Here is the AI-enhanced job listing for the Customer Marketing Coordinator role at MedTrainer:
## ๐ Core Information
๐น **Job Title:** Customer Marketing Coordinator
๐น **Company:** MedTrainer
๐น **Location:** Las Vegas, Nevada, United States
๐น **Job Type:** Full-time
๐น **Category:** ๐ Customer Marketing
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## ๐ Essential Job Details
### ๐ Job Overview
As the Customer Marketing Coordinator at MedTrainer, you will play a crucial role in driving customer retention, growth, and community engagement. You will oversee a variety of programs and campaigns to keep customers excited about the MedTrainer platform, foster strong relationships, and gather valuable insights to continuously improve the customer experience.
**ASSUMPTION:** The Customer Marketing Coordinator position is a full-time role based on the level of responsibilities outlined in the job description.
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### ๐ Key Responsibilities
โ Build and manage programs that keep customers engaged, happy, and coming back for more
โ Promote and manage a referral program with a 96% win rate to drive awareness and growth
โ Organize in-person dinners, virtual leadership summits, roundtables, and customer award programs to deepen engagement and foster relationships
โ Lead campaigns to gather reviews on platforms like G2 and Capterra, ensuring MedTrainer stays ahead of competitors
โ Send swag, manage online forums, and create spaces where customers can connect, share, and shine
โ Identify and collaborate with customers for webinars, case studies, and testimonials to showcase their stories and success with MedTrainer
โ Conduct customer research, surveys, and ROI analysis to inform strategies and continuously improve the customer experience
โ Work with internal teams to deliver impactful upsell campaigns, product updates, and educational content tailored to customer needs
**ASSUMPTION:** The Customer Marketing Coordinator is responsible for a wide range of customer-facing activities, from program management and event planning to content creation and data analysis.
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### ๐ฏ Required Qualifications
**Education:** Not specified
**Experience:** Experienced in creating campaigns that deliver measurable ROI and growth
**Skills:** Customer-centric marketing, campaign management, event planning, data analysis, strong collaboration skills
**ASSUMPTION:** While the job listing does not explicitly state educational requirements, it is common for customer marketing roles to prefer a bachelor's degree in marketing, communications, or a related field. The emphasis on experience in creating impactful campaigns suggests this is likely a mid-level position.
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### ๐ฐ Compensation & Benefits
**Salary Range:** Not specified
**Benefits:** Remote flexibility, opportunities to expand skills and impact
**Industry Comparison:** Based on industry data, the average salary for a Customer Marketing Coordinator in Las Vegas, Nevada can range from $50,000 to $70,000 per year, depending on experience and company size.
**ASSUMPTION:** While the salary range is not provided, the listed benefits and requirements suggest this role is likely compensated at a competitive market rate for the Las Vegas area.
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## ๐ Applicant Insights
### ๐ Company Context
**Industry Position:** MedTrainer is the healthtech leader, helping over 300,000 healthcare professionals in 15,000 sites across North America streamline compliance and save time.
**Company Size:** MedTrainer is a growing company backed by Telescope Partners and Vista Equity Partners.
**Company Stage:** Based on the scale of its operations and investor backing, MedTrainer appears to be in a growth stage.
**ASSUMPTION:** MedTrainer is a well-established healthtech company with a significant customer base and plans for further expansion.
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### ๐ Role Analysis
**Career Level:** This role is likely at the mid-level, requiring several years of experience in customer marketing and campaign management.
**Reporting Structure:** The job description does not specify the reporting structure, but the Customer Marketing Coordinator will likely work closely with the marketing team and collaborate with other departments.
**Team Size/Composition:** The size and composition of the marketing team are not mentioned, but this role will likely work with a cross-functional group of colleagues.
**Growth Opportunities:** The job listing highlights opportunities to expand skills and impact, suggesting potential for career advancement within MedTrainer.
**ASSUMPTION:** The Customer Marketing Coordinator role is a mid-level position with opportunities for professional development and growth within the company.
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### ๐ Location & Work Environment
**Office Type:** Remote flexibility - the role can be performed from anywhere.
**Geographic Context:** Las Vegas, Nevada is a growing technology and healthcare hub, offering a relatively low cost of living compared to other major tech centers.
**Work Schedule:** The job description does not specify work schedule, but customer-facing roles typically require some flexibility to accommodate client needs.
**Regional Considerations:** Las Vegas is a diverse, vibrant city with a strong healthcare industry and a growing technology sector, which may appeal to applicants seeking a dynamic work environment.
**ASSUMPTION:** The Customer Marketing Coordinator role at MedTrainer offers remote work opportunities, which can be beneficial for candidates looking for a better work-life balance.
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### ๐ผ Interview & Application Insights
**Typical Process:** The interview process for a Customer Marketing Coordinator role typically includes an initial phone/video screening, followed by 1-2 in-person or virtual interviews to assess skills, experience, and cultural fit.
**Key Assessment Areas:** Employers will likely evaluate the applicant's ability to design and execute effective customer engagement programs, manage events, analyze data, and collaborate cross-functionally.
