🔹 Job Title: Founding Growth Marketer
🔹 Company: Cartesia
🔹 Location: San Francisco, California, United States
🔹 Job Type: Full-time
🔹 Category: 🚀 Growth Marketing
Cartesia is seeking a Founding Growth Marketer to build and execute the company's growth strategy from the ground up. This pivotal role will drive user acquisition across both self-serve and enterprise segments for Cartesia's AI API products. As an early team member, you'll have significant autonomy to shape the growth function and directly impact how the company scales its product offerings in the emerging generative AI space.
ASSUMPTION: The job title in the listing was "Founding Growth" which appears incomplete. Based on the detailed responsibilities and the "Growth Marketer" references throughout the description, I've expanded this to "Founding Growth Marketer" which better reflects the nature of the position.
Education: Not specified
Experience: 3+ years in growth marketing, demand generation, or related roles, ideally at an API/developer tool company
Skills:
ASSUMPTION: While specific education requirements aren't mentioned, the emphasis on technical expertise and the mention of PhDs on the founding team suggests that a bachelor's degree might be expected, though possibly not required if the candidate has equivalent experience.
Salary Range: Not specified
Benefits:
Industry Comparison: Not specified
ASSUMPTION: Based on San Francisco location and similar growth marketing roles at VC-backed AI startups, compensation is likely competitive for the tech industry. Growth marketing roles at venture-backed startups in San Francisco typically range from $120K-$180K base salary plus equity, though this is an estimate not stated in the listing.
Industry Position: Cartesia is developing next-generation AI technology focused on continuous processing and reasoning over long streams of multimodal data (audio, video, text). The company pioneered State Space Models (SSMs) for training large-scale foundation models.
Company Size: Early-stage startup
Company Stage: Venture-backed startup (Seed or Series A) funded by Index Ventures, Lightspeed Venture Partners, Factory, Conviction, A Star, General Catalyst, SV Angel, Databricks, and 90+ angels.
ASSUMPTION: Based on the mention of "founding team" and VC funding, Cartesia appears to be in its early stages, likely pre-Series B. The exact headcount isn't specified, but the in-person work culture suggests they have established office space in San Francisco.
Career Level: Mid to Senior level (based on 3+ years experience requirement and "founding" designation)
Reporting Structure: Not specified, but likely reports to a leadership team member given the strategic nature of the role
Team Size/Composition: Not specified, but language suggests this person will be building the growth function, potentially as a team of one initially
Growth Opportunities: Significant opportunity to shape a critical function at an early-stage AI company, with potential to build and lead a team as the company scales
ASSUMPTION: The "founding" designation in the title suggests this is the first dedicated growth hire, indicating an opportunity to establish processes and potentially build a team in the future. The lack of mention of direct reports suggests initially working solo or with a small team.
Office Type: In-person/on-site in San Francisco
Geographic Context: San Francisco is a major tech hub with a high concentration of AI and technology companies, venture capital firms, and tech talent. It also has one of the highest costs of living in the US.
Work Schedule: Not explicitly specified, though the provision of both lunch and dinner suggests potentially long or flexible workdays
Regional Considerations: San Francisco's tech ecosystem provides networking opportunities and access to industry events, but comes with high housing costs and urban challenges
ASSUMPTION: The job listing explicitly states they are "an in-person team based out of San Francisco" who "love being in the office," strongly indicating this is not a remote position. The office culture appears to emphasize collaboration and relationship-building.
Typical Process: For growth marketing roles at tech startups, expect initial screening, conversations with hiring managers, possibly a growth strategy presentation or case study, and meetings with cross-functional stakeholders
Key Assessment Areas: Analytical skills, growth metrics knowledge, technical marketing aptitude, experience with developer marketing, creativity in customer acquisition, and cultural fit in a fast-paced startup
Application Tips: Highlight quantifiable growth results from previous roles, demonstrate understanding of developer marketing, and showcase experience with both self-serve and enterprise sales motions
ATS Keywords: growth marketing, demand generation, user acquisition, API marketing, developer tools, product-led growth, self-serve, digital marketing, content strategy, analytics, SEO, inbound marketing, growth metrics, ROI optimization
ASSUMPTION: These insights are based on standard interview processes for growth marketing roles at technology startups. The actual process at Cartesia may vary.
The listing doesn't specifically mention tools, but relevant technologies for this role typically include:
ASSUMPTION: These tools represent industry-standard marketing technology for growth roles and are not explicitly mentioned in the job listing. Familiarity with developer-focused platforms and communities would also likely be valuable.
Company Values: The listing emphasizes execution speed, high quality/design standards, innovation, learning, and team support
Work Style: Fast-paced, collaborative, autonomous, focused on cutting-edge technology, and with high standards for execution
Self-Assessment Questions:
ASSUMPTION: The cultural values are inferred from explicit statements in the "Our culture" section, which mentions shipping fast, high standards, and team support. The work style assessment is based on explicit mentions of "in-person team," "execution speed is paramount," and needing to function in an "ambiguous environment."
Based on the job description, potential challenges in this role may include:
ASSUMPTION: These challenges are inferred from the nature of the role, company stage, and technology focus, not explicit statements about difficulties. The actual challenges may vary.
This Founding Growth Marketer role differs from standard Growth Marketing positions in several ways:
ASSUMPTION: This comparison is based on standard patterns in the growth marketing field and the specific details provided in the job description.
Based on the listed responsibilities, someone in this role might work on projects such as:
ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and the nature of API/developer product marketing, not specific projects mentioned in the job listing.
ASSUMPTION: These questions are suggested based on the role type and company stage, and would need to be adapted based on specific interview context and prior conversations.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
If you're interested in pursuing this opportunity: