📌 Core Information
🔹 Job Title: Senior Marketing Operations Manager
🔹 Company: Storable
🔹 Location: United States (Remote)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 10, 2025
🔹 Experience Level: Mid-Senior level
🔹 Remote Status: Fully Remote
🚀 Job Overview
Key aspects of this role include:
- Optimizing and managing marketing technology stack, processes, and analytics
- Collaborating cross-functionally with demand generation, content, sales, and customer success teams
- Enhancing efficiency, improving lead management, and maximizing ROI
- Driving operational excellence and maximizing business outcomes
ASSUMPTION: This role requires a high level of autonomy and strong communication skills to work effectively with various teams in a remote setting.
📋 Key Responsibilities
✅ Oversee and optimize marketing technology stack, including CRM, marketing automation, and other relevant tools
✅ Develop and maintain marketing performance dashboards, reports, and analytics
✅ Collaborate with sales and marketing teams to improve lead scoring, attribution modeling, and funnel conversion rates
✅ Ensure accurate data collection, integration, and hygiene across marketing platforms
✅ Manage marketing automation workflows, email campaigns, and lead nurturing processes
✅ Support campaign execution by setting up tracking, segmentation, and personalization strategies
✅ Conduct A/B testing and optimization for landing pages, email campaigns, and other marketing assets
✅ Ensure compliance with data privacy regulations (GDPR, CCPA) and best practices for data security
✅ Assist in budget planning, forecasting, and allocation of marketing spend based on data insights
✅ Provide recommendations for process improvements and efficiency enhancements
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and continuous improvement to drive marketing performance.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 5+ years of experience in marketing operations, marketing automation, or a related role within a SaaS or B2B environment
Required Skills:
- Proven experience with marketing automation platforms (HubSpot preferred) and CRM systems (Salesforce preferred)
- Strong analytical skills with proficiency in marketing analytics tools (Google Analytics, Tableau, Looker, etc.)
- Knowledge of lead management, data segmentation, and campaign tracking
- Experience with A/B testing, conversion rate optimization (CRO), and marketing attribution models
- Understanding of data privacy regulations (GDPR, CCPA) and compliance requirements
- Exceptional project management and problem-solving skills
- Strong communication skills and ability to work cross-functionally
Preferred Skills:
- Experience with SQL or scripting languages for data analysis
ASSUMPTION: Candidates with experience in a similar role within a SaaS or B2B environment will have a strong foundation for success in this position.
💰 Compensation & Benefits
Salary Range: $115,000 - $1,135,000 USD (Based on internal budget and skills/experience level)
Benefits:
- Generous health coverage for you and your family
- 401(k) match after 60 days, 100% vested after 1 year
- Employer contribution to your HSA, plus an HRA to help offset your deductible
- Instant access to flexible vacation
- Company rewards and recognition program (Be More)
- 8 hours of Volunteer Time Off each year
- 8 hours of Rest, Relax, Recharge time for mental health
- Access to mental well-being resources for yourself and your dependents
- Fully paid parental leave: 12 and 6 weeks for primary and secondary caregivers, respectively
- 'Paw'ternity Leave and Pet Bereavement
- Caregiver Leave: four weeks of fully paid time away from work to care for aging dependents or family members
- $50 monthly home data stipend, plus a home office sign-on bonus of $250
- Fertility care support options
- Access to financial experts to help achieve financial goals
- Direct Student Loan Payment Program
Working Hours: Full-time (40 hours/week)
ASSUMPTION: The salary range provided is an estimate based on market data and the company's internal budget. The actual offer may vary based on the candidate's skills and experience level.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development (Specialty Real Estate Management Software)
Company Size: Medium (501-1,000 employees) - Large enough to offer robust benefits and growth opportunities, yet small enough for individual impact
Founded: 2019 - Relatively new company with a strong focus on innovation and growth
Company Description:
- Storable redefines property management for specialty real estate by seamlessly integrating management software with marketplace listings, websites, CRM, insurance, payments, and more
- Tailored for the self-storage, marine, and RV & camping industries
- Dedicated to empowering owners and operators to win more every day
Company Specialties:
- Self-storage management software
- Marine and RV & camping management software
- Marketplace listings and websites
- CRM, insurance, and payments integration
Company Website: www.storable.com
ASSUMPTION: Storable's focus on specialty real estate management software provides a unique opportunity for candidates interested in this niche industry.
📊 Role Analysis
Career Level: Mid-Senior level - This role offers significant responsibility and the opportunity to drive operational excellence and maximize business outcomes
Reporting Structure: Reports directly to the VP of Revenue Operations, with cross-functional collaboration with various teams
Work Arrangement: Fully Remote - This role requires strong communication skills and the ability to work independently in a remote setting
Growth Opportunities:
- Potential to grow into a leadership role as the company expands
- Opportunities to learn and develop new skills in a fast-paced, innovative environment
- Chance to make a significant impact on the company's growth and success
ASSUMPTION: This role offers significant growth potential for the right candidate, as Storable continues to expand and innovate in the specialty real estate management software industry.
