or San Francisco. For an exceptional candidate, we're open to discussing a remote arrangement.