Affiliate Marketing Manager (CPS/CPL)

About Us

3.14 Digital is a Digital & Mobile performance marketing company, serving brands and agencies for

over 4 years, the company has gained expertise in technology and platform, offering 360-degree

solutions to the client.

Our capability to understand the media and requirements has helped us serve clients across verticals like Gaming, BFSI, Travel, Real Estate, Automobile etc.

If you thrive on solving complex challenges with technology, 3.14 is the place for you.

What do we need from your end?

1. Campaign Management

● End-to-End Execution: Manage CPL (Cost Per Lead) campaigns, ensuring smooth delivery from initiation to completion.

● Campaign Setup: Create, monitor, and optimize CPL campaigns on various affiliate platforms.

● Tracking & Reporting: Implement and monitor tracking links, ensuring accurate performance data.

2. Affiliate Network Management

● Affiliate Partner Onboarding: Recruit and onboard new affiliate partners, ensuring they

align with campaign goals and compliance standards.

● Relationship Management: Build and maintain strong relationships with affiliate

partners, addressing their queries and resolving issues promptly.

● Negotiations: Negotiate payout rates, terms, and conditions with affiliates to ensure

cost-effectiveness while maintaining quality.

3. Operations

● Lead Quality Assurance: Regularly review the quality of leads generated, ensuring they

meet the agreed criteria and campaign KPIs.

● Compliance Monitoring: Ensure all campaigns adhere to legal, regulatory, and

advertiser compliance requirements.

● Daily Operational Tasks: Manage day-to-day operations like approving affiliate leads,

managing budgets, and distributing payments to affiliates.

4. Performance Optimization

● Data Analysis: Analyze performance metrics (CTR, conversion rates, ROI) to identify

underperforming campaigns or affiliates.

● Strategy Adjustments: Proactively suggest and implement optimization strategies such

as changing creatives, offers, or targeting parameters.

5. Reporting & Documentation

● Campaign Reports: Generate detailed performance reports for stakeholders and clients,

including lead volume, cost, and ROI metrics.

● Affiliate Insights: Share insights and recommendations with affiliates for improved

campaign performance.

6. Tools and Platforms

● Technical Expertise: Familiarity with affiliate marketing tools such as HasOffers, Cake,

Voluum, or similar tracking platforms.

● CRM & Reporting Tools: Use CRM and reporting tools effectively to streamline

communication and reporting processes.

Requirements

● Analytical Skills: Strong understanding of CPL models, KPIs, and the ability to analyze large

datasets.

● Technical Proficiency: Knowledge of tracking platforms and tools related to affiliate marketing.

● Communication Skills: Excellent verbal and written communication for effective client and

affiliate interactions.

● Problem-solving: Ability to troubleshoot tracking issues, performance drops, or affiliate

disputes.

● Attention to Detail: Strong organizational skills to manage multiple campaigns and affiliates

simultaneously.

What will we off er you?

● A world-class Working environment.

● Opportunity to participate actively in the development and future of 3.14.

● A dynamic but relaxed and supportive working environment that encourages personal

development.

To Know More About Us :

● https://bit.ly/36IKMvJ

● https://www.linkedin.com/company/3.14digital/videos/

Location

● Gurgaon, Haryana

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