Werkstudent Marketing (m/w/d)

📌 Core Information

🔹 Job Title: Werkstudent Marketing (m/w/d)

🔹 Company: GEA Group

🔹 Location: Germany

🔹 Job Type: On-site

🔹 Category: Not Specified

🔹 Date Posted: Tuesday, April 1, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Gaining practical experience in marketing within a leading global industrial company.
• Flexibility in work hours, especially during semester breaks, allowing greater involvement.
• Collaboration within a dynamic marketing team on diverse projects.
• Direct exposure to international and innovative marketing environments.

ASSUMPTION: This position requires strong adaptability to handle varied marketing tasks reflecting the innovative nature of GEA's marketing strategies.

📋 Key Responsibilities

✅ Support the management and creation of content for social media platforms.

✅ Assist in the implementation of digital marketing campaigns.

✅ Monitor and report on social media metrics and engagement.

✅ Provide practical support for various marketing activities.

✅ Help in the creation of marketing materials, including brochures and presentations.

✅ Organize and manage translations of marketing materials.

✅ Assist in event organization before, during, and after the event.

✅ Contribute to market research and analysis.

✅ Support the team with administrative tasks as needed.

ASSUMPTION: The role involves comprehensive engagement with both internal marketing functions and external stakeholders, focusing on communication and strategic marketing goals.

🎯 Required Qualifications

Education: Enrolled student at a German university with a focus on marketing or communication.

Experience: Experience level of 0-2 years in a related field preferred.

Required Skills:

• Social Media Management
• Digital Marketing
• Content Creation

Preferred Skills:

• Event Organization
• Translation Management

ASSUMPTION: Effective communication in both English and German is critical due to interaction with an international team and stakeholders.

💰 Compensation & Benefits

Salary Range: Not specified. Typical rates for student positions may apply.

Benefits:

• Work in a modern, future-oriented international company
• Flexible work arrangements (partially from home)
• Participation in a dynamic team with a high degree of autonomy
• Subsidized company canteen

Working Hours: 20 hours per week with potential for more during semester breaks.

ASSUMPTION: The flexibility offered aligns with educational commitments, catering to students’ availability and potential for increased hours.

📌 Applicant Insights

🔍 Company Context

Industry: Industrial Machinery Manufacturing. A key player in food processing technology, catering to a range of sophisticated production needs.

Company Size: 10,001+ employees, indicating a large-scale operation with global reach and diverse opportunities.

Founded: 1881. GEA's long history underscores stability and a profound industry presence.

Company Description:

• Leading technology supplier for various industries.
• Specializes in various machinery and process technology solutions.
• Strong emphasis on sustainable production processes.

Company Specialties:

• Air treatment
• Aseptic packaging
• Processing of Pharmaceuticals

Company Website: http://www.gea.com

ASSUMPTION: GEA's significant global footprint suggests robust resources and opportunities for growth and learning within a structured setting.

📊 Role Analysis

Career Level: Entry-level position ideal for students starting in the marketing sector.

Reporting Structure: Likely reports to a marketing manager or team lead, fostering a mentorship environment.

Work Arrangement: Primarily on-site with some hybrid work flexibility.

Growth Opportunities:

• Hands-on experience in digital marketing strategies.
• Potential for networking within the industry.
• Opportunities to contribute to high-impact projects.

ASSUMPTION: This role serves as a foundational step for students aiming to pursue comprehensive careers in marketing and business strategy.

🌍 Location & Work Environment

Office Type: Modern and collaborative workspace.

Office Location(s): Biedenkopf-Wallau, Germany.

Geographic Context:

• Located in a region known for industrial and technological innovation.
• Access to public transportation and business amenities.
• Proximity to cultural and historic centers.

Work Schedule: Flexible schedule with standard and additional hours during breaks.

ASSUMPTION: The work environment is designed to support creativity and collaboration, critical for marketing roles and student engagement.

💼 Interview & Application Insights

Typical Process:

• Initial application review by talent acquisition specialists.
• Potential virtual or in-person interviews.
• Decision typically after two to three interview rounds.

Key Assessment Areas:

• Communication skills
• Marketing knowledge and digital savviness
• Ability to work collaboratively

Application Tips:

• Ensure your CV and cover letter are tailored to align with the role’s requirements.
• Highlight any previous digital marketing or social media experience.
• Articulate your career goals and how this role supports them.

ATS Keywords: Social Media Management, Digital Marketing, Content Creation, Market Research, Communication Skills

ASSUMPTION: The application process is structured to efficiently identify candidates who are prepared for the dynamic marketing environment at GEA.

🛠️ Tools & Technologies

• Social Media Platforms (e.g., Twitter, LinkedIn, Instagram)
• Marketing Automation Tools
• Content Management Systems

ASSUMPTION: Familiarity with basic digital marketing tools and platforms is a critical component of daily tasks and responsibilities.

👔 Cultural Fit Considerations

Company Values:

• Innovation and creativity
• Commitment to sustainability
• Global collaboration

Work Style:

• Collaborative and team-oriented
• Adaptive and flexible
• Proactive approach to challenges

Self-Assessment Questions:

• Do I have a passion for innovative marketing tactics?
• Can I effectively manage multiple tasks and priorities?
• Am I ready to engage in a collaborative, dynamic work environment?

ASSUMPTION: Successful candidates will align closely with company values that emphasize sustainable and innovative solutions.

⚠️ Potential Challenges

• Adapting to varied marketing technologies and platforms
• Balancing academic commitments with job responsibilities
• Learning industry-specific marketing practices
• Communicating across diverse cultural contexts

ASSUMPTION: Candidates should be open to learning and applying new skills rapidly within an evolving industry landscape.

📈 Similar Roles Comparison

• More specialized positions may focus exclusively on digital marketing analytics or specific social media management roles.
• Similar roles in smaller companies may offer more direct client interaction.
• Other roles might provide greater focus on content creation rather than management.

ASSUMPTION: The role at GEA offers a balanced mix of digital marketing tasks, unlike more niche positions which might not offer holistic exposure.

📝 Sample Projects

• Developing a social media campaign for a new product launch.
• Organizing a company webinar exploring industry trends.
• Creating a market analysis report to guide marketing strategies.

ASSUMPTION: Projects will likely involve collaborative efforts that integrate varied marketing elements and strategies.

❓ Key Questions to Ask During Interview

• What specific platforms will I be working with?
• How is success measured in this role?
• What opportunities exist for training and development?
• Can you describe a recent marketing campaign and its impact?
• How does the team manage cross-department collaborations?

ASSUMPTION: These questions will help gauge the operational dynamics and growth potential within the marketing department.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company's official portal.
• Attach a detailed CV and motivational letter highlighting relevant experience.
• Prepare for an initial screening call with HR.
• Be ready for potential virtual or in-person interviews.
• Follow up post-interview for feedback and next steps.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.