📌 Core Information
🔹 Job Title: TikTok Shop Affiliate Manager
🔹 Company: Hadley Designs
🔹 Location: United States (Remote)
🔹 Job Type: Full-Time
🔹 Category: 🔗 Affiliate Marketing
📌 Essential Job Details
🚀 Job Overview
As the TikTok Shop Affiliate Manager at Hadley Designs, you'll lead the company's creator partnership strategy on TikTok Shop. Your primary mission is to scale the affiliate program from 100 to 1,000+ new affiliates monthly through strategic recruitment, engagement, and process automation. This position combines creative marketing with data-driven optimization to drive sales through organic creator content for Hadley Designs' eCommerce products.
📋 Key Responsibilities
Affiliate Network Growth & Management:
- ✅ Recruit, onboard, and activate TikTok creators as affiliates to promote Hadley Designs' products
- ✅ Manage daily outreach & communication with affiliates via TikTok messages, email, and CRM
- ✅ Optimize the onboarding process to increase creator participation and retention
Affiliate Engagement & Performance:
- ✅ Develop engagement campaigns, challenges, and incentives to drive affiliate posting activity
- ✅ Create and distribute weekly affiliate newsletters with content tips, success stories, and promotions
- ✅ Provide ongoing support & coaching to help affiliates improve their content and sales performance
Process Automation & Optimization:
- ✅ Identify and implement software tools to streamline affiliate discovery, outreach, and management
- ✅ Set up automation workflows using tools like Airtable, Zapier, ClickUp, or AI-driven platforms
- ✅ Track and analyze affiliate performance metrics to make data-driven optimizations
🎯 Required Qualifications
Education: Not specified
Experience: 2-3 years minimum in affiliate marketing or similar roles; experience with TikTok Shop affiliates or influencer partnerships
Skills:
- Proven experience in affiliate marketing, influencer marketing, or social media growth
- Creative thinking and strategy implementation abilities
- Excellent written and verbal communication skills
- Independent work ethic with strong ownership mentality
- Experience with automation tools (Zapier, Airtable, ClickUp, or similar)
- Knowledge of e-commerce platforms and online marketing strategies
- Adaptability to evolving marketing trends
Bonus Skills:
- Familiarity with AI-driven content generation tools
- E-commerce experience
ASSUMPTION: While specific education requirements aren't mentioned, the technical nature of this role and emphasis on marketing expertise suggests that a bachelor's degree in Marketing, Communications, or a related field may be preferred, though equivalent experience could substitute for formal education.
💰 Compensation & Benefits
Salary Range: Not specified
Benefits:
- Flexible schedule
- Remote work environment
- Direct interaction with CEO
- Personal development opportunities
- Autonomy over time and schedule
Industry Comparison: Not specified
ASSUMPTION: Based on industry standards for affiliate marketing managers with 2-3 years of experience in the United States, compensation typically ranges from $60,000-$90,000 annually, with variation based on location, specific experience with TikTok Shop, and automation expertise. This role may also include performance bonuses tied to affiliate program growth metrics.
📌 Applicant Insights
🔍 Company Context
Industry Position: Hadley Designs is a fast-growing eCommerce brand with hundreds of best-selling products on Amazon and TikTok Shop, specializing in beautiful, inspiring, and practical products for families, teachers, and creative individuals.
Company Size: Not specified
Company Stage: Established company in growth phase (10 years in business)
ASSUMPTION: Based on the description of "hundreds of best-selling products" and being in business for 10 years, Hadley Designs is likely a small to medium-sized company that has achieved product-market fit and is now focusing on scaling its marketing channels, particularly through TikTok Shop as a newer revenue stream.
📊 Role Analysis
Career Level: Mid to Senior level
Reporting Structure: Likely reports directly to marketing leadership or potentially the CEO (given mention of CEO interaction)
Team Size/Composition: Not specified
Growth Opportunities: Potential to build and own a high-growth marketing program with direct business impact
ASSUMPTION: This appears to be a position with significant autonomy and ownership, suggesting it may be an individual contributor role or one with limited direct reports initially. The mention of interaction with the CEO suggests a relatively flat organizational structure. The opportunity to scale a program from 100 to 1,000+ affiliates monthly indicates this role could evolve into a team leadership position as the program grows.
🌍 Location & Work Environment
Office Type: Remote
Geographic Context: United States-based position with no specific city requirement
Work Schedule: Flexible working hours with autonomy over schedule
Regional Considerations: Ability to work independently while maintaining communication with affiliates and company leadership is essential
ASSUMPTION: While the position is remote, there may be expectations to align working hours with key TikTok creator activity periods and company operations. The flexible schedule likely requires self-discipline and results-oriented work habits.
