Fashion Account Director, Client Services

🚀 Job Overview

As a Fashion Account Director at Power Digital, you'll lead cross-functional marketing teams for fashion and e-commerce clients, driving performance through integrated marketing strategies across paid, owned, and earned channels. You'll serve as a strategic consultant to clients, guiding marketing tactics that achieve business outcomes while managing high-performing teams. This role combines client relationship management with data-driven marketing strategy to deliver measurable growth and client satisfaction.

ASSUMPTION: This role is senior-level based on the 8+ years experience requirement and the nature of responsibilities that involve leadership, strategy development, and executive-level client management.

📋 Key Responsibilities

• ✅ Build strong relationships with client decision-makers through regular one-on-one check-ins to review performance and gather feedback
• ✅ Lead cross-functional teams with comprehensive marketing strategies across paid, owned, and earned channels
• ✅ Develop cross-channel media plans and testing roadmaps connecting client products, audiences, and media
• ✅ Analyze data from tools like Google Analytics and Shopify to identify strategic opportunities
• ✅ Translate data insights into clear reporting with actionable recommendations
• ✅ Use multiple data sources to make informed marketing decisions, prioritizing business metrics
• ✅ Coach and develop team members through servant leadership and specific feedback
• ✅ Lead contract renewal strategies and proposals to extend client partnerships
• ✅ Identify opportunities for service expansions and additional strategies
• ✅ Leverage AI technologies and Power Digital's Nova ecosystem to optimize processes

🎯 Required Qualifications

Education: Bachelor's Degree in Marketing, Communication or related discipline

Experience: 8+ years cross-channel digital marketing experience, preferably in a digital or media agency

Skills:

• Proven track record of high customer satisfaction (NPS or similar metrics)
• Extensive CRM/Marketing Operations platform experience (Salesforce, Shopify, Hubspot)
• Ability to speak to business-level metrics (LTV:CAC, MER, etc.)
• End-to-end campaign development leadership in multi-channel environments
• Executive-level relationship building and communication
• Strategic thinking and consultative approach
• Self-starter mentality in fast-paced environments
• Problem-solving abilities and continuous learning mindset

💰 Compensation & Benefits

Salary Range: Base salary + commission opportunities (specific range not specified)

Benefits:

• Comprehensive Medical, Dental, Vision insurance (up to 100% employer contribution for employee premium)
• 401(k) plan with 4% employer matching contribution
• Unlimited Time Off (available immediately)
• Paid Volunteer Time Off (4 hours per quarter)
• Flexible work environment (remote, in-office, or hybrid)
• $100 Work From Home stipend
• Employee Assistance Program
• 12 observed US holidays + 2 mental health recharge days annually
• Career development programs (Hedgehog and Vital 5s)
• Performance recognition with monetary awards
• DEI initiative participation opportunities

Industry Comparison: The benefits package is comprehensive and competitive for digital marketing agencies, with the unlimited PTO, flexible work arrangements, and employer-paid insurance premiums being particularly strong offerings.

ASSUMPTION: Without a specific salary range provided, we can infer that this senior account director role at a national digital marketing agency would typically fall within the $90,000-$140,000 base salary range plus commission opportunities, based on industry standards for similar positions in the US market. However, this could vary significantly by specific region and individual experience level.

🔍 Company Context

Industry Position: Power Digital is a tech-enabled growth marketing firm operating at the intersection of marketing, consulting, and data intelligence. They serve leading and emerging companies globally with full-service digital marketing capabilities.

Company Size: Not explicitly stated, but appears to be a well-established firm managing billions in media.

Company Stage: Established growth company with proprietary technology (nova) and a comprehensive suite of marketing services.

ASSUMPTION: Based on the description of managing "billions in media" and having a proprietary technology platform, Power Digital appears to be a mid-to-large size agency that has moved beyond startup phase into a growth/expansion phase, focusing on innovation and scaling their operations.

📊 Role Analysis

Career Level: Senior leadership position

Reporting Structure: Reports to Client Services department leadership

Team Size/Composition: Leads cross-functional account teams consisting of specialists across various marketing disciplines

Growth Opportunities: Performance measured by client retention, revenue growth, and team development; position offers "unlimited opportunities for growth & leadership within a rapidly growing firm"

ASSUMPTION: Based on the KPIs and role responsibilities, this position likely sits between mid-level management and executive leadership, serving as a key revenue driver for the agency with potential advancement into higher executive roles contingent on success in client revenue growth and team development.

🌍 Location & Work Environment

Office Type: 100% remote, in-office, or hybrid options available (fully flexible work environment)

Geographic Context: United States-based position (must be legally eligible to work in the US)

Work Schedule: Not explicitly stated, but likely requires availability during standard business hours with flexibility for client meetings

Regional Considerations: While remote work is available, the role may benefit from proximity to fashion industry hubs (NYC, LA) for client relationship building

ASSUMPTION: The flexible work environment suggests Power Digital has established effective remote collaboration tools and processes. As a client-facing role, there may be occasional travel expectations for client meetings, especially with fashion clients who often prefer face-to-face interactions, though this is not explicitly stated in the listing.

