N

Growth Launcher-Paris

Nestcoin
Full-time
On-site
Paris, Île-de-France, France
πŸš€ Growth Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Growth Launcher-Paris

πŸ”Ή Company: Nestcoin/Onboard

πŸ”Ή Location: Paris, Île-de-France, France

πŸ”Ή Job Type: Contract (Performance-based)

πŸ”Ή Category: πŸš€ Growth Marketing


πŸ“Œ Essential Job Details

πŸš€ Job Overview

As the Paris Growth Launcher for Nestcoin's Onboard app, you'll be the pioneering force behind establishing Onboard's presence in the French creator community. You'll build and activate a community of creators in Paris, driving user acquisition, engagement, and transactions through local events, partnerships, and grassroots marketing campaigns. This role combines community building, event marketing, and growth strategy execution to make Onboard the financial platform of choice for Paris-based creators.

ASSUMPTION: The position appears to be the first of its kind in Paris, suggesting a market entry phase for Onboard, though this is not explicitly stated. Based on the performance-based compensation structure, this seems to be a growth-focused contractor role rather than a traditional employment position.


πŸ“‹ Key Responsibilities

Community Building & Partnerships

βœ… Identify and onboard French creators who will champion Onboard within their communities

βœ… Establish partnerships with co-working spaces, creator hubs, local businesses, and influencers in Paris

βœ… Build and maintain relationships with key stakeholders for long-term engagement

Event Marketing & Activation

βœ… Plan, organize, and execute high-impact events for Paris-based creators

βœ… Develop unique event formats (networking nights, workshops, pop-ups) tailored to creator audiences

βœ… Leverage offline activations to drive word-of-mouth adoption

Growth & User Acquisition

βœ… Design and execute local marketing campaigns targeting Paris creator communities

βœ… Oversee referral programs and ambassador initiatives to accelerate adoption

βœ… Track key performance metrics and iterate strategies to optimize results

Market Insights & Competitor Analysis

βœ… Conduct market research on financial needs and behaviors of French creators

βœ… Monitor industry trends and competitor activity

βœ… Provide regular feedback to product and marketing teams


🎯 Required Qualifications

Education: Not specified

Experience: 2+ years in talent management, community building, growth marketing, event marketing, or related roles

Skills:

  • Proven experience launching and scaling a brand, product, or community in a new market
  • Deep understanding of the French creative landscape in Paris
  • Strong personal network within the creator and influencer community in Paris
  • Strong interpersonal skills and relationship-building abilities
  • Ability to execute quickly, adapt strategies, and work independently

Preferred Qualifications:

  • Being a creator or influencer with comfort making video content for brands
  • Experience in fintech, creator platforms, or consumer apps
  • Previous experience with grassroots marketing, offline activations, or ambassador programs

πŸ’° Compensation & Benefits

Salary Range: Performance-based tiered structure

  • Trial Phase: $250 upon generating 50 Marketing Qualified Leads (MQLs) in 30 days
  • Level 1: $375 base monthly + $5 per signed-up & KYC'd MQL (capped at $1,250/month)
  • Level 2: $25 per activated user (depositing/transacting at least $300/month) with no cap + $250 bonus for every 50 activations
  • Level 3: Top performers qualify for $500 monthly retainer + commissions and expansion opportunities

Total Potential Earnings: Uncapped based on performance metrics

Benefits: Opportunity for market expansion and long-term contracts for top performers

Industry Comparison: This compensation structure is unique compared to traditional marketing roles as it's heavily performance-based. For a growth marketing role in Paris, this offers higher earning potential than standard contractor rates if performance targets are consistently hit, but provides less financial security due to the variable nature.

ASSUMPTION: The compensation structure suggests this is a 1099 contractor position without traditional benefits rather than full-time employment, based on the performance-driven payment model. The total earning potential could exceed typical community manager salaries in Paris (€30-45K annually) if activation targets are consistently met.


πŸ“Œ Applicant Insights

πŸ” Company Context

Industry Position: Nestcoin's Onboard is a fintech platform specifically designed for creators, builders, and innovators. It offers multi-currency accounts, cards, stablecoins, crypto, and planned credit services to simplify global financial operations for creative entrepreneurs.

Company Size: Not specified

Company Stage: Growth/expansion stage, actively entering new markets

ASSUMPTION: Based on the market expansion focus and the fact they're hiring contractors for growth, Nestcoin appears to be a relatively early-stage startup that has developed its product (Onboard) and is now focusing on user acquisition and geographic expansion. The company seems to be in the scale-up phase after having built its core product.


πŸ“Š Role Analysis

Career Level: Mid to Senior level based on experience requirements and autonomous nature of the position

Reporting Structure: Not specified, likely reports to a Head of Growth or Marketing Director

Team Size/Composition: Not specified, appears to be a relatively independent role

Growth Opportunities: Expansion into additional markets, transition to retainer-based contracts, potential for increased responsibility in growth strategy

ASSUMPTION: This appears to be a relatively autonomous role with direct impact measurement, suggesting the role holder would have significant independence in execution while being accountable for specific growth metrics. The role seems designed for someone who can operate as an entrepreneurial unit leader rather than requiring close supervision.


🌍 Location & Work Environment

Office Type: Not explicitly specified, but the role's nature suggests significant field work

Geographic Context: Paris is a major European creative hub with thriving fashion, art, design, and digital content creation communities. The city hosts numerous co-working spaces, creative agencies, and influencer networks that would be relevant to this role.

Work Schedule: Flexible, likely including evenings and weekends for events

Regional Considerations: Strong proficiency in French would be highly advantageous though not explicitly required. Paris has a vibrant creator economy but traditionally conservative financial services, making this fintech solution potentially disruptive in the local market.

