Senior Team Lead, Market Research
Guidepoint Open · verified Aug 2, 2026 Senior Market Research role at Guidepoint. New York · full-time · $92,000–$160,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Lead a team of three to six analysts and project managers, assigning work and safeguarding delivery quality
- Coordinate across fieldwork, survey programming and data automation teams to keep projects moving
- Coach junior staff on survey design, client communication, project management, and both simple and advanced analysis
- Represent Guidepoint's research capabilities to clients and prospects, and help build proposals and pricing for big opportunities
- Step in as senior client voice on complex kickoffs, issue resolution, and delivery for large or urgent projects
What you bring
- At least seven years at a market research firm covering quantitative survey design, client service and reporting
- B2B survey experience, ideally in the medical or biopharma space
- Two or more years managing and mentoring junior research staff
- Hands-on data analysis and reporting with DisplayR, SPSS, Stata or similar
- Comfort programming and QAing surveys in platforms like Qualtrics, Forsta/Decipher or Alchemer
Who this fits
This suits a seasoned quantitative survey researcher ready to lead people rather than just run projects, while still stepping in on delivery when needed. You should be comfortable in a client- and prospect-facing role supporting sales. It is a hybrid role based out of the New York office, with a base salary of $92,000 to $160,000 plus a discretionary bonus.
From the employer
Overview:
Guidepoint's Market Research Team is seeking a Senior Team Lead, Market Research to help lead and train a team of quantitative survey researchers to manage client relationships, design and manage research projects, write and develop questionnaires, and build out reporting and data deliverables for our corporate and financial services clients.
This is a hybrid position out of our New York office.
What You’ll Do:
- Oversee a team of 3-6 research analysts and project managers, helping to assign and manage work and ensure high-quality client engagement and timely and accurate delivery of end-to-end research projects
- Coordinate with other quantitative survey operational team leads and staff (fieldwork, survey programming, data automation) to ensure cross-functional collaboration
- Train and mentor junior staff on best practices for quantitative survey research design, client communication, project management, and reporting and data analysis, including both simple (descriptive) and more advanced (market share analysis, discrete choice analysis, regression analysis)
- Train and mentor junior staff on common market research project types (brand tracking, concept/creative testing, market sizing, pricing analysis)
- Serve as support staff to sales leadership, serving as a client- and prospect-facing voice representing Guidepoint’s market research services and capabilities; assist in producing proposals and pricing information for large opportunities
- Serve as a senior voice for client communication, stepping in to resolve project issues, provide leadership on kickoffs for complex or sustained engagements, and serve as a delivery lead on select projects to senior stakeholders
- Serve as a direct project manager on large or urgent work as-needed
- Other duties as required
What You Have:
- 7+ years working at a market research firm doing survey design, client service, and report delivery, with a focus on quantitative survey research
- Specific experience in surveying and servicing B2B audiences, with experience in the medical or biopharma sector preferred
- 2+ years serving in a people management capacity, mentoring and assigning work to junior research staff
- Experience with data analysis and reporting tools (DisplayR preferred, SPSS, Stata or similar acceptable)
- Bachelor’s degree in social science research (psychology, economics, sociology, political science) and/or statistics and data analysis preferred
- Comfort with programming and QAing surveys programmed in online survey platforms (e.g. Qualtrics, Forsta/Decipher, Alchemer)
- Experience doing background research on business and consumer audiences, recommending sample designs for representative research outcomes
What we Offer:
The annual base salary for this position is $92,000 - $160,000. Additionally, this position is eligible for an annual discretionary bonus based on performance
You will also be eligible for the following benefits:
- 15 PTO days, 10 legal holidays, and sick days
- Comprehensive medical, dental, and vision plans
- Will match up to 10% of employee contribution for 401(k), life insurance, paid time-off and parental leave plans
- Commuter benefits and a corporate gym rate
- Development opportunities through the LinkedIn Learning platform
- Free snacks and beverages in the office
- Friday happy hour and “Summer Fridays”
- Year-round corporate athletic league
- Casual work environment, team building, and other social events
About Guidepoint:
Guidepoint is a leading research enablement platform designed to advance understanding and empower our clients’ decision-making process. Powered by innovative technology, real-time data, and hard-to-source expertise, we help our clients to turn answers into action.
Backed by a network of nearly 1.75 million experts and Guidepoint’s 1,600 employees worldwide, we inform leading organizations’ research by delivering on-demand intelligence and research on request. With Guidepoint, companies and investors can better navigate the abundance of information available today, making it both more useful and more powerful.
At Guidepoint, our success relies on the diversity of our employees, advisors, and client base, which allows us to create connections that offer a wealth of perspectives. We are committed to upholding policies that contribute to an equitable and welcoming environment for our community, regardless of background, identity, or experience.
Base salary may vary depending on job-related knowledge, skills, and experience, as well as geographic location.
Compensation$92,000—$160,000 USD