💼 Interview & Application Insights

Typical Process: For senior agency roles, expect initial screening, portfolio/case study review, panel interviews with leadership and potential team members, and possibly a strategic presentation or challenge

Key Assessment Areas: Strategic thinking, client relationship management, marketing expertise in fashion/ecommerce sectors, team leadership, business acumen, data analysis skills

Application Tips: Highlight measurable client success stories, retention rates, team development achievements, and experience with fashion/ecommerce brands

ATS Keywords: account director, client services, fashion marketing, ecommerce, cross-channel marketing, digital strategy, media planning, CRM, Shopify, LTV:CAC, MER, client retention, team leadership

ASSUMPTION: These insights are based on standard agency hiring practices for senior roles and the specific requirements mentioned in the job description.

🛠️ Tools & Technologies

• CRM/Marketing platforms: Salesforce, Shopify, HubSpot
• Analytics platforms: Google Analytics
• Proprietary technology: Power Digital's nova platform
• Digital marketing channel tools (implied): paid media platforms, social media management tools, content management systems, email/SMS marketing platforms

ASSUMPTION: While not all tools are explicitly listed, proficiency with major digital marketing platforms across paid search, social media, email marketing, and analytics would be expected for this senior cross-channel role in the fashion/ecommerce space.

👔 Cultural Fit Considerations

Company Values: People-first, diversity in backgrounds and experiences, integrity, autonomy, grit, growth-obsession, innovation, results-driven

Work Style: Consultative, entrepreneurial, fast-paced, data-driven, collaborative across functions

Self-Assessment: Consider whether you thrive in a high-performance environment that values both autonomous work and cross-functional collaboration. Do you enjoy both strategic thinking and tactical execution? Are you comfortable balancing client relationship management with team leadership? Do you have genuine interest in the fashion/ecommerce industry?

ASSUMPTION: Based on the company description emphasizing "growth-obsessed experts" and a "relentless pursuit of growth," the culture likely rewards high achievers who take initiative and consistently deliver measurable results.

⚠️ Potential Challenges

• Balancing multiple client needs across various fashion/ecommerce accounts
• Managing cross-functional teams that may have competing priorities
• Meeting specific KPIs for team retention (95%), revenue retention (105%), and service expansion quotas
• Staying current with rapidly evolving digital marketing trends in the fashion industry
• Translating complex marketing data into actionable business insights for fashion clients

ASSUMPTION: These potential challenges are inferred from the job responsibilities and KPIs mentioned in the listing, combined with common challenges in agency account director roles within the fashion vertical.

📈 Similar Roles Comparison

This Fashion Account Director role differs from general Account Director positions by requiring specific expertise in fashion and ecommerce marketing. Compared to in-house marketing directors, this agency role demands broader cross-channel expertise and multiple client management versus deep single-brand knowledge. The position combines elements of both strategic consulting and tactical marketing execution, making it distinct from pure strategy consultants who may not be involved in implementation. The focus on business metrics and revenue growth also distinguishes it from account director roles that prioritize creative output over measurable results.

ASSUMPTION: This comparison is based on standard industry patterns for similar roles and the specific requirements outlined in the job description.

📝 Sample Projects

• Developing an integrated holiday campaign strategy for a fashion e-commerce client, coordinating efforts across paid media, email, social, and influencer teams
• Analyzing first-party data to identify underperforming segments and creating a testing roadmap to improve conversion rates
• Leading a quarterly business review presentation that connects marketing efforts to revenue impact and presents opportunities for service expansion
• Restructuring a client's measurement framework to better attribute value across marketing channels and improve budget allocation decisions
• Coaching team members on translating technical marketing metrics into business impact narratives for executive stakeholders

ASSUMPTION: These project examples are based on the responsibilities listed in the job description and typical activities for an Account Director in the fashion marketing space.

❓ Key Questions to Ask During Interview

1. Can you share examples of how your cross-functional teams collaborate on fashion client accounts to ensure cohesive strategy execution?
2. How does Power Digital's nova platform specifically benefit fashion and ecommerce clients compared to standard marketing analytics tools?
3. What does success look like for a Fashion Account Director in their first 90 days, 6 months, and year at Power Digital?
4. How does the team balance data-driven decision making with the more emotional and trend-driven nature of fashion marketing?
5. Can you describe how the company supports Account Directors in meeting their service expansion and client retention KPIs?
6. What professional development opportunities would be available to help me grow my expertise in fashion marketing specifically?

ASSUMPTION: These questions are suggested based on the role type and company information provided, and should be adapted to the specific interview context.