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Praktikum/Werkstudent:in Influencer Marketing (m/f/x)

Scalable GmbH
Full-time
On-site
Munich, Bavaria, Germany
🀳 Influencer Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Praktikum/Werkstudent:in Influencer Marketing (m/f/x)

πŸ”Ή Company: Scalable GmbH

πŸ”Ή Location: Munich, Bavaria, Germany

πŸ”Ή Job Type: Intern

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 16, 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the influencer marketing team throughout the entire partnership process
  • Building and maintaining strong relationships with influencers
  • Coordinating content and ensuring smooth communication during campaigns
  • Researching and identifying relevant influencers to expand the influencer portfolio
  • Analyzing influencer performance and contributing to best practice development

ASSUMPTION: This role requires strong communication skills, proactivity, and a keen interest in finance and influencer marketing. Previous experience in influencer marketing or social media is beneficial but not required.

πŸ“‹ Key Responsibilities

βœ… Supporting the influencer marketing team in the entire partnership process, from research and initial contact to campaign planning and reporting

βœ… Building and maintaining strong relationships with influencers

βœ… Coordinating influencer content and ensuring smooth communication during campaigns

βœ… Researching and identifying relevant influencers to expand the influencer portfolio

βœ… Analyzing influencer performance and contributing to best practice development

βœ… Supporting the social media team with daily business as needed

ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to work independently.

🎯 Required Qualifications

Education: Enrolled in a Bachelor's or Master's program in Germany

Experience: Previous internships related to influencer marketing or social media are advantageous but not required

Required Skills:

  • Strong interest in finance and influencer marketing
  • Proactive and self-motivated work style
  • Excellent written and verbal communication skills in German and English; fluent Italian is a plus

Preferred Skills:

  • Previous experience in influencer marketing or social media
  • Strong interest in starting a career in digital marketing
  • Passion for investments and affinity for Fintech solutions

ASSUMPTION: The ideal candidate is a student enrolled in a relevant program with a strong interest in finance and influencer marketing. Previous experience in influencer marketing or social media is beneficial but not required.

πŸ’° Compensation & Benefits

Salary Range: Industry-standard salary for interns in Germany, with a range of €1,000 - €1,500 per month, depending on experience and hours worked

Benefits:

  • Flexible working hours
  • Knowledge sharing sessions across teams
  • Modern hardware and tools
  • Free PRIME+ Broker subscription

Working Hours: 16-20 hours per week for Werkstudenten, minimum 6 months for internships

ASSUMPTION: The salary range is estimated based on industry standards for internships in Germany. Benefits are subject to change and may vary based on the specific arrangement.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Financial Services

Company Size: 501-1,000 employees

Founded: 2014

Company Description:

  • Scalable Capital is a leading FinTech in Europe, bringing people and technology-based investment together
  • Offers a broker with a trading flat rate and interest and a digital wealth management service
  • Creates and manages globally diversified ETF portfolios for clients with sustainable investment strategies

Company Specialties:

  • Digital investment management

Company Website: www.scalable.capital

ASSUMPTION: Scalable Capital is a fast-growing FinTech company with a strong focus on digital investment management. The company offers a range of services, including a broker and digital wealth management.

πŸ“Š Role Analysis

Career Level: Entry-level to intermediate

Reporting Structure: Reports directly to the influencer marketing team

Work Arrangement: On-site, with flexible working hours

Growth Opportunities:

  • Potential full-time employment after the internship
  • Opportunities to work on various campaigns and projects
  • Exposure to a fast-growing FinTech environment

ASSUMPTION: This role offers growth opportunities within the company and the chance to gain experience in influencer marketing and digital marketing.

🌍 Location & Work Environment

Office Type: Central office in Munich

Office Location(s): Seitzstraße 8e, München, Bayern 80538, DE

Geographic Context:

  • Munich is the capital and most populous city of Bavaria, Germany
  • Known for its vibrant culture, rich history, and strong economy
  • Offers a high quality of life with numerous parks, museums, and recreational activities

Work Schedule: Flexible, with a focus on results and productivity

ASSUMPTION: The work environment is dynamic and fast-paced, with a focus on collaboration and innovation. The office is centrally located in Munich, offering easy access to public transportation and various amenities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • On-site interview with the influencer marketing team

Key Assessment Areas:

  • Communication skills
  • Interest in finance and influencer marketing
  • Proactivity and self-motivation
  • Cultural fit with the company

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Demonstrate your passion for finance and influencer marketing
  • Showcase your creativity and problem-solving skills
  • Follow up after the interview to express your interest in the role

ATS Keywords: Influencer marketing, social media, communication, research, data analysis, content coordination, relationship building, campaign planning, creativity, proactivity, self-management, interest in finance, interest in digital marketing

ASSUMPTION: The application process is competitive, with a focus on communication skills, interest in the field, and cultural fit. Applicants should tailor their application materials to highlight their relevant skills and experiences.

πŸ› οΈ Tools & Technologies

  • Social media platforms (e.g., Instagram, TikTok, YouTube)
  • Influencer marketing platforms (e.g., Grin, Upfluence, BrandSnob)
  • Project management tools (e.g., Asana, Trello, Monday.com)
  • Communication tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: The tools and technologies used in this role are standard for influencer marketing and digital marketing. Applicants should be comfortable using social media platforms and project management tools.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Ambitious

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Focused on results and productivity

Self-Assessment Questions:

  • Do I have a strong interest in finance and influencer marketing?
  • Am I proactive and self-motivated?
  • Do I work well in a dynamic, collaborative environment?
  • Do I have strong communication skills in German and English?

ASSUMPTION: The ideal candidate is a strong communicator with a passion for finance and influencer marketing. They should be proactive, self-motivated, and comfortable working in a dynamic, collaborative environment.

⚠️ Potential Challenges

  • Keeping up with the fast-paced nature of influencer marketing and digital marketing
  • Balancing multiple tasks and projects simultaneously
  • Adapting to a dynamic work environment
  • Meeting the high expectations of a fast-growing FinTech company

ASSUMPTION: The role may present challenges related to the fast-paced nature of influencer marketing and the high expectations of a fast-growing FinTech company. Applicants should be comfortable working in a dynamic environment and balancing multiple tasks.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to other influencer marketing internships but may offer more responsibility and autonomy
  • Unlike other roles, this position is focused on the financial services industry
  • Compared to other entry-level marketing roles, this position offers the opportunity to work on various campaigns and projects

ASSUMPTION: This role is similar to other influencer marketing internships but may offer more responsibility and autonomy. The focus on the financial services industry sets it apart from other roles, and the opportunity to work on various campaigns and projects makes it an attractive entry-level position.

πŸ“ Sample Projects

  • Researching and identifying relevant influencers for a campaign focused on sustainable investing
  • Coordinating content and ensuring smooth communication during a campaign promoting the company's digital wealth management service
  • Analyzing the performance of influencers and providing data-driven recommendations for future campaigns

ASSUMPTION: These sample projects illustrate the range of tasks and responsibilities associated with this role, from research and coordination to analysis and strategy development.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30 days?
  • How does this role fit into the overall influencer marketing strategy?
  • What opportunities are there for growth and development within the company?
  • How does the company support work-life balance for its employees?
  • What is the company culture like, and how does this role contribute to it?

ASSUMPTION: These questions are designed to help applicants better understand the role, the company, and the work environment. They demonstrate a proactive approach to the application process and a genuine interest in the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare examples of your previous work or projects that demonstrate your creativity and problem-solving skills
  • Follow up after the interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.