Senior Account Manager, Programmatic
Senior Programmatic role at Equativ. Chicago · $90,000–$100,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Own a book of brand and agency clients across the US Central region as their main contact
- Shape media strategies from market trends, audience data and competitive analysis
- Spot upsell and cross-sell chances across open exchange and PMP formats
- Run QBRs, performance updates and post-campaign wrap-ups, plus curated reporting
- Team up with sales and optimization managers on setup and execution, and lead an SME project
What you bring
- Hands-on campaign work across the major DSPs, with a firm grip on auctions, PMP and programmatic guaranteed
- A knack for diagnosing underdelivering campaigns and fixing them
- Confidence presenting to and building trust with senior agency and brand stakeholders
- Comfort digging through large datasets in Excel or similar to pull out insights
- A bachelor's degree or equivalent experience
Who this fits
This suits a senior programmatic account manager who juggles many client priorities without dropping any and turns technical detail into plain guidance. The role is hybrid out of Chicago and covers the US Central region. Pay is stated at 90,000 to 100,000 USD per year. Trading and optimization experience is a bonus rather than a gate.
From the employer
Key Responsibilities
- Serve as the primary client contact, building strong, trust-based relationships.
- Plan and execute client entertainment initiatives to enhance engagement and retention by participating in office hours, lunch & learns, and industry events.
- Develop client-aligned media strategies using market trends, audience insights, and competitive analysis.
- Identify upsell/cross-sell opportunities across open exchange and PMP formats.
- Proactively address evolving client needs with strategic recommendations.
- Use performance data to develop retention plans and uncover growth opportunities.
- Collaborate on pre-launch activities: brief reviews, creative mocks, site lists, and quality checks.
- Maintain and manage Deal Libraries and targeting strategies.
- Deliver ongoing performance updates, QBRs, and post-campaign wrap-ups.
- Provide curated reporting: site lists, green PMPs, RFIs, RFPs, and campaign trackers.
- Partner closely with Sales and Optimization Managers to align on strategy, setup, and execution.
- Collaborate with marketing and solutions teams for demos, insights, and product recommendations.
- Own and develop an SME project to deepen expertise in Equativ/Sharethrough capabilities and support strategic outcomes across the sales cycle.
Client Relationship Management
Campaign Planning & Strategy
Campaign Execution & Support
Cross-Functional Collaboration
Subject Matter Expertise
What we're looking for
Programmatic expertise: You have hands-on experience running and troubleshooting campaigns across the major DSP platforms and a strong grasp of how programmatic auctions, PMP deals, and programmatic guaranteed structures work in practice. When campaigns underdeliver, you know where to look and how to fix it. You can translate technical know-how into strategic guidance that clients actually understand and act on.
Client-facing confidence: You show up prepared, communicate with clarity, and build relationships that go beyond the day-to-day. You're comfortable presenting to senior stakeholders at agencies and brands, leading strategic conversations, and handling tough questions on the spot. Clients see you as a trusted partner, not just a vendor contact, and that trust translates into long-term retention and growth.
Organizational agility: You're someone who keeps multiple priorities moving at once without things falling through the cracks. You proactively flag issues before they escalate, set clear expectations with clients and internal teams, and follow through consistently. You communicate well in writing and in conversation, and you know how to calibrate your message depending on the audience.
You also bring
- Analytical, organizational, and problem-solving skills, with comfort working in large datasets using Excel or other tools to surface actionable insights.
- Familiarity with optimization, attribution, and other facets of the ad tech ecosystem.
- Hands-on programmatic trading and optimization experience is a plus.
- BS/BA or equivalent experience.
Following its recent merger with Sharethrough and the acquisition of Kamino Retail, advertisers, media owners, and technology partners rely on Equativ’s advanced SSP, curation, and retail media services and technology to achieve maximum business outcomes.
With a focus on privacy-first programmatic video, CTV, and data-driven solutions, Equativ enables clients to activate across the digital ecosystem while protecting consumer privacy.
The company’s global expertise is also backed by a team of over 750 employees across 19 countries.
As a proud recipient of the HappyIndex@Work label, Equativ is committed to providing a dynamic, flexible workplace where employees thrive, grow, and excel in both their professional and personal lives. Come and lead the charge with us in building a transparent ecosystem based on quality!
----------------------Equativ is an equal opportunity employer. Equal access to employment, services, and programs are available to everyone, regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you require reasonable accommodation throughout the application and/or interview process, please contact the recruitment team at ta-team@equativ.com