Strategic Growth Associate
Entry-level Growth Marketing role at Gradial. Seattle · $155,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Work with leadership to rank target markets, customer segments, and growth priorities
- Study accounts, buying groups, and executives to build focused engagement plans
- Write tailored outreach for email, LinkedIn, phone, and other channels
- Run outbound campaigns that create qualified opportunities and support revenue growth
- Apply AI and automation while maintaining reliable pipeline data in HubSpot
What you bring
- At least three years in growth, business development, enterprise sales, account development, or another go-to-market function
- A record of creating qualified opportunities and contributing to pipeline growth in Commercial, Enterprise, or B2B settings
- Experience earning engagement from VP and C-suite leaders through tailored, relationship-focused communication
- Working knowledge of AI tools, LLMs, APIs, automation workflows, HubSpot, and LinkedIn Sales Navigator
- Strong writing, research, analysis, organization, and independent problem-solving skills in an early-stage or high-growth company
Who this fits
You’ll suit a self-directed growth professional who enjoys ambiguity, startup pace, and building new approaches with limited bureaucracy. The role is based in Seattle and involves close work with leadership, Sales, Marketing, and executive support teams. AI literacy matters, but interviews are meant to show your own thinking rather than AI-generated answers.
From the employer
Gradial is the marketing operations system of work that helps marketers and creatives move from idea to execution faster. Our platform orchestrates across martech stacks, workflows, and people to automate marketing execution, cutting execution time, so marketers focus on the work only humans can do: shaping brands, understanding customers, and creating the work that moves people.
Backed by leading investors, we’re building software that adapts to the user, not the other way around. We move with urgency, operate with ownership, and solve hard problems from first principles. If you want to do ambitious work, take real responsibility, and help define the future of AI-native content operations, you’ll do your best work here.
The Role
As a Strategic Growth Associate, you’ll work directly with Gradial’s leadership team to identify, engage, and develop relationships with senior decision-makers across emerging market opportunities. You’ll play a critical role in creating new growth opportunities by combining thoughtful research, strategic outreach, business judgment, and modern technology to drive measurable business outcomes.
This role is designed for someone who thrives in high-ownership environments and enjoys building new growth motions from the ground up. You’ll help Gradial expand into new customer segments, uncover opportunities within Commercial and Enterprise markets, and create meaningful engagement with VP and C-suite leaders. Your work will directly influence pipeline creation, market expansion, and revenue growth.
You’ll operate at the intersection of growth, sales, and executive engagement while helping shape how Gradial enters and scales new markets. You’ll also be expected to identify opportunities to leverage AI, automation, and scalable workflows to improve the effectiveness of our go-to-market efforts.
What You’ll Own
- Partner closely with Gradial’s leadership team to identify and prioritize new market opportunities, customer segments, and growth initiatives
- Research organizations, buying committees, and executive stakeholders to develop targeted engagement strategies
- Help define and refine outbound approaches for Commercial and Enterprise customer segments
- Craft highly personalized outreach across email, LinkedIn, phone, and other channels that reflects executive voice and perspective
- Create meaningful engagement with VP and C-suite decision-makers across target accounts
- Generate qualified opportunities that contribute directly to pipeline growth and revenue objectives
- Build and execute targeted outbound campaigns aligned with company growth initiatives
- Develop account intelligence and market insights that improve targeting, messaging, and go-to-market effectiveness
- Leverage AI, LLMs, APIs, and automation workflows to improve prospecting, research, personalization, and operational efficiency
- Partner with executive support functions to facilitate seamless transitions from prospect engagement to executive conversations
- Maintain accurate pipeline visibility and CRM discipline within HubSpot
- Collaborate closely with Sales and Marketing to identify new opportunities for customer acquisition and market expansion
- Own key growth metrics including qualified opportunities created, pipeline generated, account engagement, and conversion performance
What We Need
- 3-6+ years of experience in growth, business development, enterprise sales, account development, or a related go-to-market role
- Proven success creating qualified opportunities and influencing pipeline growth within Commercial, Enterprise, or B2B environments
- Experience engaging VP and C-suite stakeholders through highly personalized outreach and relationship-driven engagement
- Demonstrated ability to leverage AI tools, LLMs, APIs, and automation workflows to improve research, account targeting, personalization, and overall go-to-market effectiveness
- Exceptional written communication skills with the ability to communicate credibly with senior business leaders
- Strong research and analytical skills with the ability to uncover opportunities, identify buying signals, and develop account intelligence
- Experience working in an early-stage startup or high-growth environment
- Hands-on experience with HubSpot and LinkedIn Sales Navigator
- Strong organizational skills with the ability to manage multiple priorities and drive initiatives independently
- Comfort operating in ambiguous environments with a high degree of ownership and autonomy
- A proactive approach to problem-solving and a bias toward action
- Genuine curiosity about businesses, markets, and how organizations evaluate and adopt new solutions
Nice to Have
- Familiarity with AI, SaaS, or enterprise technology markets
- Experience with Clay, Outreach, Lusha, or similar prospecting and enrichment platforms
- Experience building outbound motions, segmentation strategies, or go-to-market programs in a startup environment
The base salary range for this position is $135,000 – $155,000. Final compensation will be determined based on factors such as experience, skills, and qualifications.
In addition to base salary, this role will be eligible for performance-based bonuses and equity awards. Gradial offers a comprehensive benefits package, including medical, dental & vision insurance, 401K retirement plan, paid time off, paid sick leave.
What we offer
- Performance-based annual bonus
- Meaningful equity awards
- Medical, dental & vision (fully covered for employees with 75% for dependents)
- Fertility & family-planning support
- 401k plan
- Unlimited PTO
- A beautiful Seattle office with a gym, sauna, and bike parking
- Free lunch three days a week in our HQ
- A front-row seat to building category-defining AI infrastructure
You'll thrive here if you
- Learn quickly, actively seek out new challenges, and regularly reconsider “how it’s always been done.”
- Want to have real impact with zero bureaucracy.
- Have an innate drive for being 1% better than the day before, building towards greatness.
- Embrace AI as a core tool for problem-solving, innovation, and scale.
- Show customer-obsession (internal or external), high ownership/accountability, and bias for action.
- Communicate clearly, directly, with curiosity, and assuming good intentions.
- Thrive in fast-paced, hyper-growth environments where building better > maintaining status quo.
AI Literacy & Interviewing Tools
As an AI-first company, we prioritize AI literacy as a core competency in our hiring decisions. We’re excited by candidates who thoughtfully apply AI tools in their work, but during interviews we’re focused on you. This is your opportunity to show how you think, communicate, and solve problems. Over-reliance on AI-generated responses during the interview process (especially when it obscures your own voice) will result in disqualification. We want to understand your unique perspective and how you approach challenges, both with and without AI.
Gradial is dedicated to creating an environment where diverse perspectives are valued and all team members can grow. We offer competitive compensation, equity, flexible work hours, comprehensive benefits, and a collaborative culture focused on learning and impact.