Omni-Channel Account Director, Client Services

🚀 Job Overview

As an Omni-Channel Account Director at Power Digital, you'll lead cross-functional teams serving clients in the Retail and D2C space. You'll develop integrated marketing strategies across paid, owned, and earned channels to drive measurable business outcomes. This senior role requires both strategic vision and tactical expertise to guide client relationships, optimize marketing performance, and expand service offerings while demonstrating exceptional leadership to internal teams.

ASSUMPTION: Based on the KPIs and responsibility descriptions, this appears to be a revenue-generating leadership position with both team management and client-facing responsibilities.

📋 Key Responsibilities

• ✅ Strategic Leadership: Lead cross-functional account teams with comprehensive strategies across paid, owned and earned channels to meet or exceed client business objectives
• ✅ Client Relationship Management: Build strong relationships with client decision makers through regular check-ins to review performance, gauge sentiment, and share growth opportunities
• ✅ Performance Analysis: Leverage data analytics tools (Google Analytics, Shopify) to identify strategic opportunities and translate findings into actionable insights
• ✅ Measurement Framework Development: Use multiple datasets to guide strategy decisions, prioritize business metrics, and validate performance through incrementality testing
• ✅ Team Development: Coach team members by providing timely feedback and connecting marketing activities to broader business objectives
• ✅ Revenue Growth: Lead contract renewal strategies and identify service expansion opportunities to grow existing client partnerships
• ✅ Technology Integration: Employ AI technologies and Power Digital's Nova ecosystem to enhance business processes and optimization

🎯 Required Qualifications

Education: Bachelor's Degree in Marketing, Communication or related discipline

Experience: 8+ years cross-channel digital marketing experience, including strategic planning, consumer insights, digital integration and client services (agency experience preferred)

Skills:

• Proven track record of high customer satisfaction (NPS or similar metrics)
• Extensive CRM/Marketing Operations platform experience (Salesforce, Shopify, Hubspot)
• Business metrics fluency (LTV:CAC, MER, etc.)
• End-to-end campaign development leadership
• Executive-level relationship building
• Self-motivation and positive attitude in fast-paced environments
• Problem-solving and entrepreneurial mindset

💰 Compensation & Benefits

Salary Range: Base salary + commission opportunities (specific range not specified)

Benefits:

• Comprehensive medical, dental, vision insurance (up to 100% employer-paid premiums)
• 401(k) with 4% employer matching contribution
• Unlimited PTO from day one
• 4 hours quarterly paid volunteer time off
• Flexible work environment (remote, in-office, or hybrid)
• $100 work-from-home stipend
• Employee Assistance Program
• 14 paid holidays (12 national + 2 mental health days)
• Professional development programs
• Performance-based recognition and awards
• DEI initiative participation opportunities

Industry Comparison: This benefits package appears comprehensive compared to industry standards, especially with the 100% employer contribution option for insurance, unlimited PTO, and 401(k) matching.

ASSUMPTION: While the exact salary range isn't provided, Account Director roles in digital marketing agencies typically range from $110,000-$160,000 base salary plus commission opportunities, depending on location and experience.

🔍 Company Context

Industry Position: Power Digital is a tech-enabled growth marketing firm offering full-service digital marketing solutions to leading and emerging companies worldwide. They operate at the intersection of marketing, consulting, and data intelligence.

Company Size: Not specifically stated, but appears to be a substantial organization managing billions in media spend with multiple service lines and proprietary technology.

Company Stage: Established growth-stage company with significant client portfolio and proprietary technology (nova platform).

ASSUMPTION: Based on the service breadth, technology investment, and media spend mentioned, Power Digital appears to be a mid-to-large sized agency with significant market presence rather than an early-stage startup.

📊 Role Analysis

Career Level: Senior management

Reporting Structure: Reports to Client Services department leadership; manages cross-functional account teams

Team Size/Composition: Leads cross-functional teams consisting of various marketing specialists across channels

Growth Opportunities: "Unlimited opportunities for growth & leadership within a rapidly growing firm" suggests potential for advancement into higher leadership positions

ASSUMPTION: This appears to be a leadership role with significant autonomy and business impact, positioned as a potential stepping stone to executive roles based on the focus on business metrics, client relationships, and team leadership.

🌍 Location & Work Environment

Office Type: 100% remote, in-office, or hybrid options available for anyone legally eligible to work in the U.S.

Geographic Context: Nationwide U.S. position with no specific location requirements mentioned.

Work Schedule: Standard full-time schedule with flexibility implied by the remote work options.

Regional Considerations: Must be legally eligible to work in the U.S., but no state-specific requirements mentioned, suggesting nationwide flexibility.

