M

Senior Customer Marketing SpeciaIist Pain (m/f/d)

Medtronic
Full-time
On-site
Germany
🌟 Customer Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Customer Marketing Specialist Pain (m/f/d)

πŸ”Ή Company: Medtronic

πŸ”Ή Location: Germany (Remote with travel)

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 7, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote with travel (25%+)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing value propositions for target customer audiences in the Pain business
  • Conducting market analyses to understand customer needs and improve marketing programs
  • Orchestrating and integrating all elements of a great customer experience
  • Collaborating with cross-functional teams and key stakeholders to achieve business objectives

ASSUMPTION: This role requires a strong understanding of the medical devices industry and customer-centric mindset. The successful candidate will have a proven track record in product marketing and sales, with a focus on customer experience.

πŸ“‹ Key Responsibilities

βœ… Build and execute value propositions for target customer audiences, from developing insights to designing the end-to-end customer experience

βœ… Establish deep expertise on the target customer segment and ensure this expertise gets integrated purposefully into the extended marketing team

βœ… Conduct market analyses to maintain an appropriate level of understanding of the target audience, developing insights, unmet needs, and new business opportunities that can improve marketing programs

βœ… Orchestrate and integrate all elements of a great customer experience (content, events, campaigns, etc.)

βœ… Collaborate with cross-functional teams and key stakeholders to achieve business objectives

ASSUMPTION: This role requires strong project management skills, as the candidate will be managing multiple priorities and projects with short timelines.

🎯 Required Qualifications

Education: Degree in a relevant functional area (product marketing)

Experience: Equivalent years of experience within medical devices/healthcare

Required Skills:

  • Ability to develop and expand relationships with key physicians and Medtronic personnel
  • Sales orientation or exposure to working with direct sales organizations
  • Strong project management skills, organized and detail-oriented
  • Fluent in English and German language, both speaking and writing
  • Good verbal and written communication skills

Preferred Skills:

  • Experience in the medical devices industry
  • Knowledge of CRM systems

ASSUMPTION: This role requires a strong understanding of the medical devices industry and customer-centric mindset. The successful candidate will have a proven track record in product marketing and sales, with a focus on customer experience.

πŸ’° Compensation & Benefits

Salary Range: €60,000 - €80,000 per year (Estimated, based on industry standards for the role, experience level, and location)

Benefits:

  • Flexible Benefits Package
  • Competitive compensation plans

Working Hours: Full-time, with a flexible work arrangement that allows for remote work and occasional travel

ASSUMPTION: The salary range is estimated based on industry standards for a senior marketing role in the medical devices industry in Germany. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Medical Equipment Manufacturing. Medtronic is a global leader in medical technology, services, and solutions, with a focus on cardiovascular and diabetes devices.

Company Size: 10,001+ employees. As a large organization, Medtronic offers numerous opportunities for career growth and development.

Founded: 1949. Medtronic was founded by Earl Bakken and Palmer Hermundslie in a garage in Minnesota, USA.

Company Description:

  • Medtronic is committed to alleviating pain, restoring health, and extending life for patients around the world
  • The company operates in over 150 countries and has a diverse portfolio of products and services
  • Medtronic is dedicated to innovation and continuous improvement, with a strong focus on research and development

Company Specialties:

  • Cardiac and Vascular Devices
  • Diabetes Management
  • Minimally Invasive Therapies
  • Restorative Therapies

Company Website: www.medtronic.com

ASSUMPTION: Medtronic's large size and global presence offer numerous opportunities for career growth and development. The company's focus on innovation and continuous improvement creates a dynamic work environment.

πŸ“Š Role Analysis

Career Level: Senior. This role is a senior-level position within the marketing department, reporting to the Marketing Director.

Reporting Structure: The Senior Customer Marketing Specialist will report to the Marketing Director for the Pain business.

Work Arrangement: Remote with travel (25%+). This role allows for remote work, with occasional travel required to attend meetings and events.

Growth Opportunities:

  • Progression to a management role within the marketing department
  • Expansion into other business areas or regions within Medtronic
  • Development of expertise in customer marketing and customer experience

ASSUMPTION: This role offers numerous opportunities for career growth and development within Medtronic's large and diverse organization.

🌍 Location & Work Environment

Office Type: Remote with occasional travel. This role allows for remote work, with occasional travel required to attend meetings and events.

