📌 Core Information
🔹 Job Title: Junior Paid Social Specialist
🔹 Company: DEPT®
🔹 Location: Zürich, Switzerland
🔹 Job Type: Full-time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: April 11, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site with flexible hybrid working policy (1-2 days at the office)
🚀 Job Overview
Key aspects of this role include:
- Developing, setting up, and optimizing paid social campaigns across various platforms
- Analyzing campaign data to provide valuable insights and actionable recommendations
- Collaborating with cross-functional teams to create compelling visuals or videos for ad campaigns
- Managing campaign budgets to achieve optimal results and client satisfaction
- Identifying and defining target audiences for effective ad targeting
ASSUMPTION: This role is ideal for a recent graduate or someone with limited professional experience looking to break into the digital marketing industry, specifically in paid social advertising.
📋 Key Responsibilities
✅ Developing, setting up, and optimizing paid social campaigns across platforms like Meta, TikTok, and LinkedIn
✅ Analyzing campaign data and generating reports to provide valuable insights and actionable recommendations for clients
✅ Designing and running A/B tests to compare different ad variations, targeting strategies, or landing pages for performance optimization
✅ Regularly monitoring performance metrics and optimizing campaigns to ensure goals and KPIs alignment and client satisfaction
✅ Allocating and managing budgets for paid social campaigns to achieve optimal results, preparation of Paid Social forecasts and media plans
✅ Identifying and defining target audiences for effective ad targeting
✅ Collaborating with design teams to create compelling visuals or videos for ad campaigns
✅ Implementing and configuring conversion tracking mechanisms together with data teams, such as pixels or tags, to measure campaign success
ASSUMPTION: The role requires a strong analytical mindset, attention to detail, and the ability to work well under pressure while managing multiple campaigns simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: Some experience with hands-on paid social projects
Required Skills:
- Proficient in English and German (minimum C1 level)
- Strong analytical skills and data-driven mindset
- Ability to work accurately and manage campaigns effectively
- Proficient in Excel, Pivot, and platform data analysis
- Collaborative skills for working with cross-functional teams, clients, and stakeholders
- Proactive thinking and creativity to bring in own ideas
- Passion for (Paid) Social and up-to-date with news and trends
- Ability to effectively allocate and manage campaign budgets
Preferred Skills:
- Experience with social media advertising platforms (e.g., Meta Ads Manager, LinkedIn Campaign Manager)
- Knowledge of social media analytics tools (e.g., Hootsuite Insights, Sprout Social)
- Familiarity with project management tools (e.g., Asana, Trello)
ASSUMPTION: While some experience in paid social projects is required, the role is designed to provide on-the-job training and support for the right candidate.
💰 Compensation & Benefits
Salary Range: CHF 60,000 - 80,000 per year (based on industry standards for entry-level marketing roles in Switzerland)
Benefits:
- Flexible hybrid working policy (1-2 days at the office)
- 25 days holiday with the opportunity to take unpaid leave
- Flexible health budget and Wellness & personal day
- Learning & development budget
- Referral bonus program
- Stay happy and healthy with a contribution to your health through the OpenUp platform
- Occasional breakfast & lunch at the office, Smoothie Tuesday
- Social events, plenty of opportunities to connect with colleagues through organized activities and celebrations
Working Hours: Full-time (40 hours per week) with flexible working hours
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Switzerland. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: DEPT® is a global digital agency that creates end-to-end digital experiences for brands, with a strong focus on technology and marketing services.
Company Size: DEPT® has 4,000+ digital specialists across 30+ locations on 5 continents, offering a boutique culture with global scale.
Founded: DEPT® was founded in 2015 and has since grown into a leading global digital agency.
Company Description:
- DEPT® is committed to making a positive impact on the planet and has been Climate Neutral and B Corporation certified since 2021
- The company invests in innovation and leverages proprietary tech, data, and knowledge platforms for all its clients worldwide
- DEPT®'s culture is 'big enough to cope and small enough to care,' offering the speed, agility, flexibility, and personal relationships of a boutique agency while working for any brand in the world
Company Specialties:
- Digital Craftmanship
- Campaigns
- Social
- Data Driven Marketing
- B2B Marketing
- Digital Marketing
- Creativity
- Technology
- Strategy
- Digital
- Brand
- Advertising
- Design
- Data
- Intelligence
- Organisation
- UX
- Agency
- Content
- Digital Products
- and AI
Company Website: www.deptagency.com
ASSUMPTION: DEPT®'s global presence and diverse client portfolio offer unique opportunities for career growth and exposure to various industries and markets.
📊 Role Analysis
Career Level: Junior-level role with opportunities for growth and development within the company's marketing department
Reporting Structure: The Junior Paid Social Specialist will report directly to the Paid Social Manager or a similar role within the Digital Marketing business unit
Work Arrangement: Hybrid working policy with 1-2 days at the office, depending on location
Growth Opportunities:
- On-the-job training and support to develop skills and advance within the company
- Access to learning and development budget for external courses and certifications
- Potential to take on more responsibilities and progress to a mid-level role as the company and team grow
ASSUMPTION: The Junior Paid Social Specialist role is an excellent entry point for a recent graduate or early-career professional looking to establish a successful career in digital marketing.
