π Core Information
πΉ Job Title: Trainee Media Buying / Performance Marketing (m/w/d)
πΉ Company: ABH24 GmbH & Co. KG
πΉ Location: Bielefeld, North Rhine-Westphalia, Germany
πΉ Job Type: Intern
πΉ Category: Advertising Services
πΉ Date Posted: April 10, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Designing and optimizing paid advertising campaigns
- Managing client relationships with diverse brands
- Working with various advertising platforms
- Collaborating with a dynamic and innovative team
ASSUMPTION: This role requires a high level of self-motivation and adaptability, as the trainee will work with a variety of clients and platforms.
π Key Responsibilities
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Design and optimize paid advertising campaigns for various clients
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Manage client relationships and provide excellent customer service
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Collaborate with the team to ensure campaign success and client satisfaction
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Stay up-to-date with the latest trends and best practices in performance marketing
ASSUMPTION: The role may involve working with tight deadlines and managing multiple campaigns simultaneously.
π― Required Qualifications
Education: Not specified, but relevant studies or training in marketing, advertising, or a related field would be beneficial.
Experience: Some experience or relevant internships in performance marketing are preferred, but not required.
Required Skills:
- Passion for social media and digital advertising
- Analytical thinking and strong numerical skills
- Technical understanding of advertising platforms
- Goal-oriented and ambitious mindset
- Excellent communication and customer service skills
Preferred Skills:
- Previous experience in media buying or performance marketing
- Fluency in German and English
- Knowledge of marketing automation tools
ASSUMPTION: The company may consider candidates with relevant skills and a strong passion for learning, even if they lack formal experience.
π° Compensation & Benefits
Salary Range: β¬20,000 - β¬25,000 per year (AI-estimated, based on industry standards for entry-level marketing roles in Germany)
Benefits:
- Attractive compensation with bonus payments
- Professional development opportunities
- Modern office environment with a New Work concept
- Parking space for your vehicle
Working Hours: Full-time (40 hours per week), with flexible hours based on project needs
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Germany. The actual salary may vary based on individual qualifications and experience.
π Applicant Insights
π Company Context
Industry: Advertising Services. ABH24 specializes in customer acquisition and performance marketing for various brands, including international companies, startups, and medium-sized enterprises.
Company Size: Small (11-50 employees). ABH24 offers a dynamic and innovative work environment with opportunities for growth and development.
Founded: 2011. ABH24 has been providing marketing and advertising services for over a decade.
Company Description:
- ABH24 focuses on helping businesses win qualified customer inquiries through online marketing channels.
- The company offers a range of services, including performance marketing, lead generation, and social media advertising.
- ABH24 works with clients from various industries and has a strong track record of success.
Company Specialties:
- Neukundengewinnung (customer acquisition)
- Performance-Marketing (performance marketing)
- Leadgenerierung (lead generation)
- Social Recruiting (social media recruitment)
- New Marketing (innovative marketing strategies)
Company Website: abh24.com
ASSUMPTION: ABH24's focus on performance marketing and customer acquisition makes it an attractive option for individuals interested in a career in digital advertising.
π Role Analysis
Career Level: Entry-level (Trainee). This role is ideal for recent graduates or individuals looking to break into the performance marketing industry.
Reporting Structure: The trainee will report directly to the media buying team and work closely with other team members to ensure campaign success.
Work Arrangement: On-site, with flexible hours based on project needs. The trainee may be required to work additional hours during peak campaign periods.
Growth Opportunities:
- Learning and developing new skills in performance marketing
- Gaining hands-on experience working with diverse clients and advertising platforms
- Potential career progression to a full-time media buying or marketing role
ASSUMPTION: The trainee role offers a unique opportunity to gain valuable experience and develop a strong foundation in performance marketing.
π Location & Work Environment
Office Type: Modern office with a New Work concept, offering a flexible and collaborative work environment.
Office Location(s): GΓΌtersloher Str. 52, Bielefeld, NRW 33647, DE
Geographic Context:
- Bielefeld is a mid-sized city in North Rhine-Westphalia, Germany, with a population of around 330,000.