Office Location(s): Germany, Austria, and Switzerland

Geographic Context:

  • Germany: A large and diverse market with a strong focus on innovation and technology
  • Austria: A smaller market with a high standard of living and a strong economy
  • Switzerland: A small market with a highly skilled workforce and a strong focus on precision engineering

Work Schedule: Full-time, with a flexible work arrangement that allows for remote work and occasional travel

ASSUMPTION: The remote work arrangement for this role allows for a better work-life balance and the opportunity to work from various locations within Germany, Austria, and Switzerland.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the hiring manager
  • On-site or virtual interview with the marketing team
  • Final interview with the marketing director

Key Assessment Areas:

  • Customer-centric mindset and understanding of customer needs
  • Project management skills and ability to manage multiple priorities
  • Communication skills and ability to work with cross-functional teams
  • Industry knowledge and understanding of the medical devices market

Application Tips:

  • Highlight your experience in product marketing and customer experience in your resume
  • Tailor your cover letter to demonstrate your understanding of Medtronic's mission and values
  • Prepare examples of your market analysis and customer experience projects to discuss during the interview

ATS Keywords: Customer Marketing, Product Marketing, Medical Devices, Healthcare, Customer Experience, Market Analysis, Sales Orientation, Project Management

ASSUMPTION: Medtronic's application process is designed to assess the candidate's skills and experience in customer marketing and customer experience, as well as their fit with the company's culture and values.

πŸ› οΈ Tools & Technologies

  • CRM systems (e.g., Salesforce)
  • Marketing automation tools (e.g., Marketo)
  • Project management tools (e.g., Asana, Trello)
  • Data analysis tools (e.g., Excel, Tableau)

ASSUMPTION: The tools and technologies required for this role are standard for marketing and customer experience professionals in the medical devices industry.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Customer-centered
  • Integrity
  • Quality
  • Performance

Work Style:

  • Collaborative
  • Results-driven
  • Adaptable
  • Innovative
  • Customer-focused

Self-Assessment Questions:

  • How do you demonstrate innovation in your approach to customer marketing?
  • Can you provide an example of a time when you successfully managed multiple priorities and projects with short timelines?
  • How do you ensure that your work aligns with Medtronic's customer-centered values?

ASSUMPTION: Medtronic's company culture is characterized by innovation, collaboration, and a strong focus on customer needs. Candidates who demonstrate a strong fit with these values and work styles are likely to be successful in this role.

⚠️ Potential Challenges

  • Managing multiple priorities and projects with short timelines
  • Balancing remote work and occasional travel requirements
  • Keeping up with the latest trends and developments in the medical devices industry
  • Adapting to a dynamic and fast-paced work environment

ASSUMPTION: The successful candidate will be able to manage multiple priorities and projects, adapt to a dynamic work environment, and balance remote work and occasional travel requirements.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Product Marketing Manager or Senior Customer Experience Manager in other industries
  • However, this role is unique in its focus on the medical devices industry and the Pain business within Medtronic
  • Career progression in this role could lead to management positions within the marketing department or other business areas within Medtronic

ASSUMPTION: This role is unique in its focus on the medical devices industry and the Pain business within Medtronic. However, the skills and experience required for this role are transferable to similar roles in other industries.

πŸ“ Sample Projects

  • Conducting a market analysis to identify unmet needs and new business opportunities for a specific customer segment
  • Developing and executing a customer experience strategy to improve customer satisfaction and loyalty
  • Collaborating with cross-functional teams to launch a new product or service and develop a go-to-market strategy

ASSUMPTION: These sample projects are designed to assess the candidate's skills and experience in market analysis, customer experience, and cross-functional collaboration.

❓ Key Questions to Ask During Interview

  • How does this role fit into the overall marketing strategy for the Pain business?
  • What are the biggest challenges facing the Pain business, and how can this role help address them?
  • How does Medtronic support the professional development and growth of its employees?
  • What is the company's approach to innovation and continuous improvement?
  • How does the company ensure that its products and services meet the needs of its customers?

ASSUMPTION: These questions are designed to assess the candidate's understanding of the role, the company, and the industry, as well as their ability to think critically and ask insightful questions.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your experience in product marketing, customer experience, and market analysis
  • Write a cover letter that demonstrates your understanding of Medtronic's mission and values, and your fit with the company's culture and work style
  • Prepare examples of your market analysis and customer experience projects to discuss during the interview
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.