π Core Information
πΉ Job Title: Senior Performance Marketing Manager
πΉ Company: Intermate Media GmbH
πΉ Location: Berlin, Berlin, Germany
πΉ Job Type: Remote
πΉ Category: π― Performance Marketing
πΉ Date Posted: Tue Apr 01 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: Remote OK
π Essential Job Details
π Job Overview
Key aspects of this role include:
- Managing diverse projects independently with direct client communication
- Handling and optimizing six-figure budgets on platforms like Facebook, Instagram, Pinterest, and TikTok
- Advising brands holistically on online marketing to drive significant client growth
- Developing and implementing scalable marketing strategies to expand brands up to 500% annually
ASSUMPTION: This role emphasizes high-level strategic management and direct client engagement, which requires a blend of analytical and creative skills.
π Key Responsibilities
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Independently manage various marketing projects
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Communicate directly with clients to understand their needs
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Oversee and optimize six-figure social media budgets
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Advise on holistic online marketing strategies
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Scale brands and optimize their growth strategies
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Build new processes and projects independently or with a team
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Maintain professional KPI management
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Develop analytical marketing strategies
ASSUMPTION: The responsibilities suggest a high degree of independence and responsibility, likely reporting to a senior executive or directly to the marketing director.
π― Required Qualifications
Education: Not specified (assumed relevant degree in Marketing or Business)
Experience: Several years in performance marketing with hands-on budget management experience
Required Skills:
- Advanced analytical capability
- Strong numerical and KPI interpretation skills
- Creativity and innovation in ad testing
- Proficiency with Excel
- Experience with project management tools, specifically Asana
Preferred Skills:
- Proactive and self-motivated work ethic
- Effective under time constraints
ASSUMPTION: A degree in a relevant field is typically preferred, though not explicitly required.
π° Compensation & Benefits
Salary Range: Not specified (industry research suggests competitive compensation)
Benefits:
- Access to modern Apple equipment for flexible work settings
- Significant learning and development opportunities
- Flexible work arrangements, including up to 6 weeks working remotely anywhere in Europe
- Participation in health and wellness programs
- Additional benefits like Urban Sports Club membership and bonuses
Working Hours: 40 hours per week, with flexible work styles
ASSUMPTION: The benefits package suggests a strong emphasis on work-life balance and personal development.
π Applicant Insights
π Company Context
Industry: Advertising Services, with a strong focus on influencer marketing and technological integration
Company Size: 51-200 employees, offering a blend of agility and comprehensive resources
Founded: 2014, highlighting steady growth and market adaptation
Company Description:
- Leading social agency in the DACH region
- Comprehensive service offerings in influencer marketing and content production
- Strong market position bolstered by proprietary technology and media assets
Company Specialties:
- Influencer Marketing
- Strategy and Creative Development
- Content Production and Vertical Video Creation
Company Website: https://www.intermate.de/
ASSUMPTION: With its innovative approach, the company likely values initiative and adaptability in its employees.
π Role Analysis
Career Level: Senior Level Position
Reporting Structure: Likely reports to senior marketing or operations executives
Work Arrangement: Remote with flexibility for on-site team engagements
Growth Opportunities:
- Potential to influence significant brand growth projects
- Opportunities for leadership in project or team initiatives
- Professional development in advanced marketing strategy
ASSUMPTION: The role provides substantial scope for professional growth and influence within the company.
π Location & Work Environment
Office Type: Equipped for remote work, with modern facilities available in multiple cities
Office Location(s): Berlin, Hamburg, Cologne
Geographic Context:
- Offices located centrally in vibrant cities, encouraging dynamic work culture
- Access to a large network of European clients and markets
- Cultural and technological hub, fostering innovation
Work Schedule: Flexible, with standard expectations for a full-time position
ASSUMPTION: The remote work flexibility implies a tech-savvy and trust-based corporate environment.
πΌ Interview & Application Insights
Typical Process:
- Initial application review via company portal or recruitment platform
- Potential screening call with HR to discuss role fit
- Interview with management team for role specifics and culture fit
Key Assessment Areas:
- Analytical and strategic thinking in marketing
- Project management and client engagement
- Creativity in campaign development and execution
Application Tips:
- Highlight strategic contributions to past campaigns
- Demonstrate results-driven approach with data-backed successes
- Emphasize your ability to manage and grow substantial budget sizes effectively
ATS Keywords: Performance Marketing, Budget Management, Social Media Strategy, Influencer Campaigns
ASSUMPTION: Interviews likely emphasize practical and strategic marketing efficacy aligned with the company's innovative approach.
π οΈ Tools & Technologies
- Social Media Platforms: Facebook, Instagram, TikTok
- Project Management Tools: Asana
- Analytical Tools: Advanced Excel for budget and KPI analysis
ASSUMPTION: Familiarity with leading social media and project management tools is critical for effective project execution.
π Cultural Fit Considerations
Company Values:
- Innovation and Creativity
- Client-Centricity
- Collaborative Growth
Work Style:
- Flexible and Adaptive
- Results-Oriented
- Self-Driven and Proactive
Self-Assessment Questions:
- Am I ready to lead multiple projects independently?
- Can I optimize marketing strategies creatively and analytically?
- Do I thrive in dynamic, remote work environments?
ASSUMPTION: A successful candidate will likely be innovative, collaborative, and ready for leadership challenges in marketing.
β οΈ Potential Challenges
- Navigating complex multi-channel campaigns
- Maintaining client engagement and satisfaction remotely
- Balancing creative and analytical demands
- Scaling brands under tight deadlines
ASSUMPTION: Challenges suggest a dynamic and fast-paced environment demanding strong time management and communication skills.
π Similar Roles Comparison
- Compared to traditional marketing roles, this position requires higher digital expertise.
- Greater emphasis on social media platforms and influencer strategies.
- More autonomy in project management than entry-level roles.
ASSUMPTION: This role's uniqueness is defined by its digital focus and strategic freedom.
π Sample Projects
- Development of cross-platform social media campaigns
- Execution of budget-optimized influencer marketing projects
- Innovative ad strategy testing and performance analysis
ASSUMPTION: Past project examples indicate scope for creativity and budget management.
β Key Questions to Ask During Interview
- What defines success in this role?
- How does the team measure the impact of marketing strategies?
- What are the main growth opportunities within this position?
- How does the company support professional development?
- What recent challenges has the team faced in scaling client brands?
ASSUMPTION: Questions should target strategy impact, professional growth, and current industry challenges.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Ensure your resume highlights relevant marketing achievements
- Prepare a portfolio of past successful campaigns if applicable
- Expect to discuss your strategic thinking process in interviews
- Follow up promptly post-interview to express continued interest
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.