Growth Marketing Specialist - Argentina Remote

## 📌 Core Information 🔹 **Job Title:** Growth Marketing Specialist - Argentina Remote 🔹 **Company:** Prex 🔹 **Location:** Remote 🔹 **Job Type:** Full-time 🔹 **Category:** 🚀 Growth Marketing --- ## 📌 Essential Job Details ### 🚀 Job Overview Prex, a leading regional financial technology company, is seeking a talented Growth Marketing Specialist to join their expanding team. In this role, you will be responsible for driving the company's marketing initiatives, collaborating with cross-functional teams to develop and implement strategies that drive user acquisition, activation, and retention. As a key member of the marketing department, you will play a pivotal role in shaping Prex's growth and brand awareness in the LATAM market. **ASSUMPTION:** The job listing does not explicitly state the job type, but based on the comprehensive details provided and the seniority of the role, it is reasonable to assume this is a full-time position. --- ### 📋 Key Responsibilities ✅ Lead and coordinate marketing projects, ensuring the successful implementation of various strategies ✅ Prioritize the marketing backlog in sync with the product and business teams ✅ Monitor and evaluate the performance of marketing initiatives against the proposed KPIs ✅ Document results and insights to inform future marketing actions ✅ Develop and propose growth-driven brand and business proposals ✅ Coordinate and execute the proposed strategies with content, design, and creative teams ✅ Devise acquisition, activation, and retention strategies across different marketing teams **ASSUMPTION:** The job description covers the key responsibilities of the Growth Marketing Specialist role, and no additional major responsibilities have been omitted. --- ### 🎯 Required Qualifications **Education:** Graduates from business administration, economics, engineering, marketing, or related fields **Experience:** Experience in managing and coordinating acquisition, activation, and retention strategies **Skills:** Proficiency in data analysis tools (Looker Studio, Tableau, QuickSight), strong analytical and strategic thinking, SQL knowledge, and experience in digital-focused industries (FinTech, delivery tech, e-commerce, travel, etc.) **ASSUMPTION:** The job listing does not specify the required years of experience, but the level of expertise mentioned suggests this is likely a mid-level or senior-level role. --- ### 💰 Compensation & Benefits **Salary Range:** Not specified **Benefits:** Flexible work environment, additional vacation days, private health insurance coverage, wellness program, training and learning platforms, English classes, birthday flex, a bonified account in Uruguay for dollar savings, and remote work options **Industry Comparison:** Based on industry standards for similar growth marketing roles in Argentina, the compensation package is likely competitive and in line with market rates. **ASSUMPTION:** The salary range is not provided, but the comprehensive benefits package suggests this is a well-established company offering attractive compensation to attract top talent. --- ## 📌 Applicant Insights ### 🔍 Company Context **Industry Position:** Prex is a leading regional financial technology company focused on developing reliable, innovative, and transparent financial products to promote financial inclusion in Latin America. **Company Size:** Not specified **Company Stage:** Prex appears to be in a growth stage, as they are actively expanding their marketing team to support the company's expansion. **ASSUMPTION:** The job listing does not provide specific details about the company size, but the comprehensive benefits package and growth-focused nature of the role suggest Prex is a well-established and thriving organization. --- ### 📊 Role Analysis **Career Level:** Mid-level or senior-level, based on the required qualifications and experience **Reporting Structure:** Not specified **Team Size/Composition:** Not specified **Growth Opportunities:** The role offers the opportunity to contribute to the company's growth and brand awareness, potentially leading to further career advancement within the marketing or broader business functions. **ASSUMPTION:** The level of experience and responsibilities required for this role suggest it is a mid-level or senior-level position, with potential for professional development and growth within the organization. --- ### 🌍 Location & Work Environment **Office Type:** Remote **Geographic Context:** As a regional company, Prex is likely well-positioned to offer remote work opportunities to candidates across Argentina, taking advantage of the country's pool of talented marketing professionals. **Work Schedule:** Not specified, but likely a standard full-time schedule **Regional Considerations:** The remote nature of this role allows for a flexible work environment, potentially appealing to applicants who value work-life balance or have personal commitments in different parts of the country. **ASSUMPTION:** The job listing specifies that this is a remote position, which is becoming increasingly common in the technology and marketing sectors, particularly for regional companies like Prex. --- ### 💼 Interview & Application Insights **Typical Process:** The interview process for this role may include an initial screening, followed by one or more rounds of interviews (e.g., technical, behavioral, and cultural) to assess the candidate's fit and capabilities. **Key Assessment Areas:** Employers will likely evaluate the applicant's marketing expertise, data analysis skills, strategic thinking, project management abilities, and their potential to contribute to the company's growth objectives. **Application Tips:** Applicants should highlight their relevant experience in managing and executing acquisition, activation, and retention strategies, as well as their proficiency in data analysis tools and SQL. Demonstrating a strong understanding of the FinTech, e-commerce, or delivery tech industries would also be beneficial. **ATS Keywords:** Growth marketing, digital marketing, acquisition, activation, retention, Looker Studio, Tableau, QuickSight, SQL, FinTech, e-commerce, delivery