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Marketing Assistant (Working Student)

Insights Learning & Development Ltd
Full-time
On-site
Berlin, Berlin, Germany
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Assistant (Working Student)

πŸ”Ή Company: Insights Learning & Development Ltd

πŸ”Ή Location: Berlin (Hybrid) - c/o Spaces Spindlershof, Wallstraße 9-13, 10179 Berlin

πŸ”Ή Job Type: Part-Time, Working Student - Paid internship

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-04-11

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: On-site with hybrid flexibility

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting digital marketing campaigns and content creation
  • Collaborating with the Regional Marketing Manager for Germany
  • Working within the Customer & Digital function to shape brand experiences
  • Gaining real, hands-on experience in a dynamic marketing team

ASSUMPTION: This role is ideal for university students seeking practical marketing experience and the opportunity to grow within a global company.

πŸ“‹ Key Responsibilities

βœ… Supporting the planning, execution, and analysis of digital marketing campaigns

βœ… Creating and scheduling social media content tailored for German-speaking audiences

βœ… Assisting with email marketing and newsletter content

βœ… Conducting market and competitor research to inform strategy

βœ… Supporting the translation and localisation of marketing materials

βœ… Helping with event communications and promo activities

βœ… Owning at least one personal project, such as market research or SEO initiatives

ASSUMPTION: The role requires a proactive and creative mindset, with the ability to work independently and collaboratively.

🎯 Required Qualifications

Education: Currently enrolled at university, ideally in Marketing, Communications, Business, or similar

Experience: No prior experience required, but some experience in marketing, social media, or content creation is a bonus

Required Skills:

  • Fluent in German and English, written and verbal to a high standard
  • Creative and confident in crafting content that connects
  • Curious, proactive, and happy to work independently when needed
  • Familiar with MS Office; any Canva or Adobe InDesign experience is a plus

Preferred Skills:

  • Experience with marketing, social media, or content creation

ASSUMPTION: While some experience is beneficial, this role is designed to provide learning opportunities for students new to the marketing field.

πŸ’° Compensation & Benefits

Salary Range: €1,000 - €1,500 per month (based on industry standards for part-time, paid internships in Germany)

Benefits:

  • Structured learning journey with real responsibilities
  • Ongoing mentorship from marketing professionals
  • Chance to join a global community of early careers talent
  • Fun and supportive workplace

Working Hours: 20 hours per week, with flexible scheduling

ASSUMPTION: The salary range is estimated based on industry standards for part-time, paid internships in Germany. Actual compensation may vary based on individual performance and company policy.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Business Consulting and Services

Company Size: Small (24 employees)

Founded: 1994 (as a subsidiary of The Pacitti Company)

Company Description:

  • Insights Learning & Development Ltd is a global company focused on people development through self-awareness
  • They offer tools like Insights Discovery to help people build better relationships and workplaces
  • Their mission is to change the world through the power of self-awareness

Company Specialties:

  • Learning and Development
  • Self-awareness workshops and tools
  • Team building and leadership development

Company Website: www.insights.com

ASSUMPTION: Insights Learning & Development Ltd is a global company with a strong focus on personal growth and self-awareness, making it an attractive option for students seeking meaningful work experience.

πŸ“Š Role Analysis

Career Level: Entry-level (Working Student)

Reporting Structure: Reports directly to the Regional Marketing Manager for Germany

Work Arrangement: Hybrid - 20 hours per week, with flexible scheduling

Growth Opportunities:

  • Potential full-time employment after the internship
  • Opportunities to work on global projects and collaborate with international teams
  • Access to professional development resources and mentorship

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to develop both personally and professionally within the company.

🌍 Location & Work Environment

Office Type: Co-working space (c/o Spaces Spindlershof)

Office Location(s): Berlin, Germany

Geographic Context:

  • Berlin is a vibrant, multicultural city with a thriving tech and startup scene
  • The office is located in the central Mitte district, close to public transportation
  • The city offers a high quality of life, with numerous cultural attractions and recreational opportunities

Work Schedule: Flexible, with the option to work remotely for part of the week

ASSUMPTION: The hybrid work arrangement and central office location provide a good balance between flexibility and in-person collaboration.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final decision and offer

Key Assessment Areas:

  • Language skills (German and English)
  • Creativity and content creation abilities
  • Proactivity and initiative
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences
  • Demonstrate your understanding of the role and company mission in your application
  • Prepare examples of your content creation work, if applicable
  • Follow up with the hiring manager after your interview to express your interest in the role

ATS Keywords: Digital Marketing, Social Media, Content Creation, Email Marketing, Market Research, Competitor Research, Translation, Localisation, Event Communications, SEO, Proactive, Creative, MS Office, Canva, Adobe InDesign

ASSUMPTION: The application process is likely to be competitive, so applicants should focus on demonstrating their unique qualifications and enthusiasm for the role.

πŸ› οΈ Tools & Technologies

  • MS Office (Word, Excel, PowerPoint)
  • Canva (for graphic design, if applicable)
  • Adobe InDesign (for layout design, if applicable)
  • Social media platforms (Facebook, Instagram, LinkedIn, etc.)
  • Email marketing tools (e.g., Mailchimp, HubSpot)

ASSUMPTION: Familiarity with these tools is beneficial but not required, as training will be provided.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Inclusive: We celebrate diversity and foster a culture where everyone feels welcome and valued
  • Curious: We embrace a growth mindset and continuously seek new knowledge and perspectives
  • Colorful: We encourage individuality and self-expression, creating a vibrant and dynamic work environment

Work Style:

  • Collaborative: We work together to achieve our goals and support each other's growth
  • Adaptable: We embrace change and are open to new ideas and approaches
  • Fun: We prioritize a positive and enjoyable work environment

Self-Assessment Questions:

  • Do you embrace diversity and inclusion in your personal and professional life?
  • Are you open to learning and growing in a dynamic and collaborative environment?
  • Do you have a creative and unique perspective that you can bring to the team?

ASSUMPTION: Applicants should be prepared to demonstrate their alignment with Insights' values and work style in their application and interview.

⚠️ Potential Challenges

  • Managing multiple responsibilities and projects simultaneously
  • Balancing work and university commitments
  • Adapting to a fast-paced and dynamic work environment
  • Overcoming language barriers in a multicultural team

ASSUMPTION: These challenges can be overcome with strong time management skills, proactivity, and a willingness to learn and adapt.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing internships, this role offers a high level of responsibility and autonomy
  • Insights' focus on self-awareness and personal growth sets it apart from other marketing roles
  • This role provides an opportunity to work on global projects and collaborate with international teams

ASSUMPTION: Applicants should consider how this role differs from other marketing internships and how it aligns with their career goals and interests.

πŸ“ Sample Projects

  • Developing a social media campaign to promote Insights Discovery in the German market
  • Conducting market research on competitor strategies and trends in the learning and development industry
  • Creating and localizing marketing materials for an upcoming event or product launch

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives the Marketing Assistant may undertake in this role.

❓ Key Questions to Ask During Interview

  • How does this role support the company's mission to change the world through self-awareness?
  • What opportunities are there for professional development and growth within the company?
  • How does the team collaborate and support each other's work?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Insights foster a culture of inclusivity and diversity?

ASSUMPTION: These questions demonstrate a candidate's interest in the role and company, as well as their ability to think critically about their potential contributions.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the Insights careers page
  • Tailor your resume and cover letter to highlight your relevant skills and experiences
  • Prepare examples of your content creation work, if applicable
  • Follow up with the hiring manager after your interview to express your interest in the role
  • If selected, complete any required background checks and onboarding processes

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.