π Core Information
πΉ Job Title: Customer Marketing Manager, EMEA
πΉ Company: MongoDB
πΉ Location: London, United Kingdom
πΉ Job Type: Hybrid (On-site & Remote)
πΉ Category: Marketing
πΉ Date Posted: April 8, 2025
πΉ Experience Level: Mid-Senior Level (5-10 years)
πΉ Remote Status: Hybrid (On-site & Remote)
π Job Overview
Key aspects of this role include:
- Managing customer marketing programs and systems
- Creating and leading co-marketing engagements with EMEA customers
- Driving strategic direction and integrating regional efforts into global campaigns
- Managing budgets, processes, and cross-functional stakeholders
- Analyzing data and generating reports to measure impact and optimize performance
ASSUMPTION: This role requires a balance of technical, administrative, and creative skills. It involves both internal and external customer-facing responsibilities, with a focus on driving customer advocacy and marketing effectiveness.
π Key Responsibilities
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Manage all technical aspects of key customer marketing systems (HighSpot, Customer Story Database, Jira, Wrike, and new systems)
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Track and generate reports on customer references, marketing activities, and story production impact
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Manage the EMEA Customer Marketing budget
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Maintain and improve scalable processes for best practices in customer marketing
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Manage creative and web design requests, and work with agencies to produce content
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Manage internal and external content reviews with cross-functional stakeholders, customers, and executives
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Create and maintain metrics reports on customer marketing activities and measure their effectiveness and business impact
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Analyze marketing and sales data to develop insights and make recommendations for optimization
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Monitor and maintain data quality in the customer marketing database and on HighSpot
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Evaluate new technologies and add-on applications to improve and optimize customer marketing performance
ASSUMPTION: This role requires strong project management, analytical, and communication skills. It involves managing multiple projects simultaneously while collaborating with various stakeholders.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 4+ years of experience in project management or operations, preferably at a high-growth technology company
Required Skills:
- Customer obsession and advocacy
- Proven track record working in an operations role
- Data-driven mindset with strong analytical skills
- Excellent communication and stakeholder management skills
- Ability to manage multiple projects simultaneously
- Proficient with tools like Salesforce, Jira, TechValidate, etc.
Preferred Skills:
- Fluency in another European language
- Experience working with customers in the EMEA region
- Background in customer marketing or similar roles
ASSUMPTION: Candidates should have a proven track record in project management or operations, with a strong focus on data-driven decision-making and customer advocacy.
π° Compensation & Benefits
Salary Range: Β£70,000 - Β£90,000 per annum (Based on industry standards for mid-senior level marketing roles in London)
Benefits:
- Competitive benefits package
- Generous parental leave policy
- Employee affinity groups and wellness programs
- Fertility assistance and other employee support initiatives
Working Hours: Full-time (40 hours/week), with flexible working arrangements
ASSUMPTION: The salary range is estimated based on industry standards for mid-senior level marketing roles in London. The benefits package is competitive and tailored to support employee wellbeing and growth.
π Applicant Insights
π Company Context
Industry: Software Development, specifically Database Software
Company Size: Large (5,001-10,000 employees)
Founded: 2007
Company Description:
- Headquartered in New York, with offices worldwide
- Empowers innovators to create, transform, and disrupt industries by unleashing the power of software and data
- Offers a modern database platform with an integrated set of related services
- Has tens of thousands of customers in over 100 countries
Company Specialties:
- Open source databases
- MongoDB (their flagship product)
- Software development and developer relations
Company Website: mongodb.com
ASSUMPTION: MongoDB is a well-established company in the software development industry, with a strong focus on open-source databases and empowering developers.
π Role Analysis
Career Level: Mid-Senior Level (5-10 years of experience)
Reporting Structure: Reports to the Customer Marketing Lead within the Influencer Marketing function
Work Arrangement: Hybrid (On-site & Remote), with a focus on customer advocacy and internal stakeholder management
Growth Opportunities:
- Potential to expand the role's scope as the customer marketing function grows
- Opportunities to work with customers across the EMEA region and collaborate with global teams
- Chance to develop skills in customer advocacy, project management, and data analysis
ASSUMPTION: This role offers opportunities for growth and development within the customer marketing function and the broader organization.
