๐น Job Title: Content Marketer
๐น Company: CertifID
๐น Location: United States (Remote)
๐น Job Type: Full-time
๐น Category: ๐ SEO & Content Marketing
As a Content Marketer at CertifID, you'll play a crucial role in scaling business growth for this Series B SaaS company focused on preventing wire fraud in real estate transactions. You'll create educational content that expands CertifID's reach, communicates its value proposition, and builds brand awareness among its target audience. The role combines creative content production with strategic marketing insights to drive measurable business results.
ASSUMPTION: While not explicitly stated, the job appears to be full-time based on the comprehensive benefits package and the scope of responsibilities described.
Education: Not specified
Experience: 4+ years of digital content marketing experience, ideally within a SaaS company
Skills:
Salary Range: Not specified
Benefits:
Industry Comparison: The benefits package appears competitive for a Series B SaaS company, particularly with equity offering, immediate 401k matching, and remote work support.
ASSUMPTION: While no salary range is provided, content marketing roles at Series B SaaS companies typically offer competitive compensation relative to the broader marketing field, reflecting the specialized skills required.
Industry Position: CertifID is a cybersecurity SaaS company focused on preventing wire fraud in real estate transactions. They provide a platform that verifies identities, authenticates wire transfer instructions, and detects potential fraud attempts.
Company Size: Not specifically mentioned, but as a Series B startup with recognition as one of the "Best Startups to Work for in Austin" and making the Inc. 5000 list, it's likely a growing mid-sized organization.
Company Stage: Series B startup in growth phase
ASSUMPTION: Based on the Series B funding stage and Inc. 5000 recognition, CertifID is likely experiencing significant growth and has established product-market fit but is still scaling operations and market presence.
Career Level: Mid to Senior level based on the 4+ years experience requirement and strategic responsibilities
Reporting Structure: Not specified
Team Size/Composition: Not specified, though references to collaborating with designers, video editors, and cross-functional teams indicate a collaborative marketing department
Growth Opportunities: Potential for advancement as the company scales through its Series B phase
ASSUMPTION: This position likely reports to a Marketing Director or CMO and offers growth potential given the company's expansion phase and the position's strategic importance in driving business growth.
Office Type: Remote (indicated by "remote work reimbursement" benefit)
Geographic Context: The company references Austin in their accolades, though the position is open to candidates across the United States
Work Schedule: Standard full-time hours presumed, with flexible vacation policy
Regional Considerations: As a remote role across the US, candidates from any region can apply without relocation concerns
ASSUMPTION: While the company may have an office presence in Austin, this role appears to be fully remote based on the "remote work reimbursement" benefit, offering flexibility regardless of candidate location within the US.
Typical Process: For content marketing roles at SaaS companies, interview processes typically include portfolio review, writing assessments or sample projects, and interviews with marketing leadership and potential cross-functional stakeholders
Key Assessment Areas: Content creation skills, strategic thinking, ability to translate complex topics into compelling content, SEO knowledge, multimedia capabilities, and understanding of performance metrics
Application Tips: Showcase versatility in content formats, highlight measurable results from past content initiatives, and demonstrate understanding of the cybersecurity/fraud prevention space
ATS Keywords: content marketing, SaaS marketing, SEO, HubSpot, Google Analytics, video editing, content strategy, digital marketing, campaign messaging, multimedia content, content optimization
ASSUMPTION: These insights are based on standard practices for content marketing roles at growth-stage SaaS companies unless specifically mentioned in the job posting.
ASSUMPTION: While only the first six tools are explicitly mentioned, content marketers typically use CMS platforms, social media tools, and SEO analysis software as part of standard industry practice.
Company Values: CertifID explicitly mentions their core values: Protect the Customer, Raise the Bar, Operate with Urgency, Grow with Grit, Ride the Wave, Enthusiasm Spreads, Stay Connected, Send It.
Work Style: The job description emphasizes collaboration, creativity, proactive problem-solving, and long-term thinking. The company has won "Best Culture" awards, suggesting a positive, values-driven environment.
Self-Assessment: Prospective applicants should consider:
The role requires versatility across multiple content formats, which may be demanding for specialists in only one area. The expectation to both create content and measure/analyze performance requires balancing creative and analytical skills. Additionally, as a Series B company scaling for growth, the pace may be fast and priorities might shift quickly.
ASSUMPTION: These potential challenges are inferred from the job description's emphasis on versatility, performance measurement, and the company's growth stage, not definitive claims about the work environment.
This Content Marketer role differs from traditional content writing positions by emphasizing multimedia content creation, performance analysis, and strategic marketing integration. Unlike pure SEO specialists, this role requires strong creative capabilities. Compared to Content Marketing Managers, this position may have less people management but similar strategic responsibilities. The cybersecurity/fraud prevention focus also distinguishes it from content marketing roles in other industries.
ASSUMPTION: This comparison is based on standard industry patterns for content marketing roles at similar-stage SaaS companies.
ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and company focus areas.
ASSUMPTION: These questions are suggested based on the role type and company context but may need adaptation for specific interviews.
โ ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.