🔹 Job Title: Growth Marketing Specialist - Partner Acquisition & Success (fixed term, 1 year)
🔹 Company: Mendix
🔹 Location: Rotterdam, Zuid-Holland, Netherlands
🔹 Job Type: Full-time (1-year contract)
🔹 Category: 🚀 Growth Marketing
As a Growth Marketing Specialist at Mendix, you'll play a critical role in supporting the global Independent Software Vendor (ISV) program. You'll collaborate with ISV account managers and partners to enhance their go-to-market strategies, increase solution visibility across Mendix and Siemens, and drive revenue growth through partner acquisition and account-based marketing (ABM) tactics. This is a one-year contract position covering for a team member on leave.
ASSUMPTION: Based on the job description mentioning "one-year contract role to continue on our growth path while a team member is on leave," I'm assuming this is a maternity/parental leave coverage or similar temporary absence of a permanent team member.
Education: Not specified
Experience: 3-5 years of relevant professional experience, preferably in B2B technology marketing with partner marketing or management background
Skills:
Salary Range: Not specified
Benefits: Not specified
Industry Comparison: Not specified
ASSUMPTION: As a B2B technology company with global operations, Mendix likely offers competitive compensation and benefits standard for the technology sector in the Netherlands, which may include pension contributions, health insurance, and vacation allowance as mandated by Dutch employment law.
Industry Position: Mendix is the leading low-code application development platform that enables collaboration between business users and developers to create and deploy enterprise software solutions more quickly than traditional development methods.
Company Size: Not specified
Company Stage: Growth-stage company under the Siemens umbrella
ASSUMPTION: Based on the mention of Siemens in the job description, Mendix appears to be a subsidiary or acquisition of Siemens, suggesting it's a mature growth-stage technology company with enterprise backing rather than an early-stage startup.
Career Level: Mid to Senior level, based on the 3-5 years experience requirement and the strategic nature of responsibilities
Reporting Structure: Not specified
Team Size/Composition: Not specified
Growth Opportunities: Exposure to global partner network, collaboration with cross-functional teams, and opportunity to impact business growth through partner marketing initiatives
ASSUMPTION: Based on the title "Growth Marketing Specialist" and responsibilities, this role likely sits within a larger Growth Marketing organization and may report to a Growth Marketing Director or similar leadership position. The one-year term suggests this is a backfill role, but strong performance could potentially lead to other opportunities within Mendix's marketing organization.
Office Type: Likely hybrid with some in-office expectations
Geographic Context: Rotterdam is the Netherlands' second-largest city and a major business hub with a strong tech presence. It offers excellent connectivity to the rest of Europe and a high quality of life with lower cost of living compared to Amsterdam.
Work Schedule: Standard business hours, with flexibility for global collaboration
Regional Considerations: Dutch work culture typically values work-life balance, direct communication, and flat organizational structures. The Netherlands offers excellent public transportation and is very bicycle-friendly.
ASSUMPTION: While the listing states the candidate can be in the US or Europe, the primary location is listed as Rotterdam, suggesting this is the preferred location with possible flexibility for the right candidate. The 15-20% travel requirement indicates this is not a fully remote position.
Typical Process: Initial HR screening, marketing team interview, case study or portfolio review, final round with senior stakeholders
Key Assessment Areas: Partner marketing experience, campaign development skills, stakeholder management, ability to work in fast-paced environments, strategic thinking, execution capability
Application Tips: Highlight experience with ABM campaigns, partner marketing initiatives, and cross-functional collaboration. Showcase tangible results from previous marketing programs that drove business growth.
ATS Keywords: partner marketing, ABM, account-based marketing, B2B technology marketing, co-marketing, demand generation, partner acquisition, ISV, go-to-market strategy, growth marketing, campaign execution
ASSUMPTION: These insights are based on standard B2B technology marketing recruitment practices, as specific interview processes aren't detailed in the job description.
While not explicitly mentioned, this role likely requires experience with:
ASSUMPTION: These tools represent industry-standard marketing technology stacks for B2B organizations running partner marketing and ABM programs. Specific tools used at Mendix may vary.
Company Values: Diversity, openness, safety for people to be their true selves, individual value, and inclusion
Work Style: Fast-paced, collaborative, requiring strong stakeholder management, process-oriented, results-driven
Self-Assessment: Consider whether you thrive in environments that require:
ASSUMPTION: These cultural elements are inferred from the job listing's statements about Mendix values and the description of desired candidate attributes, including "operationally minded," "strong relationships with stakeholders," "team player with a sense of urgency," and ability to "see the bigger picture."
ASSUMPTION: These challenges are inferred from the job responsibilities and context. The temporary nature of the role, travel requirements, and need to coordinate between multiple stakeholders suggest potential complexities.
This Growth Marketing Specialist role differs from:
ASSUMPTION: This comparison is based on standard industry role definitions in the B2B technology marketing space.
ASSUMPTION: These projects are illustrative examples based directly on the listed responsibilities and common partner marketing initiatives in the technology sector.
ASSUMPTION: These questions are suggested based on the partner marketing focus of the role and would help candidates assess the scope, challenges, and success metrics.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.