- The city offers a mix of urban and rural living, with easy access to nature and outdoor activities.
- Bielefeld has a strong economy, with a focus on industries such as manufacturing, technology, and services.
Work Schedule: Full-time (40 hours per week), with flexible hours based on project needs. The trainee may be required to work additional hours during peak campaign periods.
ASSUMPTION: The trainee role may involve working with tight deadlines and managing multiple campaigns simultaneously, requiring strong time management and organizational skills.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site interview with the media buying team
- Final decision and job offer
Key Assessment Areas:
- Technical skills in performance marketing and advertising platforms
- Analytical thinking and problem-solving abilities
- Communication and customer service skills
- Cultural fit and motivation for the role
Application Tips:
- Tailor your resume to highlight relevant skills and experiences in performance marketing.
- Prepare for behavioral interview questions that focus on your problem-solving skills and customer service experiences.
- Demonstrate your passion for social media and digital advertising during the interview.
ATS Keywords: Performance Marketing, Media Buying, Paid Advertising, Social Media, Customer Acquisition, Lead Generation, New Marketing, Advertising Services
ASSUMPTION: The application process may involve assessments or case studies to evaluate the candidate's technical skills and problem-solving abilities.
π οΈ Tools & Technologies
- Facebook Ads Manager
- Instagram Ads
- LinkedIn Ads
- Pinterest Ads
- TikTok Ads
- Google Ads (optional)
ASSUMPTION: The trainee may be required to learn and use additional tools and platforms as needed for specific client campaigns.
π Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Ambitious
- Dynamic
Work Style:
- Fast-paced and deadline-driven
- Collaborative and team-oriented
- Adaptable and flexible
- Results-focused
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable managing multiple campaigns and tight deadlines?
- Do you enjoy working collaboratively with a team to achieve shared goals?
ASSUMPTION: ABH24 values candidates who are passionate about digital advertising, highly motivated, and able to thrive in a fast-paced, collaborative environment.
β οΈ Potential Challenges
- Managing multiple campaigns and tight deadlines simultaneously
- Adapting to the unique needs and preferences of diverse clients
- Staying up-to-date with the latest trends and best practices in performance marketing
- Working in a fast-paced, dynamic work environment with flexible hours
ASSUMPTION: The trainee role may present challenges related to time management, adaptability, and staying current in a rapidly evolving industry.
π Similar Roles Comparison
- Trainee Media Buying / Performance Marketing (m/w/d) vs. Junior Media Buyer: The trainee role is an entry-level position focused on learning and development, while the junior media buyer role requires more experience and independence.
- Industry-specific context: ABH24 specializes in customer acquisition and performance marketing, making it an attractive option for individuals interested in a career in digital advertising.
- Career path comparison: The trainee role offers a clear path to progression into a full-time media buying or marketing role, with opportunities for growth and development within the company.
ASSUMPTION: The trainee role is an ideal starting point for individuals looking to break into the performance marketing industry and build a successful career in digital advertising.
π Sample Projects
- Design and optimize a Facebook Ads campaign for a fashion retailer, focusing on driving online sales and customer acquisition.
- Manage a LinkedIn Ads campaign for a B2B software company, targeting decision-makers and generating qualified leads.
- Collaborate with the team to create and implement a cross-platform advertising strategy for a food and beverage brand, focusing on brand awareness and customer engagement.
ASSUMPTION: The trainee will have the opportunity to work on a variety of projects, gaining hands-on experience in performance marketing and developing a strong portfolio of work.
β Key Questions to Ask During Interview
- What are the most challenging aspects of the trainee role, and how can I best prepare for them?
- How does ABH24 support the professional development and growth of its trainees?
- What opportunities are there for career progression within the company?
- How does ABH24 ensure that its employees maintain a healthy work-life balance, given the fast-paced nature of the industry?
- What are the most rewarding aspects of working in performance marketing, according to the interview panel?
ASSUMPTION: Asking thoughtful and insightful questions during the interview demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant skills and experiences in performance marketing.
- Prepare for behavioral interview questions that focus on your problem-solving skills and customer service experiences.
- Demonstrate your passion for social media and digital advertising during the interview.
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.