**Application Tips:** Applicants should highlight their experience in customer-facing marketing roles, with a focus on demonstrating measurable results and a customer-centric approach. Emphasize skills in program management, event planning, data analysis, and cross-team collaboration.
**ATS Keywords:** Some key terms to include in applications are "customer marketing," "customer retention," "referral programs," "event management," "data analysis," and "cross-functional collaboration."
**ASSUMPTION:** The interview process and application tips are based on standard industry practices for similar customer marketing roles.
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### ๐ ๏ธ Tools & Technologies
The Customer Marketing Coordinator at MedTrainer may utilize a variety of tools and platforms, including customer relationship management (CRM) software, email marketing platforms, event management tools, social media channels, and data analytics software.
**ASSUMPTION:** While the job description does not explicitly list the tools used, these are common technologies employed in customer marketing roles.
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### ๐ Cultural Fit Considerations
**Company Values:** MedTrainer's values likely include a commitment to customer success, innovation, and making a positive impact in the healthcare industry.
**Work Style:** The role requires a collaborative, detail-oriented, and data-driven approach to driving customer engagement and growth.
**Self-Assessment:** Applicants should consider whether they thrive in a fast-paced, customer-centric environment and have a passion for creating memorable experiences that build strong relationships.
**ASSUMPTION:** MedTrainer's culture emphasizes a customer-first mindset, data-driven decision making, and cross-functional collaboration based on the job responsibilities outlined.
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### โ ๏ธ Potential Challenges
The Customer Marketing Coordinator role may involve managing multiple concurrent projects and deadlines, as well as navigating the complexities of a highly regulated healthcare industry. Maintaining high levels of customer engagement and advocating for their needs across the organization could also present challenges.
**ASSUMPTION:** While not explicitly stated, these types of challenges are common for customer-facing marketing roles, especially in a highly regulated industry like healthcare.
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### ๐ Similar Roles Comparison
The Customer Marketing Coordinator role at MedTrainer shares similarities with other customer marketing or customer success positions in the technology and healthcare sectors. Key differences may include the industry focus, the scale of the customer base, and the specific program management and event planning responsibilities.
**ASSUMPTION:** The Customer Marketing Coordinator role is comparable to similar positions in the broader customer marketing and customer success fields, with some unique aspects related to MedTrainer's healthcare technology focus.
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### ๐ Sample Projects
As the Customer Marketing Coordinator at MedTrainer, you may be responsible for:
- Designing and launching a customer referral program to drive awareness and growth
- Organizing a virtual customer leadership summit to foster engagement and networking
- Conducting customer research and surveys to gather insights for improving the user experience
- Collaborating with the content team to create case studies highlighting successful customer stories
**ASSUMPTION:** These sample projects are based on the key responsibilities outlined in the job description and are intended to provide applicants with a better understanding of the type of work they may be involved in.
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### โ Key Questions to Ask During Interview
1. Can you tell me more about the customer base and the key segments or personas you serve?
2. What are the primary metrics or KPIs used to measure the success of the customer marketing programs?
3. How does the customer marketing team collaborate with other departments, such as product and sales, to drive customer engagement and growth?
4. What are the company's plans for expanding its customer base and market share in the healthcare technology industry?
5. What professional development opportunities are available for the Customer Marketing Coordinator to grow their skills and advance their career?
6. Can you describe the company's remote work policies and expectations for this role?
**ASSUMPTION:** These questions are designed to help applicants better understand the scope of the role, the company's customer-centric priorities, cross-functional collaboration, and opportunities for professional growth.
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## ๐ Disclaimer
โ ๏ธ **This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.**
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## ๐ Next Steps for Applicants
To pursue the Customer Marketing Coordinator opportunity at MedTrainer effectively, applicants should:
1. Tailor their resume and cover letter to highlight relevant experience in customer-facing marketing roles, with a focus on measurable results and a customer-centric approach.
2. Ensure their application includes keywords and skills relevant to the role, such as "customer retention," "event management," "data analysis," and "cross-functional collaboration."
3. Prepare for the interview process by researching MedTrainer's company history, industry position, and customer base, as well as practicing responses to questions about their qualifications and fit for the role.
4. Be ready to demonstrate their enthusiasm for the opportunity and their commitment to driving customer success and growth at MedTrainer.
## Visual Customization Guide
Based on the healthcare technology industry and MedTrainer's professional, yet innovative company culture, the visual elements of this enhanced job description should strike a balance between a formal, structured layout and the use of modern, customer-focused icons and imagery.
Some key considerations:
- Use clean, simple icons to represent job details and responsibilities
- Incorporate MedTrainer's brand colors (likely a professional palette of blues, grays, and whites) throughout the design
- Maintain a clear, organized structure with appropriate headings and spacing for readability
- Avoid overly casual or playful visuals, as this is a mid-level corporate role
- Consider including an introductory hero image or banner that conveys the customer-centric and healthcare technology focus
The goal is to create a visually appealing, professional, and informative job listing that aligns with MedTrainer's brand and the expectations of applicants in the healthcare technology industry.