📌 Core Information
🔹 Job Title: Field Marketing Manager, DACH, Benelux & Eastern Europe
🔹 Company: Recorded Future
🔹 Location: Munich, Bavaria, Germany
🔹 Job Type: Full-time
🔹 Category: Field Marketing
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📌 Essential Job Details
🚀 Job Overview
As the Field and Partner Marketing Manager at Recorded Future, you will be responsible for overseeing industry events, user conferences, and campaigns to help drive qualified opportunities for the sales team in the DACH (Germany, Austria, Switzerland) and Eastern Europe regions. This key role will work closely with the EMEA field sales, corporate marketing, digital marketing, and channel teams to develop and execute marketing programs that accelerate pipeline growth for this fast-growing cybersecurity intelligence company.
ASSUMPTION: Based on the job description, this role is focused on field marketing strategy and execution, with a specific emphasis on the DACH and Eastern Europe markets, which are identified as key growth areas for Recorded Future.
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📋 Key Responsibilities
✅ Integrate with EMEA field sales, corporate marketing, digital marketing, and channel teams to develop field marketing programs that accelerate EMEA pipeline growth
✅ Communicate and educate the sales team regarding new and planned marketing activities
✅ Research, choose, design, and manage live field and partner events ensuring a cohesive pre-event, at-event, and post-event strategy
✅ Implement a targeted account strategy to support account-based selling
✅ Work with the marketing team to produce marketing assets to be used at field marketing events
✅ Forecast, measure, analyze, and report on the impact of programs
✅ Maintain a tight interlock and collaboration with the EMEA (Business Development Rep) BDR team yielding qualified leads through the funnel
ASSUMPTION: The responsibilities outlined in the job description focus on strategic planning, program execution, and performance measurement for field and partner marketing initiatives in the EMEA region.
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🎯 Required Qualifications
Education: Not specified
Experience: You will have experience driving field marketing efforts for a high technology, B2B organization - cybersecurity industry experience preferred.
Skills:
- Natively fluent in English and German is essential
- In-depth understanding of demand generation and marketing strategies across EMEA
- Strong marketing budget management skills
- Solid appreciation of working in a fast-moving, hyper-growth environment
- Experience with key marketing and sales tools (SFDC, HubSpot knowledge a plus)
ASSUMPTION: The required qualifications focus on industry experience, language proficiency, marketing expertise, and comfort in a high-growth environment. No specific educational background is mentioned.
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💰 Compensation & Benefits
Salary Range: Not specified
Benefits: Not specified
Industry Comparison: Based on market data for similar field marketing roles in the Munich, Germany area, the expected salary range for this position is likely between €60,000 to €80,000 per year, plus standard benefits such as health insurance, retirement contributions, and paid time off.
ASSUMPTION: The salary range and benefits details are not provided in the original job listing, so this information is estimated based on industry standards for comparable roles in the Munich, Germany metropolitan area.
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📌 Applicant Insights
🔍 Company Context
Industry Position: Recorded Future is the world's most advanced and largest intelligence company, serving over 1,800 clients worldwide.
Company Size: Recorded Future has over 1,000 intelligence professionals and over $300M in sales.
Company Stage: Recorded Future is a high-growth, market-leading cybersecurity company.
ASSUMPTION: The company details provided in the job description indicate that Recorded Future is an established, successful, and rapidly growing cybersecurity intelligence provider.
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📊 Role Analysis
Career Level: This role is likely at the mid-to-senior level, given the requirement for experience in driving field marketing efforts for a high-tech, B2B organization.
Reporting Structure: The job description does not explicitly state the reporting structure, but it mentions working closely with the EMEA field sales, corporate marketing, digital marketing, and channel teams.
Team Size/Composition: The size and composition of the team are not specified in the job listing.
Growth Opportunities: This role provides an opportunity to contribute to the growth of a fast-paced, market-leading cybersecurity company, potentially leading to further advancement in field marketing or broader marketing leadership roles.
ASSUMPTION: Based on the level of experience required and the cross-functional collaboration involved, this role is likely positioned at the mid-to-senior level, with opportunities for career growth within the organization.
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🌍 Location & Work Environment
Office Type: The job listing does not specify the work environment, but the location in Munich, Germany suggests this may be an in-office or hybrid role.
Geographic Context: Munich is a major technology and business hub in Germany, with a high cost of living but also a strong talent pool and vibrant ecosystem.
Work Schedule: The job description does not mention specific work schedule requirements, but a full-time role in this industry typically involves a standard 40-hour work week.
Regional Considerations: As a global company, Recorded Future likely has a culturally diverse workforce and experience working with international teams, which could be beneficial for this role focused on the DACH and Eastern Europe regions.
ASSUMPTION: While the work environment is not explicitly stated, the location in Munich suggests this is likely an in-office or hybrid role, with a standard full-time work schedule. The regional insights are based on the job's geographic focus.
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💼 Interview & Application Insights
Typical Process: The interview process for this role may include an initial phone/video screening, followed by in-person or virtual interviews with the hiring manager, cross-functional team members, and potentially a final interview with a senior executive.
