🔹 Job Title: Sr Product Marketing Manager, Gaming
🔹 Company: Samsung Electronics
🔹 Location: United States (NYC office)
🔹 Job Type: Full-time
🔹 Category: 📦 Product Marketing
Samsung Electronics is seeking a Senior Product Marketing Manager to drive comprehensive marketing strategies for gaming on Samsung TVs. This role will focus on elevating the Samsung Gaming subbrand while increasing awareness, consideration, and engagement across Samsung's gaming ecosystem. The position requires developing year-round marketing plans, executing go-to-market strategies, and collaborating with partners to boost the Samsung TV gaming experience. This highly visible role reports directly to the Director of Product Marketing and is based in the NYC office with domestic travel requirements.
ASSUMPTION: Based on the job description, this appears to be a leadership position within Samsung's gaming division, focusing specifically on the TV platform rather than mobile gaming, though the description mentions Mobile Gaming Hub as part of Samsung's services portfolio.
Education: Not specified
Experience: 10+ years of experience with product marketing, consumer products and/or campaign management, with gaming marketing experience required
Skills:
ASSUMPTION: While not explicitly stated, the role likely requires at minimum a bachelor's degree in marketing, business, or a related field, given the senior level and competitive compensation.
Salary Range: $160,000 ~ $200,000 (for candidates based in New York, NY)
Benefits: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan Program (after 6 months), Wellness Incentives, and more
Industry Comparison: This compensation range is competitive for senior marketing positions in the tech industry in New York City, aligning with market rates for specialized gaming marketing roles with leadership responsibilities.
ASSUMPTION: The compensation is specifically noted for New York, NY-based candidates, suggesting potential adjustments for candidates in other locations based on cost of living differences.
Industry Position: Samsung Electronics is a global leader in consumer electronics and technology, with Samsung Services being a fast-growing business unit focused on developing premium content and services across Samsung devices.
Company Size: Large enterprise with global operations and multiple business units
Company Stage: Established multinational corporation with mature products and services, though the gaming division appears to be in a growth phase
ASSUMPTION: Based on the description of Samsung Services as "fast-growing," the gaming division likely represents a strategic growth area for Samsung as they expand beyond hardware into content and services.
Career Level: Senior-level position with significant responsibility and strategic influence
Reporting Structure: Reports directly to the Director of Product Marketing
Team Size/Composition: Not explicitly stated, but appears to work within a small, focused team that collaborates with larger organizational units
Growth Opportunities: Potential advancement to Director-level roles, with exposure to executive leadership and cross-functional teams
ASSUMPTION: This position likely involves both hands-on execution and team leadership responsibilities, though direct reports aren't explicitly mentioned in the job description.
Office Type: In-office position at NYC office with domestic travel required
Geographic Context: New York City is a major media and technology hub with a high cost of living and competitive job market
Work Schedule: Standard full-time schedule
Regional Considerations: The role specifically requires working from the NYC office, indicating the importance of in-person collaboration for this position
ASSUMPTION: While domestic travel is mentioned, the frequency is not specified. Given the nature of gaming industry events and partner meetings, travel could potentially account for 10-20% of work time.
Typical Process: For senior marketing roles at large tech companies like Samsung, expect multiple rounds of interviews including initial screening, panel interviews with stakeholders, and possibly a presentation of marketing strategy or campaign ideas
Key Assessment Areas: Strategic thinking, gaming industry knowledge, marketing campaign development experience, analytical abilities, cross-functional collaboration skills, and leadership capabilities
Application Tips: Highlight specific gaming marketing campaigns you've led, quantifiable results from your marketing initiatives, experience with cloud gaming or TV platforms, and examples of successful partner collaborations
ATS Keywords: product marketing, gaming, go-to-market, campaign development, customer acquisition, partner marketing, cloud gaming, market analysis, lifecycle marketing, TV platforms, streaming games
ASSUMPTION: These interview insights are based on standard practices for senior marketing roles in large technology companies, particularly those with gaming divisions.
While specific tools aren't mentioned, this role likely requires familiarity with:
ASSUMPTION: The tools listed above represent industry-standard marketing and analytics platforms commonly used in gaming and technology marketing roles, though specific tools used at Samsung may vary.
Company Values: Innovation, diversity and inclusion, and building a global team where everyone belongs are explicitly mentioned as Samsung values
Work Style: Dynamic, collaborative environment that requires adaptability as business priorities change; described as a "smaller, scrappier team within a larger org"
Self-Assessment: Candidates should consider their comfort with:
ASSUMPTION: Based on the description of "comfortable operating in a dynamic environment" and references to evolving plans, Samsung's gaming division likely operates with more agility than might be expected in a traditional corporate environment.
ASSUMPTION: These potential challenges are inferred from the role description and the nature of working in gaming marketing at a large global organization with ambitious growth targets.
This role differs from other senior marketing positions in several ways:
ASSUMPTION: This comparison is based on standard industry patterns for product marketing roles in gaming and technology companies.
Based on the listed responsibilities, someone in this role might work on:
ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and common marketing initiatives in the gaming industry.
ASSUMPTION: These questions are suggested based on the role type and gaming industry context, and may need adaptation for specific interviews.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.
Interested candidates should consider these action steps: