Brand & Marketing Designer
Mid-level Graphic Design role at Guild.ai. San Francisco · full-time · $200,000–$275,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Own and evolve guild.ai, turning product features into high-converting pages and iterating on real user data
- Create launch, announcement, and campaign visuals that perform across paid and organic channels
- Build scalable email and lifecycle templates in CRM tools, lifting funnel conversion and engagement
- Lean on AI tools to speed up exploration and build repeatable systems for creative at scale
- Maintain a flexible design system that keeps the visual identity consistent across marketing surfaces
What you bring
- At least eight years in marketing, product marketing, or growth design
- A portfolio spanning web, brand, and campaign work, including technical or developer-focused products
- Demonstrated use of AI tools as part of how you design
- Fluency with modern web tools like Figma, Webflow or Framer, plus CRM and lifecycle platforms
- Willingness to ship code from your own designs rather than handing off at the file
Who this fits
This suits a senior designer who owns everything from website to lifecycle rather than a narrow visual specialist. You should be comfortable working directly with founders and shipping fast in an early-stage AI product. It is a San Francisco hybrid role, so expect on-site presence. Pay is stated at 200000 to 275000 USD per year.
From the employer
THE ROLE
We're looking for a Brand and Marketing Designer to define how Guild shows up in the world. This isn't a narrow brand or visual design role. You'll own design across every marketing surface — from our website and product storytelling to campaigns, lifecycle, and growth. You'll work closely with founders, product, and engineering to translate complex ideas into clear, compelling narratives.
This is also an AI-first design role. You'll use AI tools as part of your core workflow — for ideation, iteration,content generation, and scaling creative output. We expect you to push how design gets done, not just what gets designed.
WHAT YOU'LL DO
– Own the design and evolution of guild.ai — translating product capabilities into clear, high-conversion pages and continuously iterating based on user behavior and conversion data
– Design assets for launches, announcements, and campaigns — creating high-performing visuals for paid and organic channels and rapidly prototyping creative for experiments
– Design email and lifecycle experiences — building scalable templates across CRM tools (HubSpot,Salesforce, etc.) and improving conversion and engagement across the funnel
– Use AI tools to accelerate design and exploration — developing repeatable systems for generating and iterating on creative at scale
– Evolve Guild's visual identity across all marketing surfaces — building and maintaining a flexible design system for marketing and growth
WHAT WE'RE LOOKING FOR
– 8+ years in marketing, product marketing, or growth design
– Strong portfolio across web, brand, and campaign work
– Experience designing for technical or developer-focused products
– Clear evidence of using AI tools in your design process
– Ability to simplify complex concepts into clear visual storytelling
– Experience with modern web tools (Figma, Webflow/Framer, etc.)
– Familiarity with CRM and lifecycle tools (HubSpot, Salesforce, Customer.io, etc.)
– Motion, interaction, or 3D design experience
– Comfortable building and shipping code from your own designs — Webflow, Framer, or vibe coding acceptable; ideally you don't stop at the design file
– Strong taste, high velocity, and attention to detail
BONUS
– Experience in AI, developer tools, or infrastructure products
– Experience working on early-stage or category-defining products
WHY GUILD
– Define the visual identity of a new category in AI
– Work directly with founders on core narrative and product
– High ownership, fast pace, real impact