ASSUMPTION: While not explicitly stated, the community-building and event-focused nature of the role suggests that much of the work would be conducted in the field rather than in a traditional office setting. The position likely requires flexible hours to accommodate creator schedules and events, which often take place outside standard business hours.


πŸ’Ό Interview & Application Insights

Typical Process: For growth marketing roles at fintech startups, the process typically includes initial screening, portfolio/case review, strategy discussion, and potentially a practical task to demonstrate growth thinking.

Key Assessment Areas: Network strength in Paris creator community, previous activation metrics and results, event planning experience, community building approach, entrepreneurial mindset

Application Tips: Highlight quantifiable results from previous community building or growth initiatives, showcase your network in the Paris creator ecosystem, demonstrate understanding of creator financial pain points, and show evidence of successful event organization.

ATS Keywords: community building, growth marketing, customer acquisition, event marketing, creator economy, influencer marketing, user activation, fintech, community management, ambassador programs, offline activation

ASSUMPTION: These insights are based on standard practices for similar growth and community-focused roles in the startup ecosystem, tailored to the specific requirements mentioned in the job listing.


πŸ› οΈ Tools & Technologies

While not explicitly mentioned, this role likely requires proficiency with:

  • CRM systems for relationship management
  • Event management platforms
  • Social media management tools
  • Analytics and reporting dashboards
  • Community management platforms
  • Basic understanding of fintech/banking applications

ASSUMPTION: These tools represent standard technology used in community growth and event marketing roles, though specific platforms may vary by company. Familiarity with financial technology would be beneficial but could likely be learned on the job.


πŸ‘” Cultural Fit Considerations

Company Values: Innovation, creator empowerment, financial inclusion, entrepreneurial spirit

Work Style: Fast-paced, autonomous, results-driven, entrepreneurial, community-focused

Self-Assessment Questions:

  • Are you comfortable with a heavily performance-based compensation structure?
  • Do you thrive working independently with minimal supervision?
  • Are you passionate about the creator economy and fintech innovation?
  • Do you enjoy building relationships and organizing community events?
  • Can you balance strategic planning with hands-on execution?

ASSUMPTION: Company values and work style are inferred from the job description's language around innovation, creator focus, and the performance-driven nature of the role. The organization seems to value autonomy, results, and entrepreneurial thinking based on the structure of the position.


⚠️ Potential Challenges

  • Performance Pressure: The heavily commission-based structure means income can fluctuate significantly based on results
  • Market Education: Introducing a new fintech solution to creators may require extensive education and trust-building
  • Independent Execution: The role appears to require self-direction with limited support infrastructure
  • Work-Life Balance: Community building and events often require evening and weekend commitments
  • Initial Network Development: Success depends heavily on quickly establishing relationships if you don't already have an extensive network in Paris

ASSUMPTION: These challenges are inferred from the role's structure, performance-based compensation, and nature of community building work, rather than being explicitly stated in the job description.


πŸ“ˆ Similar Roles Comparison

This role combines elements of several traditional positions:

  • Community Manager: Similar focus on building engaged user communities, but with more emphasis on acquisition metrics and financial outcomes
  • Growth Marketer: Shares the data-driven approach to user acquisition, but with more emphasis on in-person activation and community building
  • Brand Ambassador: Includes representing the brand at events, but with broader strategic and planning responsibilities
  • Market Launcher: Similar to roles at expansion-stage startups entering new geographic markets, but with specific creator economy focus

ASSUMPTION: This comparison is based on standard industry roles and how their responsibilities overlap with this position's described duties.


πŸ“ Sample Projects

Based on the responsibilities outlined, someone in this role might work on:

  • Organizing a "Creator Finance Workshop" at a popular Paris co-working space, combining educational content with Onboard demos
  • Developing an ambassador program that incentivizes influential Paris creators to promote Onboard within their networks
  • Creating a 3-month campaign targeting specific creator communities (fashion, digital art, music) with tailored messaging and events
  • Building partnerships with creator-focused businesses (photography studios, podcast studios, etc.) to reach their clientele
  • Conducting user research sessions with Paris creators to gather insights for product refinement

ASSUMPTION: These projects are illustrative examples based strictly on the responsibilities listed and typical growth activities for similar products targeting creator communities.


❓ Key Questions to Ask During Interview

  • What support structures are in place to help with initial community building and event organization?
  • How established is Onboard in other markets, and what learnings from those launches can be applied to Paris?
  • What are the most successful user acquisition channels for Onboard so far?
  • How is marketing qualified lead (MQL) status determined and tracked?
  • What are the team's expectations for the first 30, 60, and 90 days in this role?
  • How does Onboard differentiate from other financial solutions already available to creators in Paris?

ASSUMPTION: These questions are suggested based on the role type and would need adaptation for specific interviews. They focus on understanding success factors, support systems, and strategic context that would be valuable for anyone considering this position.


πŸ“Œ Disclaimer

⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.


πŸ“Œ Next Steps for Applicants

  1. Evaluate Your Fit: Consider your experience with the Paris creator community and your comfort with a performance-based role before applying
  2. Portfolio Preparation: Compile quantifiable results from previous community building and event marketing initiatives
  3. Resume Optimization: Include keywords like "community building," "creator economy," "growth marketing," "event marketing," and "user activation" to pass ATS screening
  4. Network Demonstration: Be prepared to showcase your existing connections in the Paris creator ecosystem
  5. Financial Plan: Consider the 30-day trial phase and commission structure when planning your personal finances
  6. Application Follow-up: Given the entrepreneurial nature of the role, demonstrating proactive follow-up would align with the company's values