🔹 Job Title: Field Marketing Manager, LTAM
🔹 Company: NICE
🔹 Location: São Paulo, São Paulo, Brazil
🔹 Job Type: Full-time
🔹 Category: Field Marketing
The Field Marketing Manager, LTAM role at NICE provides an exciting opportunity to drive marketing strategies and initiatives that support the company's regional business growth. By executing campaigns and tactics focused on lead development, demand generation, brand awareness, and sales readiness, you will have a direct impact on NICE's market presence and corporate reputation.
The overview is based on the job description, which indicates the role's primary focus on executing marketing strategies and activities to support the regional business objectives.
The key responsibilities listed are directly pulled from the original job description without any additional assumptions.
Education: BS or equivalent degree
Experience: Relevant marketing experience, 5+ years preferably in a software or technology environment
Skills:
The qualifications listed are directly from the job description, and no additional assumptions have been made.
Salary Range: Not specified
Benefits: Not specified
The job listing does not provide any information about the compensation or benefits for this role. As an AI system, I do not have access to specific salary data for this position or location, so I cannot make any assumptions about the typical compensation range.
Industry Position: NICE is a leading provider of software solutions that deliver extraordinary customer experiences, fight financial crime, and ensure public safety. The company is known as an innovation powerhouse that excels in AI, cloud, and digital technologies.
Company Size: NICE has over 8,500 employees across 30+ countries, serving 25,000+ global businesses, including 85 of the Fortune 100 corporations.
The company context information is based on the "About NICE" section provided in the original job listing.
Career Level: This role appears to be at the mid-senior level, requiring 5+ years of relevant marketing experience, strong marketing execution skills, and the ability to support the Regional Marketing Director's strategy.
Reporting Structure: The job description indicates the Field Marketing Manager will "Support the strategy and direction of the Regional Marketing Director", suggesting a reporting relationship to the Regional Marketing Director.
Team Size/Composition: The listing does not provide specific details about the size or composition of the marketing team. However, based on the regional focus and responsibilities, it can be reasonably assumed that the role will involve collaboration with a larger marketing team, as well as close coordination with the sales and partner teams.
Growth Opportunities: The field marketing role at NICE offers opportunities for professional development and career advancement within the company's global marketing organization. Successful performance in this position could lead to expanded responsibilities or potential progression to a Regional Marketing Director or other senior marketing leadership role.
The role analysis insights are based on a combination of the job description details and standard industry expectations for a mid-senior level field marketing position in a global technology company.
Office Type: The job listing does not specify the work environment, but based on the location in São Paulo, Brazil, it can be reasonably assumed that this is an in-office role.
Geographic Context: São Paulo is a major commercial and financial center in Brazil, known for its vibrant tech and startup ecosystem. The city offers a diverse, cosmopolitan work environment with access to a large pool of talented marketing professionals.
Work Schedule: The job listing does not provide details about the work schedule, but it can be assumed that this is a full-time position with standard business hours, typical for a field marketing role in the technology industry.
The location and work environment insights are based on the job listing's stated location and general industry knowledge about technology companies in São Paulo, Brazil.
Typical Process: For a field marketing role at a company like NICE, the interview process may involve an initial phone/video screening, followed by a series of in-person or virtual interviews with the hiring manager, regional marketing team, and potentially cross-functional stakeholders. Expect to be assessed on your marketing expertise, industry knowledge, communication skills, and fit with the company culture.
Key Assessment Areas: Interviewers will likely evaluate your ability to understand NICE's products and solutions, your experience in executing integrated marketing campaigns, your skills in demand generation and lead development, and your collaborative approach to working with sales and partner teams.
Application Tips: Highlight your relevant marketing experience, particularly in the software/technology industry, and demonstrate your understanding of NICE's product portfolio and industry landscape. Emphasize your strong communication, project management, and creative problem-solving abilities.
ATS Keywords: Some keywords to include in your application materials may include: field marketing, demand generation, account-based marketing (ABM), marketing automation, Salesforce (SFDC), Marketo, events, public relations, and content marketing.
The interview and application insights are based on standard practices for field marketing roles in the technology industry, as well as the specific responsibilities and qualifications outlined in the job description.
The job listing mentions experience with Marketo and Salesforce (SFDC) as desirable skills, indicating that the Field Marketing Manager may be expected to use these marketing automation and CRM platforms in their day-to-day work. Additionally, they may utilize other common marketing tools and technologies such as email marketing, social media platforms, event management software, and content creation/distribution platforms.
The tools and technologies listed are based on the specific mentions in the job description, as well as general industry knowledge about the software and platforms commonly used in field marketing roles.
Company Values: Based on the "About NICE" section, the company values innovation, excellence, and a strong team spirit that recognizes individual contributions. The successful candidate should share NICE's ambition to be a game-changer and challenge their limits.
Work Style: The job description suggests a fast-paced, dynamic work environment that requires the ability to juggle multiple priorities, adapt to changing demands, and maintain a disciplined yet adaptable approach. The ideal candidate should be a self-motivated, outcome-oriented professional who thrives on the "strategy and the hunt" of driving marketing initiatives.
Self-Assessment: Candidates should evaluate their ability to work independently, yet collaborate effectively with cross-functional teams. They should also assess their comfort level with a performance-driven, results-oriented culture that values continuous improvement and exceeding expectations.
The cultural fit considerations are based on the information provided in the "About NICE" section and the personal characteristics outlined in the job description.
The Field Marketing Manager role at NICE may involve managing a high workload, with responsibilities spanning campaign execution, demand generation, event management, and cross-team collaboration. The need to balance strategic planning with tactical implementation, as well as the requirement to stay up-to-date on NICE's evolving product portfolio and industry landscape, could also present challenges for the successful candidate.
These potential challenges are inferred from the broad scope of responsibilities and the need for a deep understanding of NICE's products and solutions, as outlined in the job description.
The Field Marketing Manager, LTAM role at NICE is similar to other regional or territory-based field marketing positions in the technology industry. These roles typically involve executing integrated marketing campaigns, driving demand generation, and collaborating closely with sales teams to support business objectives. However, the specific focus on NICE's product portfolio and the need to tailor global marketing programs for the local market may differentiate this role from more generalized field marketing positions.
The comparison to similar roles in the technology industry is based on standard industry knowledge and the specific responsibilities outlined in the job description.
As a Field Marketing Manager at NICE, some sample projects you may work on include:
These sample projects are based on the key responsibilities outlined in the job description, and are intended to provide applicants with a better understanding of the types of activities they may be involved in as a Field Marketing Manager at NICE.
Here are some suggested questions for candidates to consider asking during the interview process:
These sample questions are designed to help candidates better understand the specific responsibilities, priorities, and career growth opportunities associated with the Field Marketing Manager role at NICE. They are based on the information provided in the job description and general industry knowledge.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
To pursue this opportunity effectively, applicants should thoroughly review the job description and requirements, and tailor their resume and cover letter to highlight their relevant marketing experience, industry knowledge, and fit with the NICE company culture. When applying, be sure to include relevant keywords from the job posting to increase the chances of passing any applicant tracking systems (ATS).
Additionally, research NICE's products, services, and industry position to demonstrate your understanding of the company and the role during the interview process. Prepare thoughtful questions that show your strategic thinking and interest in contributing to the organization's marketing initiatives.