🔹 Job Title: Field Marketing Specialist
🔹 Company: Criteo
🔹 Location: Seoul, South Korea
🔹 Job Type: Full-time
🔹 Category: 📍 Field Marketing
As a Field Marketing Specialist at Criteo Korea, you'll coordinate and support marketing initiatives throughout the APAC region with a primary focus on South Korea. You'll help execute marketing programs that enhance brand awareness, drive business development, and foster customer growth for Criteo's Commerce Media Platform. This hybrid position based in Seoul offers an excellent opportunity to contribute to a leading AdTech company while working directly with the Senior Field Marketing Manager in a dynamic, recognition-oriented environment.
ASSUMPTION: Based on the description mentioning "hybrid role" and reporting structure, this appears to be a full-time position that combines office and remote work, though the exact split isn't specified in the listing.
ASSUMPTION: While the listing mentions "supporting" many activities, this likely involves both hands-on execution and strategic input, given the specialized nature of the role and market.
Education: Not specified
Experience: Around one year or more in tech or related industries
Skills:
ASSUMPTION: While specific education requirements aren't mentioned, the technical nature and marketing focus of the role would typically align with a bachelor's degree in Marketing, Communications, or a related field, though Criteo appears open to candidates with relevant experience regardless of formal education.
Salary Range: Not specified
Benefits: The listing mentions "valuable benefits that support physical, emotional and financial wellbeing" but doesn't detail specific offerings
Industry Comparison: Not specified
ASSUMPTION: As a global technology company, Criteo likely offers competitive compensation for the South Korean market. Field Marketing Specialists in Seoul at technology companies typically earn between ₩40,000,000 - ₩60,000,000 annually depending on experience, plus standard benefits including healthcare, retirement plans, and potential performance bonuses.
Industry Position: Criteo is described as a "global commerce media company" that provides a Commerce Media Platform enabling marketers and media owners to deliver enhanced consumer experiences and improved commerce outcomes.
Company Size: Approximately 3,600 employees globally
Company Stage: Established global enterprise
ASSUMPTION: While not explicitly stated, Criteo appears to be a mature company in the AdTech space focused on growth and innovation, with significant resources and global reach based on employee count and described capabilities.
Career Level: Early to mid-career
Reporting Structure: Reports to the Senior Field Marketing Manager, Korea
Team Size/Composition: Part of the broader APAC Field Marketing team
Growth Opportunities: Exposure to multiple marketing disciplines and regional initiatives offers pathways to specialization or advancement
ASSUMPTION: Based on the experience requirements and "specialist" title, this appears to be a role suited for professionals with some relevant experience but still developing their career, with potential growth paths into senior marketing positions or specialized areas like digital marketing, events, or content strategy.
Office Type: Hybrid (combination of in-office and remote work)
Geographic Context: Seoul is South Korea's capital and a major technology hub in Asia with a high standard of living
Work Schedule: Not specified, likely standard business hours
Regional Considerations: Working in Seoul requires navigating a fast-paced business culture with emphasis on relationship building. Knowledge of Korean business etiquette would be advantageous.
ASSUMPTION: While described as "hybrid," specific expectations about in-office days aren't provided. South Korean business culture typically values in-person collaboration, so applicants should anticipate regular office presence even in hybrid arrangements.
Typical Process: Marketing roles at global tech companies typically involve an initial screening call, followed by interviews with the hiring manager and team members, possibly including a marketing project or presentation
Key Assessment Areas: Marketing expertise, language skills (Korean and English), cultural fit, problem-solving abilities, creativity, and technical marketing knowledge
Application Tips: Highlight experience with digital marketing channels specific to the Korean market, showcase bilingual content creation examples, and emphasize experience collaborating across regions
ATS Keywords: Field marketing, Korean marketing, B2B marketing, AdTech, retail media, content localization, digital marketing, event management, social media, bilingual, APAC marketing
ASSUMPTION: These insights are based on standard practices for global marketing roles and may vary based on Criteo's specific hiring processes.
ASSUMPTION: Beyond Microsoft Office and Slack (mentioned in the listing), the additional tools represent standard marketing technology used in field marketing roles but aren't explicitly mentioned in the job description.
Company Values: Criteo emphasizes an open and inclusive environment, diversity, collaboration, and innovation
Work Style: Fast-paced, collaborative, solution-oriented, detail-focused
Self-Assessment:
ASSUMPTION: The cultural elements are inferred from Criteo's stated commitment to an "open and inclusive environment" and prohibition of discrimination, along with the job's requirement for candidates who are "detail-oriented and able to thrive in a fast-paced environment."
This role involves supporting numerous marketing initiatives simultaneously across multiple channels, which may require strong prioritization skills and time management. Working across the APAC region could mean occasional odd hours to accommodate different time zones. Balancing localization needs with global brand standards may require diplomatic navigation of competing priorities.
ASSUMPTION: These potential challenges are based on the breadth of responsibilities listed and common challenges in regional marketing roles, not specific statements about difficulties in the position.
This Field Marketing Specialist role differs from pure Digital Marketing roles by incorporating both online and offline marketing elements including events. Compared to Content Marketing roles, this position has broader scope beyond content creation. Unlike Marketing Coordinator positions, this specialist role requires specific regional expertise and language skills for the Korean market. The position appears more tactical than strategic Marketing Manager roles but offers potential growth in that direction.
ASSUMPTION: This comparison is based on standard industry patterns for marketing roles and hierarchy.
ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and may not reflect actual assignments.
ASSUMPTION: These questions are suggested based on the role type and may need adaptation for specific interviews.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.