🔹 Job Title: Content Marketing Specialist
🔹 Company: Nasdaq
🔹 Location: Atlanta, Georgia, United States
🔹 Job Type: Full-time
🔹 Category: 🔍 SEO & Content Marketing
As a Content Marketing Specialist at Nasdaq, you'll be the creative storyteller responsible for developing and managing content for Nasdaq's Corporate Solutions division, which includes Governance, Sustainability, and Investor Relations businesses. You'll craft compelling narratives across various formats to capture audience attention, maximize engagement, and support demand generation throughout the buyer journey. This role combines strategic content planning, hands-on creation, and performance analysis to drive business goals.
ASSUMPTION: Based on the description mentioning "reports to the Head of Content Marketing," this appears to be a mid-level position rather than entry-level, requiring expertise in content creation while working under senior leadership.
Education: Bachelor's Degree in Marketing, Journalism, English, or related field
Experience: 4+ years of content management and copywriting/editing experience
Skills:
Salary Range: Not specified
Benefits:
Industry Comparison: Nasdaq's benefits package appears comprehensive and competitive compared to other financial technology and exchange companies, with notable strengths in wealth-building opportunities (stock purchase program, 401(k) match) and work-life balance provisions.
ASSUMPTION: While specific salary information isn't provided, content marketing specialists with 4+ years of experience at large financial services companies like Nasdaq typically earn above-average compensation for the marketing sector in Atlanta. Based on the role's responsibilities and requirements, this position likely falls in the upper-middle compensation range for similar roles in the region.
Industry Position: Nasdaq is a global technology company operating one of the world's largest stock exchanges and providing technology, data, and services to capital markets, corporations, and investors worldwide.
Company Size: Large enterprise with thousands of employees globally
Company Stage: Established public company (NASDAQ: NDAQ)
ASSUMPTION: Company size and stage are inferred from Nasdaq's public presence as a major stock exchange and financial services provider. The specific employee count is not stated in the job listing but is known to be in the thousands based on public information.
Career Level: Mid-level
Reporting Structure: Reports to the Head of Content Marketing for Nasdaq Corporate Solutions
Team Size/Composition: Will collaborate with broader marketing teams including Portfolio Marketing, Growth Marketing, Digital Marketing, Client Marketing, and Events & Partnerships functions
Growth Opportunities: Potential paths could include senior content marketing roles, content strategy leadership, or specialized marketing positions within financial services
ASSUMPTION: Career level is determined based on the 4+ years experience requirement and reporting relationship. Growth opportunities are inferred from typical career paths in content marketing at large enterprises, though specific advancement tracks at Nasdaq are not explicitly stated.
Office Type: Hybrid (2 days per week in office)
Geographic Context: Atlanta is a growing technology and financial services hub in the southeastern US with a lower cost of living compared to traditional financial centers like New York or San Francisco
Work Schedule: Standard full-time hours with flexibility implied by the hybrid arrangement
Regional Considerations: Atlanta offers a diverse talent pool with several universities and a growing financial technology sector. The city has experienced significant business growth in recent years.
ASSUMPTION: The work schedule is assumed to be standard full-time based on the job type and industry norms. Regional insights are based on general knowledge of Atlanta's business environment rather than specifics provided in the job posting.
Typical Process: Financial services and large technology companies like Nasdaq typically include a phone screen, portfolio review, multiple rounds of interviews with team members and stakeholders, and possibly a content or writing assessment
Key Assessment Areas: Writing skills, storytelling ability, analytical thinking, knowledge of financial services/corporate governance concepts, project management, and stakeholder management
Application Tips: Highlight experience with similar content types (whitepapers, research papers, blog posts), demonstrate understanding of complex financial or corporate governance topics, and showcase metrics/results from previous content marketing initiatives
ATS Keywords: content marketing, content strategy, editorial calendar, SEO, governance, sustainability, investor relations, B2B marketing, financial services, stakeholder management, thought leadership, content performance, data-driven
ASSUMPTION: These insights are based on standard practices for similar roles in enterprise financial services companies and are not explicitly outlined in the job posting.
ASSUMPTION: These tools were not explicitly mentioned in the job posting but are standard in content marketing roles. The job description does mention leveraging AI for process efficiency, suggesting familiarity with emerging content technologies is valuable.
Company Values: Nasdaq emphasizes inclusion and diversity as reflected in their "Come as You Are" equal opportunity statement. They appear to value work-life balance based on hybrid work options and wellness benefits.
Work Style: Collaborative across multiple teams, deadline-driven, requiring both independent content creation and cross-functional partnership
Self-Assessment:
ASSUMPTION: Cultural elements are inferred from the company's benefits, equal opportunity statement, and the collaborative nature described in the role. Nasdaq's broader corporate values may differ from what can be gleaned from this specific job posting.
ASSUMPTION: These challenges are inferred from the responsibilities in the job description and common pain points in similar roles at large financial services organizations.
This Content Marketing Specialist role at Nasdaq differs from typical content roles in several ways:
ASSUMPTION: This comparison is based on standard industry patterns for content marketing roles across different sectors compared to the finance/technology space.
ASSUMPTION: These projects are illustrative examples based on the responsibilities and business areas mentioned in the job description, not actual projects assigned by Nasdaq.
ASSUMPTION: These questions are suggested based on the role description and would be appropriate for most content marketing positions in enterprise settings. They should be adapted based on specific interview contexts.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
ATS Optimization Tips: Include specific terms from the job description such as "editorial calendar," "content development," "SEO," "governance," "sustainability," "investor relations," "stakeholder management," and "performance reporting" in your resume and cover letter.