Specialist, Programmatic (California State Lottery)
Canvas Worldwide Open · verified Jul 30, 2026 Hybrid El Segundo Full-time Mid-level Programmatic
Mid-level Programmatic role at Canvas Worldwide. El Segundo · full-time · $70,400 base.
SalaryStated by Canvas Worldwide
$70,400
Base salary for this role, in USD per year, as published in the posting.
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Run programmatic campaigns end to end, from planning and trafficking through optimization and reporting
- Set up, budget, bulk-update and troubleshoot campaigns inside the DSP
- Pull daily insights from reporting suites and adjust against KPI goals
- Coordinate with strategy, analytics, adops, client and creative teams throughout execution
- Own billing and reconciliation, and flag early when deadlines are at risk
What you bring
- One to two years on a programmatic team
- Hands-on knowledge of a DSP such as The Trade Desk, Mediamath, Appnexus, Dataxu or Doubleclick Bid Manager, with Trade Desk preferred
- Advanced Excel skills and comfort turning large datasets into clear insights
- Some experience guiding assistants or associates
- A bachelor's degree, preferred
Who this fits
This suits an early-career programmatic buyer who wants full ownership of campaigns while learning the wider ad-tech stack. You should be proactive, organized, and comfortable communicating across internal and external teams. The role is hybrid out of El Segundo, requiring at least three office days a week. Base pay is set at 70,400 USD per year.
From the employer
Canvas Worldwide dares to be the challenger the ad industry needs. Do you "Challenge the Comfortable?" Then you'll fit right in here at Canvas.
Recognized as one of Ad Age's "Best Places to Work" for three consecutive years, Canvas Worldwide is an independent media agency committed to providing creative solutions for brands that challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Zillow and McDonald’s (to name a few…).
Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable… then keep reading.
Programmatic Specialist works within the Programmatic group – as a subset of the Digital group, and reports into the Associate Director. While the programmatic group is a specialized channel, the role also requires the programmatic specialist to work with strategy teams and investment teams as an extension of their plan execution process. Programmatic Specialists own campaign management from start to finish – inclusive of all self-service capabilities in planning, trafficking, execution, optimization, and reporting.
Salary and Benefits Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time. Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO. Additional perks include employee social and wellness events, a DEI Council, auto purchase rebate program, monthly wellness allowance, and in-office amenities such as fresh kombucha and an in-house barista inside our beautiful, new vibrant El Segundo office. In-Office Work Schedule This is a hybrid role, requiring a minimum of 3 days in-office per week. Canvas Worldwide is an Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law. CA Applicants: Canvas Worldwide practices Fair Chance Hiring
Programmatic Specialist works within the Programmatic group – as a subset of the Digital group, and reports into the Associate Director. While the programmatic group is a specialized channel, the role also requires the programmatic specialist to work with strategy teams and investment teams as an extension of their plan execution process. Programmatic Specialists own campaign management from start to finish – inclusive of all self-service capabilities in planning, trafficking, execution, optimization, and reporting.
Platform (primary) - DSP
- Master the usage of demand side platforms for campaign set up, optimization, and reporting; inclusive of:
- Bulk updating of campaigns, budget management, and troubleshooting platform issues
- Working in reporting suite daily to glean insights and make optimizations against KPI goals
- Applying insights to put together recommendations and set up campaigns
- Support in managing relationship with platform support teams to continually bring innovation to the table
Platform (secondary) – partner platforms
- Learn and master processes and systems related to the trafficking and workflow management of programmatic campaigns; inclusive of:
- Primary Ad Server
- Dynamic Creative Ad Server
- Billing/Planning system
- Verification systems
- Measurement systems
- Learn and become proficient in reporting systems that support programmatic campaigns (inclusive of data, verification, analysis that comes from reporting output directly in DSP)
Campaign Ownership
- Work collaboratively with multiple groups both internally and externally (strategy teams, client and creative agency)
- Participation in status meetings – and communicate updates outward
- Clarify with strategy teams on campaign deliverable requirements
- Work collaboratively with analytics + adops teams on tagging requirements to QA performance
- Own billing and reconciliation process (inclusive of ad serving estimation) to maintain campaign parameters
- Communicate outwardly on partner recommendations + rationales to share feedback on partners
- Clear communication on if deadlines will not be met to manage expectations
Qualifications:
- 1-2 years’ experience working on Programmatic Team
- Knowledge of DSP platforms (Doubleclick Bid Manager, Mediamath, The Trade Desk, Appnexus, or Dataxu) required
- Trade Desk experience is strongly preferred
- Proficiency in advanced Excel formulas and experience manipulating large datasets into digestible insights
- Be proactive: Show interest in constantly learning and growing
- Be organized: able to work with dept head to prioritize projects across campaigns while also clearly communicating progress and project completion
- Experience mentoring and guiding assistants/associates
- Bachelor’s degree Preferred
Salary and Benefits Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time. Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO. Additional perks include employee social and wellness events, a DEI Council, auto purchase rebate program, monthly wellness allowance, and in-office amenities such as fresh kombucha and an in-house barista inside our beautiful, new vibrant El Segundo office. In-Office Work Schedule This is a hybrid role, requiring a minimum of 3 days in-office per week. Canvas Worldwide is an Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law. CA Applicants: Canvas Worldwide practices Fair Chance Hiring