Specialist, Digital Media Planning (MGM)
Canvas Worldwide Open · verified Jul 30, 2026 Hybrid El Segundo Full-time Mid-level Paid Media
Mid-level Paid Media role at Canvas Worldwide. El Segundo · full-time · $70,400 base.
SalaryStated by Canvas Worldwide
$70,400
Base salary for this role, in USD per year, as published in the posting.
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Build digital media plans for MGM using research and planning platforms like Nielsen, Comscore and Prisma
- Prepare planning documents including RFPs, budgets, specs and trafficking sheets across PowerPoint and Excel
- Review proposals and lead negotiations with media partners
- Set up third-party ad servers and confirm sites are live, functioning and stocked with creative assets
- Compile post-launch wrap reports with screenshots, links and placement-level performance to back up recommendations
What you bring
- One to two years in media strategy or planning, weighted toward digital
- Deep comfort in Excel, PowerPoint, Teams and Outlook, including pivot tables and large data sets
- Working command of planning tools such as Prisma, Google Ads Manager, Comscore and DoubleVerify
- Hands-on understanding of ad operations like tagging, ad serving and reporting
- Prior media agency background, ideally on the digital side
Who this fits
This suits a mid-level planner who can run digital projects independently while collaborating inside a matrix of strategy and content teams. You will also mentor assistant-level staff, so comfort guiding others helps. The role is hybrid out of El Segundo with at least three in-office days a week, and pay is set at 70,400 USD.
From the employer
Canvas Worldwide dares to be the challenger the ad industry needs. Do you "Challenge the Comfortable?" Then you'll fit right in here at Canvas.
Recognized as one of Ad Age's "Best Places to Work" for three consecutive years, Canvas Worldwide is an independent media agency committed to providing creative solutions for brands that challenge the status quo. Our clients include Hyundai, Kia, Genesis, MGM, Zillow and McDonald’s (to name a few…).
Our agency cultivates an environment where all are welcome to push outside their comfort zones to solve problems in new ways. We encourage the team to be its best by creating the most positive workplace experience for all. For instance, we outpace the industry on diversity and inclusion AND offer continuous training and workshops for career development. So, if you dare to challenge the comfortable… then keep reading.
The Role Reporting to the Supervisor of Digital Investment, you will specialize in Digital Planning Development, Campaign Execution, Administration, and Performance Analysis for MGM. This role requires previous media agency experience (preferably Digital) and can communicate the ins/outs of how to develop/execute a media plan.
Salary and Benefits Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time. Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO. Additional perks include employee social and wellness events, a DEI Council, auto purchase rebate program, monthly wellness allowance, and in-office amenities such as fresh kombucha and an in-house barista inside our beautiful, new vibrant El Segundo office. In-Office Work Schedule This is a hybrid role, requiring a minimum of 3 days in-office per week. Canvas Worldwide is an Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law. CA Applicants: Canvas Worldwide practices Fair Chance Hiring
The Role Reporting to the Supervisor of Digital Investment, you will specialize in Digital Planning Development, Campaign Execution, Administration, and Performance Analysis for MGM. This role requires previous media agency experience (preferably Digital) and can communicate the ins/outs of how to develop/execute a media plan.
Responsibilities
- Utilize various systems (Nielsen, Comscore, eMarketer, Nielsen, Prisma/MediaOcean and DoubleVerify) for competitive analysis, media planning development, and reporting
- Participate in collaborative team brainstorming across teams (particularly w/ Strategy and Content Partnership team) to create media plans
- Support team in creating media-specific documentation including but not limited to: RFPs, Media Plans (PowerPoint & Excel), Digital Specs, Traffic Sheets, Budget Documents, Creative Tracker, etc
- Analyze proposals and lead partner negotiations
- Help set up 3rd party ad server/tracker system: follow through to ensure sites are enabled, properly functioning and all materials are received from a creative agency
- Create campaign post-launch information such as screenshots, live links, placement/creative level reporting, reviewing partner provided performance information and being able to consolidate into a cohesive wrap report (PowerPoint) to demonstrate proof of recommendation
- Planning lead for Digital Video, Print and Branded Content (w/ input from Content Partnership Team)
- Enter data in the billing system (SBMS) and track/generate insertion orders
- Support day-to-day communication with key partners: vendors, partner agencies, creative media, and social clients
- Confidently present digital media opportunities and discuss digital media buys with clients and internal teams
- Organize large volume of data (in Excel) across multiple Media needs (billing, reporting, trafficking sheets, etc.)
- Train assistant-level employees for the support-level work they perform and also help guide their overall growth and development
- Manage client media billing approval and invoice reconciliations
Qualifications
- Self-starter with proven ability to drive projects from start to finish in a timely manner
- Expert in Microsoft Tools: Excel, PowerPoint, Teams and Outlook
- Expert in planning/execution tools Prisma, Google Ads Manager (reporting), Comscore and DoubleVerify
- Expert in data management (able to organize large volumes of Excel data – Pivot Tables)
- Possess a strong ability to prioritize and handle multiple tasks with flexibility
- Ability to build and maintain strong internal and external relationships (vendor community)
- Effective verbal and written communication skills with ability to present in a clear and actionable way
- A collaborative team player who can work independently and as part of a matrix structure
- Experience in and working knowledge of Ad Operations (tagging, ad serving, reporting, etc.)
- Passionate about generating groundbreaking ideas and infusing our team with a fresh perspective to drive creativity
- Bachelor’s Degree preferred
- 1-2 years of experience in Media Strategy or Planning, with emphasis on Digital Media
Salary and Benefits Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity. The Company reserves the right to modify this pay range at any time. Base salary is part of a total rewards package that includes highly competitive benefits like generous medical, dental, vision, pet insurance, commuter benefits, disability and life insurance coverage, 401(k) matching, up to 14 holidays per year, a “Do Good Day,” and unlimited PTO. Additional perks include employee social and wellness events, a DEI Council, auto purchase rebate program, monthly wellness allowance, and in-office amenities such as fresh kombucha and an in-house barista inside our beautiful, new vibrant El Segundo office. In-Office Work Schedule This is a hybrid role, requiring a minimum of 3 days in-office per week. Canvas Worldwide is an Equal Opportunity Employer: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex including sexual orientation and gender identity, national origin, disability, protected Veteran Status, or any other characteristic protected by applicable federal, state, or local law. CA Applicants: Canvas Worldwide practices Fair Chance Hiring