tech. **ASSUMPTION:** The interview process and application assessment criteria are based on standard industry practices for similar growth marketing roles, though the specific details may vary depending on Prex's hiring procedures. --- ### 🛠️ Tools & Technologies Looker Studio, Tableau, QuickSight, SQL **ASSUMPTION:** The job listing explicitly mentions the required proficiency in these data analysis tools, and familiarity with SQL is also expected for this type of growth marketing role. --- ### 👔 Cultural Fit Considerations **Company Values:** Prex values diversity, inclusion, and the development of its employees, fostering a work environment that is collaborative, respectful, and committed to authenticity. **Work Style:** The role requires a results-oriented approach, with the ability to prioritize tasks, propose strategic initiatives, and work closely with cross-functional teams. **Self-Assessment:** Applicants should consider their ability to thrive in a fast-paced, growth-driven environment, their passion for data-driven marketing, and their commitment to contributing to the company's expansion and brand visibility. **ASSUMPTION:** The job description and company information suggest that Prex has a people-centric culture that values collaboration, innovation, and employee growth, which are important considerations for applicants evaluating their fit. --- ### ⚠️ Potential Challenges The Growth Marketing Specialist role at Prex may involve managing a significant workload, coordinating efforts across multiple teams, and continuously analyzing and optimizing marketing strategies to drive the company's growth objectives. Applicants should be prepared to work in a dynamic, fast-paced environment and demonstrate strong project management, communication, and analytical skills to succeed in this position. **ASSUMPTION:** While the job description does not explicitly mention challenges, the breadth of responsibilities and the high-impact nature of the role suggest that the successful candidate will need to navigate a demanding workload and collaborate effectively with cross-functional teams. --- ### 📈 Similar Roles Comparison This Growth Marketing Specialist role is similar to other mid-level or senior-level marketing positions in the FinTech, e-commerce, or delivery tech industries, where the focus is on developing and implementing comprehensive marketing strategies to drive user acquisition, activation, and retention. The key difference lies in the regional, growth-focused nature of this role within Prex, which may involve a greater emphasis on cross-border expansion, localization, and data-driven decision-making. **ASSUMPTION:** The responsibilities and qualifications for this role are consistent with typical growth marketing positions in the technology and digital sectors, with the added regional and expansion-focused aspects specific to Prex's business model. --- ### 📝 Sample Projects As a Growth Marketing Specialist at Prex, you may be responsible for: - Developing and executing targeted acquisition campaigns to attract new users in key Latin American markets - Designing and testing onboarding experiences to improve user activation and engagement rates - Analyzing customer data and behavior to identify opportunities for retention and loyalty initiatives - Collaborating with the product and design teams to enhance the app's features and user experience - Reporting on marketing performance metrics and making data-driven recommendations for optimization **ASSUMPTION:** These sample projects are based on the key responsibilities outlined in the job description and are representative of the types of activities a Growth Marketing Specialist would be expected to undertake. --- ### ❓ Key Questions to Ask During Interview - What are the specific growth targets and KPIs that the marketing team is expected to achieve in the next 12-24 months? - How does the company's marketing strategy align with the overall business objectives and plans for regional expansion? - Can you provide examples of successful marketing campaigns or initiatives that have driven user acquisition and retention in the past? - What are the primary marketing channels and platforms that Prex currently utilizes, and how do you envision the mix evolving over time? - How does the marketing team collaborate with the product and design teams to ensure a seamless user experience? - What professional development opportunities and resources are available for growth marketing specialists to continue expanding their skills? **ASSUMPTION:** These suggested questions are designed to help the applicant better understand the company's priorities, marketing strategies, and the potential for professional growth, which are important considerations for evaluating the fit and long-term potential of the role. --- ## 📌 Disclaimer ⚠️ **This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.** --- ## 📌 Next Steps for Applicants To apply for this Growth Marketing Specialist role at Prex, we recommend the following steps: 1. Review the job description thoroughly and ensure you meet the required qualifications. 2. Tailor your resume and cover letter to highlight your relevant experience in managing acquisition, activation, and retention strategies, as well as your proficiency in the required data analysis tools and SQL. 3. Prepare thoughtful questions to ask during the interview that demonstrate your understanding of Prex's business, marketing objectives, and your potential fit for the role. 4. Review the company's website, social media, and any publicly available information to gain a deeper understanding of their products, values, and industry positioning. 5. Stay up-to-date on the latest trends and best practices in growth marketing, as this will help you stand out as a knowledgeable and proactive candidate. 6. Submit your application through the designated channels, ensuring that your resume is optimized for any applicant tracking systems (ATS) used by the company. By following these steps, you can effectively position yourself as a strong candidate for the Growth Marketing Specialist role at Prex and increase your chances of securing this exciting opportunity.