ASSUMPTION: The company appears to have fully embraced remote work post-pandemic while maintaining physical office locations for those who prefer in-person collaboration.

💼 Interview & Application Insights

Typical Process: Digital marketing agency director-level positions typically involve multiple interview rounds including portfolio/case study reviews, panel interviews with leadership, and client-scenario role plays.

Key Assessment Areas: Strategic thinking, client relationship management, cross-channel marketing expertise, team leadership abilities, business acumen, and ability to translate marketing activities to business outcomes.

Application Tips: Highlight quantifiable successes in client retention, revenue growth, and team development. Demonstrate expertise across multiple marketing channels and ability to connect tactics to business metrics.

ATS Keywords: omni-channel marketing, client services, account director, CRM, Shopify, Hubspot, Salesforce, LTV:CAC, MER, digital strategy, media planning, client retention, revenue growth, cross-functional leadership

ASSUMPTION: These insights are based on standard interview practices for senior-level marketing agency roles, though specific processes may vary at Power Digital.

🛠️ Tools & Technologies

• Nova (Power Digital's proprietary technology platform)
• CRM/Marketing Operations platforms (Salesforce, Shopify, Hubspot)
• Analytics platforms (Google Analytics mentioned specifically)
• Digital marketing channel platforms (implied across paid media, social, SEO, email, etc.)
• AI technologies (mentioned but not specified)

ASSUMPTION: Familiarity with marketing attribution platforms, performance dashboards, and project management tools would likely be advantageous though not explicitly mentioned.

👔 Cultural Fit Considerations

Company Values: Integrity, autonomy, grit, growth-obsession, innovation, and results-orientation. The company describes itself as "people-first" with emphasis on diversity and inclusion.

Work Style: Fast-paced, entrepreneurial, consultative, data-driven, and collaborative with cross-functional teams.

Self-Assessment Questions:

• Are you comfortable balancing strategic leadership with hands-on marketing execution?
• Do you thrive in an environment that rewards measurable results and performance?
• Can you effectively translate complex marketing concepts to business metrics for clients?
• Are you energized by building relationships with both clients and internal teams?
• Do you enjoy the challenge of continuous learning in the rapidly evolving digital landscape?

ASSUMPTION: Based on the company description, Power Digital appears to value a balance of autonomy and accountability, with strong emphasis on measurable impact and growth mindset.

⚠️ Potential Challenges

• Balancing multiple client relationships and priorities simultaneously
• Meeting revenue retention and expansion targets (105% Net Revenue Retention, $15,000 MRR quarterly expansion quota)
• Leading diverse marketing specialists across multiple channels requires broad expertise
• Communicating complex marketing strategies to both executive clients and internal teams
• Maintaining high team retention rates (95%+ required) in a competitive talent market

ASSUMPTION: These challenges are inferred from the KPIs and responsibilities listed and represent common challenges in similar director-level agency roles.

📈 Similar Roles Comparison

This Omni-Channel Account Director role differs from traditional Account Directors by emphasizing:

• Broader channel expertise: Requires cross-channel integration versus single-channel specialization
• Business consulting: Focuses on business outcomes rather than just marketing metrics
• Revenue responsibility: Has specific expansion and retention targets
• Team leadership: Involves significant people management and coaching
• Data fluency: Requires sophisticated understanding of measurement frameworks

ASSUMPTION: This comparison is based on standard industry role delineations for account management and digital marketing leadership positions.

📝 Sample Projects

• Developing an integrated marketing strategy to improve client's LTV:CAC ratio by optimizing customer acquisition channels and retention programs
• Creating and implementing a cross-channel testing roadmap to identify highest-performing audience segments and messaging
• Building a comprehensive measurement framework that aligns platform metrics with business outcomes
• Leading contract renewal presentations that demonstrate marketing ROI and future growth strategies
• Coaching account team members on connecting tactical performance to strategic business objectives

ASSUMPTION: These projects are illustrative examples based directly on the listed responsibilities and likely represent typical work in this role.

❓ Key Questions to Ask During Interview

• How does Power Digital's proprietary Nova technology integrate with client data systems and how does it differentiate your approach?
• What are typical team structures for Retail/D2C clients, and how do cross-functional specialists collaborate?
• Can you share examples of successful service expansions with existing clients and how they were identified and implemented?
• What does the onboarding and training process look like for new Account Directors?
• How does Power Digital measure success for Account Directors beyond the stated KPIs?
• What are the biggest challenges Retail/D2C clients are currently facing and how is Power Digital adapting its approach to address them?

ASSUMPTION: These questions are suggested based on the role description and would help candidates better understand expectations, company culture, and success factors.