Social Media (Werkstudent)

📌 Core Information

🔹 Job Title: Social Media (Werkstudent)

🔹 Company: STI GmbH

🔹 Location: Munich, Germany

🔹 Job Type: Intern

🔹 Category: Marketing & Communications

🔹 Date Posted: April 7, 2025

🔹 Experience Level: Entry-level (Werkstudent)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing and growing STI GmbH's social media presence
• Creating engaging content and scheduling posts
• Monitoring and analyzing social media performance
• Collaborating with the marketing team on campaigns and projects

ASSUMPTION: This role is designed for a student looking to gain practical experience in social media management while studying.

📋 Key Responsibilities

✅ Developing and implementing social media strategies to increase brand awareness and engagement

✅ Creating and curating high-quality content for various social media platforms

✅ Scheduling and publishing posts using tools like Hootsuite or Buffer

✅ Monitoring and analyzing social media performance using tools like Google Analytics

✅ Collaborating with the marketing team on campaigns and events

✅ Staying up-to-date with social media trends and best practices

ASSUMPTION: The responsibilities may evolve based on the intern's skills and the team's needs.

🎯 Required Qualifications

Education: Enrollment in a relevant degree program (e.g., Marketing, Communications, Business, or a related field)

Experience: No professional experience required, but relevant coursework or projects are a plus

Required Skills:

• Strong understanding of social media platforms (e.g., Facebook, Instagram, LinkedIn, Twitter)
• Excellent communication and writing skills in German and English
• Basic knowledge of social media analytics tools (e.g., Google Analytics, Hootsuite Insights)
• Ability to work independently and in a team
• Creativity and a keen eye for visual content

Preferred Skills:

• Experience with social media management tools (e.g., Hootsuite, Buffer)
• Knowledge of Adobe Creative Suite or similar design tools
• Familiarity with SEO best practices

ASSUMPTION: As this is an internship, the focus is on learning and developing skills rather than having extensive experience.

💰 Compensation & Benefits

Salary Range: €1,500 - €2,000 per month (based on industry standards for Werkstudent positions in Munich)

Benefits:

• Flexible working hours
• Free coffee, water, soft drinks, and fruit in the office
• Regular team events (e.g., team lunch, Oktoberfest, Christmas party)
• Opportunities for professional development

Working Hours: 20 hours per week (flexible)

ASSUMPTION: The salary range is an estimate based on industry standards for Werkstudent positions in Munich. The actual salary may vary based on the intern's qualifications and the company's policies.

📌 Applicant Insights

🔍 Company Context

Industry: IT Services and IT Consulting. STI GmbH is a leading provider of technology and innovation in Europe, focusing on strategy, technology, and innovation.

Company Size: 51-200 employees. This size offers a balance between a structured environment and the agility of a smaller company.

Founded: 1996. STI GmbH is a family business with a long history and established roots in the industry.

Company Description:

• Leading provider of technology and innovation in Europe
• Offers strategy, technology, and innovation services
• Promotes individual development and offers a network for knowledge exchange

Company Specialties:

• Digitalisation
• Innovation
• Problem Solving
• Process Optimisation
• Software
• Blockchain
• IT
• CRM
• Business intelligence
• Artificial intelligence
• Product innovation
• Business model innovation
• Business consulting
• Resource management
• Business analysis
• Datawarehouse
• Systematic Inventive Thinking
• Design Thinking
• Ideation
• Innovation Management
• Management Consulting
• Automation
• Agile and Scrum

Company Website: http://www.sti-consulting.com

ASSUMPTION: The company's focus on innovation and technology makes it an attractive choice for students interested in these fields.

📊 Role Analysis

Career Level: Entry-level (Werkstudent). This role is designed for students looking to gain practical experience in social media management.

Reporting Structure: The Werkstudent will report directly to the marketing team and work closely with them on various projects.

Work Arrangement: On-site, 20 hours per week with flexible working hours.

Growth Opportunities:

• Developing a strong portfolio of social media projects
• Gaining experience in a dynamic and innovative company
• Potential full-time employment after graduation

ASSUMPTION: The Werkstudent role offers valuable experience and the opportunity to grow within the company.

🌍 Location & Work Environment

Office Type: Modern office in the heart of Munich-Schwabing

Office Location(s): Ainmillerstraße 22, Munich, Bavaria 80801, DE

Geographic Context:

• Munich is a vibrant city with a strong economy and a large student population
• The office is located in Schwabing, a popular district known for its nightlife, culture, and shopping
• Munich offers a high quality of life, with numerous parks, museums, and recreational activities

Work Schedule: Flexible, with the possibility to work remotely for a portion of the week

ASSUMPTION: The location and work environment offer a balance between a dynamic city life and a comfortable work environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site interview with the marketing team
• Final decision and offer

Key Assessment Areas:

• Social media knowledge and skills
• Communication and writing skills
• Creativity and problem-solving abilities
• Teamwork and collaboration

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Showcase your understanding of social media trends and best practices
• Demonstrate your ability to work independently and in a team
• Follow up after the interview to express your interest in the role

ATS Keywords: Social media, marketing, communication, content creation, analytics, Hootsuite, Buffer, Google Analytics, German, English

ASSUMPTION: The application process may vary based on the company's current needs and the number of applicants.

🛠️ Tools & Technologies

• Hootsuite or Buffer (social media management)
• Google Analytics (social media analytics)
• Adobe Creative Suite (design and content creation)
• Microsoft Office Suite (document creation and collaboration)

ASSUMPTION: The Werkstudent may be required to learn and use additional tools based on the team's needs and projects.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Trust
• Teamwork
• Pragmatism
• Customer focus

Work Style:

• Collaborative
• Agile
• Dynamic
• Results-driven
• Innovative

Self-Assessment Questions:

• Do you thrive in a collaborative and dynamic work environment?
• Are you comfortable working independently and taking initiative?
• Do you have a strong interest in social media and technology?
• Are you able to balance your studies with a part-time work schedule?

ASSUMPTION: The company values a strong work ethic, innovation, and a collaborative spirit in their employees.

⚠️ Potential Challenges

• Managing multiple social media platforms and creating engaging content for each
• Keeping up with the fast-paced nature of social media and its constant changes
• Balancing the Werkstudent role with studies and other commitments
• Adapting to the company's culture and work environment

ASSUMPTION: The Werkstudent role may present challenges, but it also offers valuable experience and growth opportunities.

📈 Similar Roles Comparison

• Unlike full-time social media roles, this Werkstudent position offers flexible working hours and the opportunity to gain experience while studying
• In the IT Services and IT Consulting industry, social media roles may vary in terms of focus and responsibilities
• Career paths in social media can lead to various roles, such as Social Media Manager, Digital Marketing Specialist, or Content Creator

ASSUMPTION: The Werkstudent role offers a unique opportunity to gain experience and build a portfolio while still in school.

📝 Sample Projects

• Developing and implementing a social media strategy for a new product launch
• Creating and scheduling engaging content for multiple social media platforms
• Analyzing social media performance and creating reports to present to the marketing team
• Collaborating with the marketing team on campaigns and events

ASSUMPTION: The Werkstudent will have the opportunity to work on various projects that showcase their skills and contribute to the company's success.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall marketing strategy for the company?
• What opportunities are there for professional development and growth within the company?
• How does the marketing team collaborate and communicate with other departments?
• What is the company's approach to work-life balance for Werkstudent roles?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare examples of your social media work or projects to showcase during the interview
• Follow up after the interview to express your interest in the role
• If selected, complete the onboarding process and start your Werkstudent journey at STI GmbH

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.