🌍 Location & Work Environment
Office Type: Modern, spacious, and barrier-free location in Zurich, Switzerland, with occasional breakfast and lunch at the office
Office Location(s): Zurich, Switzerland
Geographic Context:
- Zurich is the largest city in Switzerland and serves as the country's financial and commercial hub
- The city is known for its high quality of life, excellent public transportation, and vibrant cultural scene
- Zurich is home to numerous international companies and offers ample opportunities for career growth and development
Work Schedule: Full-time (40 hours per week) with flexible working hours and the option to work from home for up to 3 days per week
ASSUMPTION: The hybrid working policy offers a good balance between on-site collaboration and remote work flexibility, allowing employees to maintain a healthy work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the DEPT® careers portal
- Phone or video screening with the HR department
- Technical assessment or case study presentation
- Final interview with the hiring manager and/or team members
Key Assessment Areas:
- Technical skills and knowledge of paid social advertising platforms
- Analytical and data-driven mindset
- Collaboration and communication skills
- Cultural fit and alignment with DEPT®'s values and mission
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for the Junior Paid Social Specialist role
- Demonstrate your passion for (Paid) Social and up-to-date knowledge of industry trends
- Showcase your ability to analyze data and provide actionable insights
- Prepare for behavioral interview questions that focus on your problem-solving skills, attention to detail, and ability to work under pressure
ATS Keywords: Paid Social, Campaign Optimization, Data Analysis, A/B Testing, Budget Management, Target Audience Identification, Collaboration, Creativity, Social KPIs, Performance Metrics
ASSUMPTION: The application process for the Junior Paid Social Specialist role at DEPT® is designed to assess the candidate's technical skills, analytical mindset, and cultural fit for the organization.
🛠️ Tools & Technologies
- Paid social advertising platforms (e.g., Meta Ads Manager, LinkedIn Campaign Manager)
- Social media analytics tools (e.g., Hootsuite Insights, Sprout Social)
- Project management tools (e.g., Asana, Trello)
- Excel, Pivot, and platform data analysis tools
ASSUMPTION: The Junior Paid Social Specialist will be expected to become proficient in the tools and technologies required to perform their job effectively.
👔 Cultural Fit Considerations
Company Values:
- Pioneering: Always leaning forward, thinking of what we can create tomorrow that does not exist today
- Open: Collaborative, transparent, and inclusive work environment
- Curious: Continuously learning and improving, both individually and as a team
Work Style:
- Agile and adaptable, able to manage multiple campaigns simultaneously
- Data-driven and analytical, with a strong attention to detail
- Collaborative and proactive, with a focus on delivering exceptional client experiences
- Creatively driven, with a passion for (Paid) Social and a desire to bring in own ideas
Self-Assessment Questions:
- Do you align with DEPT®'s pioneering spirit and commitment to continuous learning and improvement?
- Are you comfortable working in a collaborative, transparent, and inclusive work environment?
- Do you have a creative mindset and a passion for (Paid) Social, with a desire to bring in your own ideas?
ASSUMPTION: DEPT®'s company culture is designed to foster a pioneering spirit, collaboration, and continuous learning and improvement, making it an ideal fit for candidates who share these values.
⚠️ Potential Challenges
- Managing multiple campaigns simultaneously may require strong organizational skills and the ability to prioritize effectively
- Working with cross-functional teams and clients may present communication and collaboration challenges that require strong interpersonal skills
- Keeping up-to-date with industry trends and platform changes may require continuous learning and adaptation
- Analyzing large datasets and generating actionable insights may require strong analytical skills and attention to detail
ASSUMPTION: The Junior Paid Social Specialist role may present unique challenges that require strong problem-solving skills, adaptability, and a proactive mindset.
📈 Similar Roles Comparison
- Junior Paid Social Specialist vs. Social Media Coordinator: The Junior Paid Social Specialist role focuses more on campaign optimization, data analysis, and budget management, while the Social Media Coordinator role may involve more content creation and community management
- Industry-specific context: The role may require knowledge of industry-specific trends, regulations, and best practices for paid social advertising in the relevant industry
- Career path comparison: The Junior Paid Social Specialist role can serve as a stepping stone to mid-level roles, such as Paid Social Manager or Senior Paid Social Specialist, and eventually progress to senior leadership positions within the marketing department
ASSUMPTION: The Junior Paid Social Specialist role at DEPT® offers a unique opportunity for career growth and development within the digital marketing industry.
📝 Sample Projects
- Developing and optimizing a paid social campaign for a B2B client, targeting decision-makers and influencers within the industry
- Analyzing campaign performance data and generating actionable insights to improve campaign effectiveness and ROI
- Collaborating with design teams to create compelling visuals or videos for ad campaigns, ensuring brand consistency and alignment with target audience preferences
ASSUMPTION: The Junior Paid Social Specialist role at DEPT® offers a diverse range of projects and opportunities for professional growth and development.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the overall marketing strategy for the company and its clients?
- What opportunities are there for professional growth and development within the company?
- How does DEPT® support work-life balance for its employees, particularly in a hybrid working environment?
- What are the most challenging aspects of the role, and how can I best prepare to succeed in them?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through DEPT®'s careers portal
- Tailor your resume and cover letter to highlight relevant skills and experiences for the Junior Paid Social Specialist role
- Prepare for behavioral interview questions that focus on your problem-solving skills, attention to detail, and ability to work under pressure
- Research DEPT®'s company culture, values, and mission to demonstrate your fit for the organization
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.