๐น Job Title: Head of Growth Marketing - Marketplace Supply
๐น Company: Scale AI
๐น Location: San Francisco, California, United States
๐น Job Type: Full-time
๐น Category: ๐ Growth Marketing
Scale AI is seeking an experienced Head of Growth Marketing to lead global advertising and marketing efforts focused on sourcing contributors worldwide. This critical leadership role will drive the company's contributor acquisition strategy, manage a team of growth marketers, and oversee multichannel campaigns across social media, professional networks, job boards, and content marketing initiatives. The position is fundamental to Scale AI's marketplace growth as contributors form the core of the company's value proposition in AI solutions.
ASSUMPTION: Based on the marketplace supply focus and contributor acquisition responsibilities, this appears to be a role focused on the talent/workforce side of Scale AI's business model, likely involving the recruitment of data labelers, AI trainers, or specialized contributors who help build AI datasets.
โ Develop and implement comprehensive global growth marketing strategies to source contributors across regions and languages while improving cost efficiency
โ Analyze campaign performance data and make data-driven decisions to improve ROI
โ Strengthen relationships with major ad platforms and vendors while establishing better end-to-end campaign management processes
โ Lead and mentor a team of growth marketers and channel partner managers, fostering a data-driven culture
โ Oversee multichannel marketing campaigns (Social Media, LinkedIn, Job Boards, Content, Community Building, SEO/SEM)
โ Manage growth marketing budget effectively across different channels and regions
โ Stay current with latest growth marketing trends, technologies, and best practices
โ Collaborate cross-functionally with product, engineering, and sales teams
โ Build and maintain strategic partnerships with key vendors and partners
โ Pilot and scale new regional channels to enable global contributor growth
Education: Bachelor's degree in marketing, business, or related field
Experience: 8-10+ years in growth marketing with proven success in global roles; experience leading teams of 5+ (ideally 10+)
Skills:
Preferred Qualifications:
Salary Range: $196,000 - $245,000 USD (for San Francisco, New York, Seattle locations)
Benefits:
Industry Comparison: This compensation package is competitive for senior marketing leadership roles in the tech industry in high-cost locations like San Francisco, aligning with market rates for roles requiring significant experience and team management responsibilities in AI/tech companies.
Industry Position: Scale AI is a leading provider of AI solutions helping businesses across industries leverage artificial intelligence. They provide high-quality data and infrastructure that accelerates the development of AI applications.
Company Size: Fast-growing company with global presence
Company Stage: Growth-stage technology company with established enterprise and government clients including OpenAI, Meta, Microsoft, U.S. Army, U.S. Air Force, GM, and Accenture
ASSUMPTION: While specific employee count isn't provided, Scale AI appears to be a well-funded, rapidly scaling AI company based on their client roster and global operations. The company likely has a substantial workforce to support their enterprise-level AI solutions.
Career Level: Senior leadership position
Reporting Structure: Likely reports to C-level marketing executive or business lead
Team Size/Composition: Will lead a team of growth marketers and channel partner managers (5+ team members based on qualifications)
Growth Opportunities: Potential path to CMO or higher executive marketing roles; opportunity to drive contributor strategy for a rapidly growing AI company
ASSUMPTION: Based on the seniority level, team management requirements, and strategic nature of the position, this appears to be a department head role with significant influence on company growth. The global nature of responsibilities suggests expansion potential for career advancement.
Office Type: Likely in-office or hybrid work arrangement
Geographic Context: San Francisco is a premier tech hub with a high concentration of AI companies and talent, though with high cost of living. The role includes potential for locations in New York or Seattle as well.
Work Schedule: Standard full-time schedule with potential for flexibility
Regional Considerations: San Francisco offers excellent networking opportunities within the tech ecosystem but requires consideration of housing costs and commuting logistics
ASSUMPTION: While remote work isn't explicitly mentioned, the global nature of the role may involve travel or flexible working arrangements. The presence of a potential commuter stipend suggests physical office attendance is expected.
Typical Process: For senior marketing roles at tech companies, expect initial screening, marketing strategy discussion, leadership assessment, panel interviews with cross-functional stakeholders, and possibly a presentation on growth strategy
Key Assessment Areas:
Application Tips:
ATS Keywords: growth marketing, team leadership, contributor acquisition, digital marketing, marketplace supply, ROI optimization, Meta advertising, LinkedIn marketing, job board optimization, campaign management, cross-functional collaboration, data-driven marketing, performance marketing
ASSUMPTION: These insights are based on standard interview practices for senior marketing roles in tech companies and the specific requirements highlighted in the job description.
ASSUMPTION: These tools represent industry-standard platforms for the channels mentioned in the job description. The specific tools used may vary, but familiarity with major advertising platforms is clearly required.
Company Values: Innovation, transformation, inclusion, and equal opportunity are emphasized in Scale AI's description. The company appears to value acceleration, advancement, and pushing boundaries in AI development.
Work Style: Fast-paced, hyper-growth startup environment that requires adaptability, cross-functional collaboration, and data-driven decision making
Self-Assessment Questions:
ASSUMPTION: Cultural elements are inferred from the company description indicating "fast-paced hyper growth" environment and the emphasis on AI transformation across industries. The focus on data-driven culture within the team is explicitly mentioned.
ASSUMPTION: These potential challenges are inferred from the global nature of the role, the emphasis on cost efficiency while scaling, and the complexity of managing multiple channels across regions.
This role combines elements of several related positions but with specific focus on contributor acquisition:
What distinguishes this role is the specific combination of growth marketing leadership with a focus on the supply side of Scale AI's marketplace model, requiring both marketing expertise and understanding of talent/contributor acquisition.
ASSUMPTION: This comparison is based on standard industry patterns for growth and marketing leadership roles in technology companies.
ASSUMPTION: These project examples are derived directly from the stated responsibilities and focus on key aspects of growth marketing for contributor acquisition.
ASSUMPTION: These questions are suggested based on the strategic nature of the role and would help candidates evaluate fit while demonstrating thoughtful engagement with Scale AI's business model.
โ ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.