d

Senior Specialist, SEO Optimization

dentsu
Full-time
On-site
Taipei, Taipei, Taiwan
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Senior Specialist, SEO Optimization

πŸ”Ή Company: dentsu

πŸ”Ή Location: Taipei, Taiwan

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: April 10, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading and managing SEO strategies and client communication
  • Planning and executing SEO initiatives, managing account priorities, and team project planning
  • Analyzing client targets and objectives to offer creative solutions
  • Contributing to client meetings and QBRs, and identifying opportunities for account development

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and excellent communication abilities to effectively manage clients and SEO initiatives.

πŸ“‹ Key Responsibilities

βœ… Define strategies for current and potential clients in partnership with the Account Manager

βœ… Plan and manage SEO initiatives, manage account priorities, client performance, and team project planning

βœ… Analyze clients' targets and objectives to offer creative solutions

βœ… Contribute to client meetings and QBRs as needed

βœ… Identify opportunities to develop the accounts and find synergies between disciplines

ASSUMPTION: This role involves a mix of strategic planning, project management, and client communication, requiring strong organizational skills and the ability to balance multiple priorities.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5-10 years of experience in SEO, with a proven track record in account management and strategy development

Required Skills:

  • Proven expertise in SEO strategies and client communication
  • Strong analytical and project management skills
  • Excellent communication and presentation skills
  • Fluency in English

Preferred Skills:

  • Experience with SEO tools (e.g., SEMrush, Ahrefs, Google Analytics)
  • Knowledge of HTML, CSS, and JavaScript
  • Familiarity with Agile methodologies

ASSUMPTION: Candidates should have a solid understanding of SEO best practices, strong analytical skills, and excellent communication abilities to excel in this role.

πŸ’° Compensation & Benefits

Salary Range: NT$1,200,000 - NT$1,800,000 per year (Based on industry standards for senior SEO roles in Taipei)

Benefits:

  • Health insurance
  • Retirement plan
  • Employee discounts

Working Hours: Full-time, Monday to Friday, 9:00 AM to 6:00 PM (with flexibility for project needs)

ASSUMPTION: The salary range is estimated based on market research for senior SEO roles in Taipei. Actual compensation may vary based on experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: dentsu is a global advertising and marketing services company, operating in the competitive advertising services industry.

Company Size: dentsu has 10,001+ employees worldwide, providing ample opportunities for collaboration and growth.

Founded: dentsu was founded in 1901 and has since grown into a global leader in its industry.

Company Description:

  • dentsu offers a wide range of advertising and marketing services, including media planning, media buying, creative, and innovation.
  • The company is committed to helping brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy.
  • dentsu fosters a collaborative and innovative work environment, with a strong focus on modern creativity.

Company Specialties:

  • Marketing communications
  • Advertising
  • Media planning
  • Media buying
  • People-Based Marketing
  • Creative
  • Innovation
  • Data and Technology

Company Website: dentsu.com

ASSUMPTION: Working at dentsu offers applicants the opportunity to collaborate with a diverse team and contribute to global advertising campaigns for prominent clients.

πŸ“Š Role Analysis

Career Level: This role is at the senior specialist level, requiring a balance of strategic thinking and hands-on project management.

Reporting Structure: The Senior Specialist, SEO Optimization, will report directly to the Account Manager and work closely with the SEO team and other departments.

Work Arrangement: This is an on-site, full-time position, with the possibility of remote work for specific tasks or projects.

Growth Opportunities:

  • Potential career progression into management or senior leadership roles
  • Opportunities to work on diverse projects and expand skillsets
  • Access to training and development programs

ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in SEO and account management.

🌍 Location & Work Environment

Office Type: The Taipei office is a modern, collaborative workspace with a mix of open-plan and private work areas.

Office Location(s): No. 77, Songgao Rd., Xinyi Dist., Taipei, Taiwan

Geographic Context:

  • Taipei is a bustling city with a vibrant culture and numerous entertainment options
  • The office is located in the Xinyi District, a major commercial and entertainment hub
  • Taiwan offers a high quality of life, with excellent healthcare, education, and infrastructure

Work Schedule: The work schedule is generally Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for project needs and client demands.

ASSUMPTION: Working in Taipei offers a dynamic and multicultural environment, with ample opportunities for personal and professional growth.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview with the HR department
  • On-site interview with the hiring manager and team members
  • Final interview with the department head or director

Key Assessment Areas:

  • SEO expertise and strategic thinking
  • Project management and organizational skills
  • Communication and presentation abilities
  • Cultural fit and adaptability

Application Tips:

  • Highlight relevant SEO experience and achievements in your resume
  • Tailor your cover letter to demonstrate your understanding of the role and company
  • Prepare for behavioral and technical interview questions related to SEO and account management

ATS Keywords: SEO strategies, client communication, project planning, performance analysis, creative solutions, account management, team collaboration, client meetings

ASSUMPTION: The application process may vary depending on the specific needs of the hiring team and the volume of applicants.

πŸ› οΈ Tools & Technologies

  • SEO tools: SEMrush, Ahrefs, Google Search Console, Google Analytics
  • Project management tools: Asana, Trello, or similar platforms
  • Office suite: Microsoft Office or Google Workspace
  • CMS: WordPress, Drupal, or similar platforms

ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Collaboration
  • Creativity
  • Accountability
  • Passion

Work Style:

  • Collaborative and team-oriented
  • Adaptable and responsive to change
  • Data-driven and analytical
  • Innovative and creative

Self-Assessment Questions:

  • Do you thrive in a collaborative, team-based environment?
  • Are you comfortable working with diverse clients and stakeholders?
  • Do you have a strong analytical mindset and a passion for data-driven decision-making?

ASSUMPTION: Applicants should assess their fit with dentsu's company values and work style to ensure a successful and fulfilling career at the organization.

⚠️ Potential Challenges

  • Managing multiple clients and priorities effectively
  • Keeping up with the latest SEO trends and best practices
  • Adapting to the dynamic and fast-paced nature of the advertising industry
  • Working with diverse clients and stakeholders, each with their unique needs and expectations

ASSUMPTION: These challenges can be overcome with strong organizational skills, a proactive approach to learning, and excellent communication abilities.

πŸ“ˆ Similar Roles Comparison

  • Compared to other senior SEO roles, this position places a stronger emphasis on account management and client communication
  • In the advertising services industry, this role requires a unique blend of strategic thinking, project management, and client-facing skills
  • Career progression may involve moving into management or senior leadership roles within the SEO department or related fields

ASSUMPTION: Applicants should consider their career goals and personal preferences when comparing this role to similar positions in the industry.

πŸ“ Sample Projects

  • Developing and implementing an SEO strategy for a global e-commerce client
  • Conducting a comprehensive SEO audit for a leading B2B company
  • Managing a team of SEO specialists to execute a large-scale SEO campaign for a major brand

ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the SEO optimization role at dentsu.

❓ Key Questions to Ask During Interview

  • How does this role contribute to the overall success of the SEO department and the company?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does dentsu support the professional development and growth of its employees?
  • What are the key priorities for this role in the first 90 days?
  • How does the company foster a culture of innovation and creativity in its SEO strategies?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight your relevant SEO experience and achievements
  • Write a compelling cover letter that demonstrates your understanding of the role and company
  • Prepare for behavioral and technical interview questions related to SEO and account management
  • Follow up with the HR department one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.