🌍 Location & Work Environment
Office Type: Fully Remote - No physical office required
Office Location(s): United States (Remote)
Geographic Context:
- United States - Remote work allows for flexibility in location
- Time zones: America/New_York (Headquarters time zone)
- Candidates must reside in specific states due to employment registration requirements
Work Schedule: Full-time (40 hours/week) with flexible vacation time
ASSUMPTION: The fully remote work arrangement requires strong self-motivation, time management, and communication skills to succeed in this role.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with HR
- Technical assessment or case study
- Final interview with hiring manager and/or team members
- Background check and offer extension
Key Assessment Areas:
- Technical skills and experience with marketing automation platforms and CRM systems
- Analytical skills and problem-solving abilities
- Communication and collaboration skills, particularly in a remote work environment
- Alignment with Storable's company culture and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Be prepared to discuss your experience with marketing automation, CRM systems, and data analysis
- Demonstrate your understanding of data privacy regulations and best practices
- Showcase your ability to work independently and collaborate effectively in a remote setting
- Prepare questions to ask the interviewer about the role, team, and company to demonstrate your interest and engagement
ATS Keywords: Marketing Operations, Marketing Automation, CRM, Data Analysis, A/B Testing, Conversion Rate Optimization, Marketing Attribution, Data Privacy, Remote Work
ASSUMPTION: Storable's hiring process focuses on assessing candidates' technical skills, problem-solving abilities, and cultural fit for a remote work environment.
🛠️ Tools & Technologies
- Marketing automation platforms (HubSpot preferred)
- CRM systems (Salesforce preferred)
- Marketing analytics tools (Google Analytics, Tableau, Looker, etc.)
- SQL or scripting languages for data analysis (a plus)
ASSUMPTION: Familiarity with the listed tools and technologies is essential for success in this role, as they are integral to the day-to-day responsibilities.
👔 Cultural Fit Considerations
Company Values:
- Win More - Storable's commitment to empowering owners and operators to achieve and win more than ever before
- Empowerment - The company's dedication to providing employees with the tools, resources, and autonomy to succeed
- Innovation - Storable's focus on continuous improvement and driving progress in the specialty real estate management software industry
Work Style:
- Remote-friendly - Storable's fully remote work arrangement requires strong self-motivation, time management, and communication skills
- Collaborative - The company's cross-functional teams work together to drive operational excellence and maximize business outcomes
- Data-driven - Storable's emphasis on analytics, data privacy, and continuous improvement to inform decision-making
Self-Assessment Questions:
- Do you have experience working remotely, and how do you ensure your productivity and engagement in a remote setting?
- How do you approach collaboration and communication with cross-functional teams in a remote work environment?
- Can you provide an example of a time when you used data to drive a marketing decision or improve a marketing process?
ASSUMPTION: Storable's company culture values empowerment, innovation, and a data-driven approach, making it an excellent fit for candidates who thrive in a remote, collaborative, and results-oriented environment.
⚠️ Potential Challenges
- Working remotely may require strong self-motivation and time management skills
- Collaborating effectively with cross-functional teams in a remote setting can be challenging
- Managing data privacy and security can be complex and requires a strong understanding of relevant regulations and best practices
- Keeping up with the latest marketing automation tools and technologies can be demanding
ASSUMPTION: These challenges can be overcome with strong communication, time management, and technical skills, as well as a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Unlike traditional marketing operations roles, this position focuses on specialty real estate management software, offering a unique opportunity for candidates interested in this niche industry
- Storable's company culture emphasizes empowerment, innovation, and a data-driven approach, setting it apart from other companies in the industry
- This role offers significant growth potential for the right candidate, as Storable continues to expand and innovate in the specialty real estate management software industry
ASSUMPTION: This role provides a unique opportunity for candidates interested in the specialty real estate management software industry, offering a combination of empowerment, innovation, and growth potential.
📝 Sample Projects
- Developing and implementing a marketing automation workflow to nurture leads and improve conversion rates
- Conducting A/B testing to optimize landing pages and email campaigns, resulting in a 15% increase in click-through rates
- Analyzing campaign performance data to identify trends and make data-driven decisions, leading to a 20% increase in ROI
ASSUMPTION: These sample projects demonstrate the hands-on, data-driven, and results-oriented nature of the Sr. Marketing Operations Manager role at Storable.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role, and how it collaborates with other teams within the company?
- How does Storable support the professional growth and development of its employees, particularly in a remote work environment?
- Can you provide an example of a time when Storable's data-driven approach led to significant business outcomes or process improvements?
- What are the key priorities for this role in the first 30, 60, and 90 days, and how do they align with the company's overall goals and objectives?
- How does Storable ensure the security and privacy of customer data, and what role does this position play in maintaining these standards?
ASSUMPTION: Asking these questions demonstrates your interest in the role, team, and company, and provides valuable insights into the work environment and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role, emphasizing your experience with marketing automation, CRM systems, and data analysis
- Prepare for your interview by researching Storable's company culture, values, and industry focus on specialty real estate management software
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