π Location & Work Environment
Office Type: Hybrid (On-site & Remote) with a focus on customer advocacy and internal stakeholder management
Office Location(s): London, United Kingdom
Geographic Context:
- London is a major global city with a vibrant tech industry
- MongoDB's London office is located in the city center, offering easy access to public transportation and amenities
- The role may require occasional travel to customer sites or other MongoDB offices within the EMEA region
Work Schedule: Full-time (40 hours/week), with flexible working arrangements to accommodate customer time zones and internal stakeholder needs
ASSUMPTION: The hybrid work arrangement allows for flexibility in managing customer relationships and internal stakeholder communications.
πΌ Interview & Application Insights
Typical Process:
- Phone or video screen with the hiring manager
- Technical assessment or case study
- Final round interview with the team
Key Assessment Areas:
- Customer advocacy and understanding of customer needs
- Project management and organizational skills
- Data analysis and reporting capabilities
- Communication and stakeholder management skills
Application Tips:
- Highlight relevant experience in project management, customer marketing, or similar roles
- Demonstrate strong analytical skills and data-driven decision-making
- Showcase your ability to manage multiple projects simultaneously and collaborate with various stakeholders
- Tailor your resume and cover letter to emphasize your customer advocacy skills and relevant industry experience
ATS Keywords: Customer Marketing, Project Management, Data Analysis, Stakeholder Management, Customer Advocacy, Hybrid Work, EMEA
ASSUMPTION: The application process will focus on assessing the candidate's customer advocacy skills, project management capabilities, and data-driven mindset.
π οΈ Tools & Technologies
- HighSpot
- Customer Story Database
- Jira
- Wrike
- Salesforce
- TechValidate
- Microsoft Office Suite (Excel, PowerPoint, Word)
ASSUMPTION: Familiarity with these tools is essential for managing customer marketing programs and systems effectively.
π Cultural Fit Considerations
Company Values:
- Customer Obsessed
- Inventive
- Open
- Empowered
- Collaborative
Work Style:
- Data-driven and analytical
- Customer-focused and advocacy-driven
- Collaborative and cross-functional
- Adaptable and responsive to change
Self-Assessment Questions:
- How have you demonstrated customer advocacy in previous roles?
- Can you provide an example of a time when you managed multiple projects simultaneously and collaborated with various stakeholders?
- How do you approach data analysis and reporting to drive insights and optimize performance?
ASSUMPTION: MongoDB values candidates who are customer-obsessed, data-driven, and collaborative, with a strong focus on customer advocacy and empowerment.
β οΈ Potential Challenges
- Managing multiple projects simultaneously and balancing customer and internal stakeholder needs
- Keeping up with data analysis and reporting requirements
- Adapting to changes in customer marketing strategies and priorities
- Occasional travel requirements for customer visits or team meetings
ASSUMPTION: These challenges require strong project management, analytical, and adaptability skills to navigate successfully.
π Similar Roles Comparison
- Customer Marketing Manager vs. Customer Success Manager: Customer Marketing focuses more on external customer advocacy and co-marketing engagements, while Customer Success focuses on customer retention and account management.
- Industry-specific context: MongoDB's focus on open-source databases and developer relations sets it apart from other software development companies.
- Career path comparison: This role offers opportunities for growth within the customer marketing function and the broader organization, with potential paths to management or specialized roles.
ASSUMPTION: Understanding the differences between similar roles and the unique aspects of MongoDB's industry focus is crucial for assessing career growth opportunities.
π Sample Projects
- Managing a customer marketing campaign from start to finish, including content production, review, and publication
- Analyzing customer data to identify trends and optimize marketing strategies
- Collaborating with cross-functional teams to develop and execute co-marketing engagements with EMEA customers
ASSUMPTION: These sample projects reflect the role's key responsibilities and provide insight into the day-to-day tasks required to succeed in this position.
β Key Questions to Ask During Interview
- How does this role fit into the broader customer marketing strategy and organization?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does MongoDB support the professional growth and development of its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
- How does MongoDB approach work-life balance and employee wellbeing?
ASSUMPTION: Asking these questions demonstrates your interest in the role, the company, and your long-term career growth potential.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your customer advocacy skills, project management experience, and relevant industry knowledge
- Prepare examples of your data analysis and reporting capabilities
- Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.