Key Assessment Areas: Employers will likely evaluate candidates' field marketing expertise, ability to collaborate cross-functionally, strategic planning skills, data analysis capabilities, and fit with the company culture.
Application Tips: Applicants should highlight their relevant field marketing experience, demonstrated success in driving pipeline growth, and strong understanding of the DACH and Eastern European markets. Emphasizing language skills, marketing technology proficiency, and cultural fit will also be important.
ATS Keywords: Relevant keywords to include on resumes and applications may include "field marketing," "partner marketing," "demand generation," "EMEA," "DACH," "cybersecurity," "intelligence," "event management," and "marketing automation."
ASSUMPTION: The interview process and assessment areas are based on typical practices for similar field marketing roles, while the application tips and ATS keywords are inferred from the job requirements and responsibilities.
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🛠️ Tools & Technologies
The job description mentions experience with key marketing and sales tools like Salesforce (SFDC) and HubSpot, indicating these are likely important platforms used in this role.
ASSUMPTION: Other common marketing and sales tools, such as marketing automation platforms, customer relationship management (CRM) systems, and data analytics software, may also be relevant for this position, though they are not explicitly stated.
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👔 Cultural Fit Considerations
Company Values: Recorded Future's core values of having high standards, practicing inclusion, and acting ethically are evident in the job description and company information provided.
Work Style: The role requires a strategic and creative marketer who can thrive in a fast-moving, hyper-growth environment, suggesting a dynamic, collaborative, and results-oriented work culture.
Self-Assessment: Applicants should consider whether they are comfortable working in a global, high-growth technology company, enjoy cross-functional collaboration, and are passionate about applying marketing expertise to support the cybersecurity industry.
ASSUMPTION: The company values and work style are inferred from the job description and supplementary information about Recorded Future, which indicate a focus on excellence, inclusion, and rapid growth.
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⚠️ Potential Challenges
The role's broad responsibilities, such as overseeing multiple marketing programs, collaborating with cross-functional teams, and driving pipeline growth in key international markets, may present challenges for candidates who are not experienced in navigating complex, fast-paced environments. The need to balance strategic planning with hands-on execution could also be demanding.
ASSUMPTION: These potential challenges are based on the scope of the role and the high-growth, global nature of the organization, but the actual difficulty will depend on the individual's skills and experience.
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📈 Similar Roles Comparison
This Field and Partner Marketing Manager role is similar to other field marketing or regional marketing manager positions in the technology industry, particularly in the cybersecurity or software/SaaS sectors. The key differences may be the international focus on the DACH and Eastern Europe regions, as well as the specific emphasis on driving pipeline growth through events, campaigns, and partner engagement.
ASSUMPTION: The comparison to other field marketing roles in the tech industry is based on standard industry practices and the job responsibilities outlined in the listing.
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📝 Sample Projects
As a Field and Partner Marketing Manager at Recorded Future, you may work on projects such as:
- Developing and executing a comprehensive event strategy, including industry conferences, user summits, and partner roadshows, to generate qualified leads and strengthen customer relationships
- Collaborating with the sales team to create targeted, account-based marketing campaigns to support key prospect and customer accounts
- Designing and implementing a partner marketing program to engage the company's channel network and drive joint growth initiatives
- Analyzing marketing program performance data to optimize campaigns, measure return on investment, and provide strategic recommendations to leadership
ASSUMPTION: These sample projects are based on the key responsibilities outlined in the job description, but the actual work may vary depending on the company's specific needs and priorities.
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❓ Key Questions to Ask During Interview
- What are the primary goals and KPIs for this role in the first 6-12 months?
- How does the field marketing team collaborate with the EMEA sales, digital marketing, and channel teams?
- Can you describe the current marketing technology stack and how this role would leverage those tools?
- What are the biggest challenges you see in driving pipeline growth in the DACH and Eastern Europe regions?
- How does Recorded Future measure the success and impact of field marketing programs?
- What opportunities exist for professional development and career advancement within the marketing organization?
ASSUMPTION: These suggested questions are aimed at understanding the role's objectives, cross-functional dynamics, technology usage, regional challenges, performance management, and career growth potential. Applicants should tailor these questions based on their specific interests and concerns.
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📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
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📌 Next Steps for Applicants
To effectively pursue this Field and Partner Marketing Manager opportunity at Recorded Future, applicants should:
1. Thoroughly review the job description and required qualifications to assess their fit for the role.
2. Customize their resume and cover letter to highlight their relevant field marketing experience, language skills, and understanding of the DACH and Eastern Europe markets.
3. Prepare thoughtful questions to ask during the interview process, focusing on understanding the team dynamics, marketing technology stack, and growth potential.
4. Research Recorded Future's company culture, values, and industry position to demonstrate alignment during the interviews.
5. Optimize their online professional profiles (e.g., LinkedIn) to showcase their marketing expertise and align with the job requirements.
6. Be prepared to provide examples of past marketing campaigns, event management, and data analysis work during the interview process.
By taking these steps, applicants can position themselves as strong candidates who are genuinely interested in contributing to Recorded Future's continued success in the cybersecurity intelligence market.