💼 Interview & Application Insights
Typical Process: For marketing roles at established eCommerce companies, expect 1-2 screening interviews followed by portfolio review, case studies demonstrating affiliate marketing strategies, and final rounds with senior leadership
Key Assessment Areas:
- Proven track record scaling affiliate programs or influencer campaigns
- Strategic thinking and automation implementation skills
- Communication style and creator relationship management approach
- Technical knowledge of TikTok Shop platform and affiliate marketing best practices
Application Tips:
- Highlight specific metrics from past affiliate programs (growth rates, conversion improvements)
- Showcase examples of creator relationships you've nurtured and corresponding performance
- Demonstrate familiarity with automation tools and how you've used them to scale processes
- Include TikTok-specific experience or knowledge of short-form video content strategies
ATS Keywords: TikTok Shop, affiliate marketing, influencer partnerships, creator management, automation tools, Zapier, Airtable, ClickUp, CRM, engagement campaigns, e-commerce, performance metrics, content strategy
ASSUMPTION: These insights are based on industry standards for affiliate marketing roles in e-commerce companies and may vary for Hadley Designs' specific hiring process.
🛠️ Tools & Technologies
- TikTok Shop platform and creator tools
- CRM systems for affiliate management
- Automation platforms: Zapier, Airtable, ClickUp
- Email marketing software for affiliate newsletters
- Analytics tools for tracking affiliate performance metrics
- AI-driven messaging and content generation tools
ASSUMPTION: While these tools are mentioned or implied in the job description, the specific software stack may vary. Familiarity with similar automation, CRM, and analytics platforms would likely be transferable skills for this position.
👔 Cultural Fit Considerations
Company Values: Growth-oriented, values creativity and innovation, results-driven, emphasizes making an impact
Work Style: Fast-paced environment that encourages autonomy, ownership, and independent execution while valuing measurable outcomes
Self-Assessment Questions:
- Do you thrive in environments where you need to build and own processes from the ground up?
- Are you comfortable balancing creative marketing approaches with data-driven decision making?
- Do you enjoy the challenge of scaling systems and processes through automation?
- Can you maintain effectiveness and motivation while working remotely with flexible hours?
ASSUMPTION: These cultural elements are inferred from language in the job description like "fast-paced," "opportunity to build and own," "creativity & innovation are encouraged," and "we want your best ideas." The company appears to value autonomy and results over process adherence.
⚠️ Potential Challenges
- Ambitious growth targets (10x scaling from 100 to 1,000+ monthly affiliate acquisitions)
- Responsibility for both strategy development and daily tactical execution
- Need to balance personalized creator relationships with automated scale processes
- TikTok Shop is a relatively new platform with evolving features and policies
- Remote position may require self-discipline and proactive communication
ASSUMPTION: These potential challenges are based on the scope of responsibilities and growth targets mentioned in the job description. The actual difficulty will depend on the resources provided, existing systems, and company support structure.
📈 Similar Roles Comparison
This TikTok Shop Affiliate Manager role differs from traditional affiliate marketing positions by:
- Focusing specifically on TikTok Shop's newer affiliate ecosystem rather than traditional affiliate networks
- Emphasizing creator relationships and content strategy more heavily than typical affiliate programs
- Requiring platform-specific knowledge of TikTok's unique culture and content formats
- Combining elements of influencer marketing, affiliate management, and marketing automation
Compared to influencer marketing roles, this position has greater emphasis on:
- Performance metrics and sales-driven outcomes
- Scalable processes and automation
- Building long-term affiliate relationships rather than one-off campaigns
ASSUMPTION: This comparison is based on standard industry patterns for affiliate and influencer marketing roles.
📝 Sample Projects
- Affiliate Recruitment Campaign: Develop and execute a targeted outreach strategy to identify and recruit TikTok creators aligned with Hadley Designs' product categories and audience demographics
- Onboarding Automation System: Create a streamlined onboarding flow using Zapier and Airtable to automatically send welcome materials, product information, and first campaign details to new affiliates
- Affiliate Challenge Program: Design a monthly challenge program with tiered incentives to motivate affiliates to create consistent content featuring Hadley Designs products
- Performance Dashboard: Implement analytics tracking to monitor key affiliate metrics and identify top performers for special promotions and relationship development
ASSUMPTION: These projects are illustrative examples based on the responsibilities listed in the job description and common affiliate program initiatives.
❓ Key Questions to Ask During Interview
- What are the biggest challenges you've encountered so far in scaling the TikTok Shop affiliate program, and what resources would be available to address them?
- How does the affiliate program integrate with Hadley Designs' overall marketing strategy and other sales channels?
- What metrics will be used to evaluate success in this role beyond the growth target of 1,000+ monthly affiliates?
- Can you describe the current affiliate onboarding process and where you see the greatest opportunities for improvement?
- How much collaboration will there be with other teams (product development, customer service, etc.) to support the affiliate program?
- What are Hadley Designs' best-performing product categories on TikTok Shop, and how has this informed your affiliate strategy?
ASSUMPTION: These questions are suggested based on the role type and may need adaptation for specific interviews.
📌 Disclaimer
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
📌 Next Steps for Applicants
- Tailor Your Resume: Highlight relevant affiliate marketing experience, TikTok platform knowledge, and automation skills using keywords mentioned above to optimize for ATS systems
- Prepare Your Portfolio: Compile metrics and case studies from previous affiliate or influencer campaigns, particularly those showing significant growth and scale
- Research Hadley Designs: Explore their products on Amazon and TikTok Shop to understand their market positioning and creator content strategy
- Develop a Mini-Strategy: Consider preparing a brief outline of how you would approach scaling their affiliate program to demonstrate strategic thinking
- Connect: If possible, follow Hadley Designs on social media and engage with their existing TikTok creator content to show genuine interest