๐น Job Title: Video Content Marketer
๐น Company: Oze
๐น Location: Accra, Greater Accra, Ghana
๐น Job Type: Not specified
๐น Category: ๐ SEO & Content Marketing
As a Video Content Marketer at Oze, you'll create viral social media content to enhance the company's online presence and build a community of users. You'll blend creative video skills with strategic marketing to increase brand awareness, engagement, and drive results for a technology company focused on empowering small businesses in emerging markets, starting with Africa.
ASSUMPTION: While the job listing doesn't explicitly state the seniority level, the breadth of responsibilities and required qualifications suggest this is a mid-level position requiring both execution skills and strategic thinking.
โ Create viral short-form videos, memes, GIFs, and social posts aligned with trends across TikTok, Instagram, Twitter, and Facebook
โ Manage the full video production process from concept to optimization, with a focus on shareable content
โ Schedule and publish content according to strategic calendar and marketing campaigns
โ Track performance metrics and use data insights to optimize content for engagement and conversion
โ Monitor and quickly respond to emerging social media trends and viral moments
โ Research and identify potential Oze entrepreneur stories for case study development
โ Collaborate with the Community Manager to build and engage an online community
โ Support the marketing team in executing comprehensive social media strategies
โ Analyze social media content performance to identify patterns and experiment with new formats
Education: Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
Experience: Experience with video editing tools and creating high-quality social media videos
Skills:
Salary Range: Not specified
Benefits: Not specified
Industry Comparison: Not specified
ASSUMPTION: Based on the location (Accra, Ghana) and the technology/social media marketing field, compensation would likely be competitive for the Ghanaian market, potentially higher than local average due to specialized digital skills required. Tech companies in Ghana typically offer compensation packages that are attractive compared to other local industries.
Industry Position: Oze is a technology company focused on enabling small businesses to grow in emerging markets, starting with Africa. They provide data-driven insights to help small businesses become investment-ready and globally competitive.
Company Size: Not specified
Company Stage: Growth-stage technology company
ASSUMPTION: Based on the company's focus on emerging markets and the establishment of core values, Oze appears to be a growth-stage startup or scale-up with a social impact component. They seem to be beyond early-stage as they have established roles and structured marketing teams.
Career Level: Mid-level
Reporting Structure: Not specified
Team Size/Composition: Not specified
Growth Opportunities: Potential to grow with a company expanding in emerging markets; opportunity to build expertise in video marketing for fintech/small business sector
ASSUMPTION: This role likely reports to a Marketing Director or Head of Marketing. Based on the collaboration mentioned with a Community Manager, the marketing team appears to have specialized roles. The company's focus on growth suggests potential for career advancement as the organization expands across Africa and possibly other emerging markets.
Office Type: Not specified
Geographic Context: Accra is the capital and largest city of Ghana, a growing tech hub in West Africa with an expanding startup ecosystem and digital economy
Work Schedule: Not specified
Regional Considerations: Ghana has a stable political environment, relatively strong infrastructure compared to some other African nations, and growing digital adoption
ASSUMPTION: Given the digital nature of the role and current workplace trends, this position might offer some flexibility, but since it's based in Accra, it likely requires at least some in-office presence. Ghana's tech sector often follows global workplace practices, potentially including flexible or hybrid arrangements.
Typical Process: Initial screening, portfolio review, practical assessment of video creation skills, interviews with marketing team and possibly leadership
Key Assessment Areas: Creative abilities, knowledge of social media trends, content production skills, strategic thinking, ability to analyze and optimize content performance
Application Tips: Showcase your best video content samples, demonstrate measurable results from previous social media campaigns, highlight your understanding of viral content principles and trend spotting
ATS Keywords: video marketing, content creation, social media strategy, TikTok, Instagram, community building, video editing, trend analysis, viral content, Adobe Premiere, Final Cut Pro
ASSUMPTION: These insights are based on industry standards for creative marketing roles. The company will likely place substantial emphasis on portfolio review and demonstrated results from previous content creation work.
Adobe Premiere, Final Cut Pro, After Effects, mobile editing apps, social media platforms (TikTok, Instagram, Twitter, Facebook), social media analytics tools
ASSUMPTION: Additional tools commonly used in this role type might include content management systems, scheduling platforms like Hootsuite or Buffer, graphic design software like Adobe Photoshop, project management tools, and data visualization platforms.
Company Values: Small Businesses, Collaboration, Ownership, Quality, Trust, Growth
Work Style: Creative, innovative, collaborative, data-driven, fast-paced
Self-Assessment Questions:
ASSUMPTION: Based on the company description and role requirements, Oze appears to value innovation, social impact, and data-driven decision making. The work culture likely balances creative freedom with analytical rigor.
The role requires balancing creative content creation with strategic marketing objectives, which can be challenging. You'll need to constantly stay on top of rapidly changing social media trends while ensuring content aligns with brand goals. Working in emerging markets may present unique challenges in understanding local contexts and preferences. The expectation to create viral content consistently can be demanding, as virality is inherently unpredictable.
ASSUMPTION: These potential challenges are inferred from the job description and common experiences in similar roles. The specific intensity of these challenges would depend on team structure, resources, and company expectations.
This Video Content Marketer role differs from traditional Social Media Managers by its heavier focus on video production specifically. Unlike a pure Video Editor, this role requires marketing strategy and community building. Compared to a Content Marketing Specialist, there's less focus on written content and more emphasis on visual and short-form video content. The role has similarities to a TikTok/Instagram Content Creator but with added business strategy components and specific focus on helping small businesses in emerging markets.
ASSUMPTION: This comparison is based on standard industry patterns for marketing and content creation roles.
ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and company focus areas.
ASSUMPTION: These questions are suggested based on the role type and may need adaptation for specific interviews.
โ ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.