🔹 Job Title: Senior Product Marketing Specialist
🔹 Company: Renesas Electronics
🔹 Location: Taipei, Taiwan
🔹 Job Type: Full-time
🔹 Category: Semiconductor Manufacturing
🔹 Date Posted: April 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK (with occasional travel)
Key aspects of this role include:
ASSUMPTION: This role requires a balance of strategic thinking and tactical execution, with a strong focus on customer engagement and sales support.
✅ Work at both strategic and tactical levels to shape overall marketing strategy
✅ Help develop and deliver marketing strategies, tactics, and results that align with program, product, and business goals
✅ Drive demand generation and generate high-quality marketing qualified leads for the sales team
✅ Develop and implement internal marketing programs to raise awareness and assist with up-to-date content and collateral
✅ Support sales and help drive distribution by developing and maintaining technical relationships with new and existing customers
✅ Track key competitors and develop competitive analysis reports
✅ Participate in negotiations and provide feedback to capture new business and maximize profitability
✅ Work with cross-functional teams to ensure customer success while meeting revenue targets and division expectations
✅ Develop, format, maintain, and organize content for sales, distribution, and customer presentations
✅ Assist sales/distribution with customer application and technical-related questions
✅ Work with Product Marketing Managers to understand and maintain competitive market pricing
ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and cross-functional collaboration to drive marketing success and support sales efforts.
Education: Bachelor's degree in Electrical Engineering or a related technical discipline
Experience: At least 3-5 years of experience in technical marketing, preferably in a regional or local marketing role
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with a strong technical background, proven marketing experience, and excellent communication skills will be well-suited for this role.
Salary Range: Based on industry standards for a Senior Product Marketing Specialist in Taiwan with 3-5 years of experience, the estimated salary range is NT$1,200,000 - NT$1,800,000 per year (approximately USD$40,000 - USD$60,000).
Benefits:
Working Hours: Full-time position with standard working hours (Monday-Friday, 9:00 AM - 6:00 PM) and occasional travel for regional events or activations
ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's experience and skills. Benefits are subject to change and may vary by location.
Industry: Renesas Electronics operates in the competitive semiconductor manufacturing industry, focusing on embedded processing, analog & connectivity, embedded processing, and power solutions.
Company Size: Renesas is a large organization with over 21,000 employees worldwide, providing a diverse and dynamic work environment.
Founded: Renesas was founded in 2003 through the merger of several semiconductor businesses and has since grown into a global leader in its industry.
Company Description:
Company Specialties:
Company Website: http://www.renesas.com
ASSUMPTION: Renesas' focus on embedded processing and system-level know-how sets it apart in the semiconductor industry, offering unique opportunities for growth and innovation.
Career Level: This role is a senior-level position within the marketing department, offering opportunities for growth and leadership.
Reporting Structure: The Senior Product Marketing Specialist will report directly to the Regional Marketing Manager and collaborate with cross-functional teams, including sales, distribution, product marketing, planning, and customer service.
Work Arrangement: This role is remote with occasional travel required for regional events or activations.
Growth Opportunities:
ASSUMPTION: This role offers significant growth potential for candidates looking to advance their marketing careers in a global organization.
Office Type: Remote work with occasional travel to regional offices or events
Office Location(s): Taipei, Taiwan (with potential travel to South East Asia and global accounts)
Geographic Context:
Work Schedule: Standard working hours (Monday-Friday, 9:00 AM - 6:00 PM) with occasional travel and potential flexibility for remote work
ASSUMPTION: The remote work arrangement and occasional travel provide a flexible work environment that balances personal and professional responsibilities.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: Product Marketing, Demand Generation, CRM Tools, Microsoft Office Suite, Project Management, Market Research, Competitive Analysis, Sales Support, Technical Relationships, Collaboration, Attention to Detail, Adaptability, Customer Focus, Creative Mindset
ASSUMPTION: The interview process will focus on assessing the candidate's technical marketing skills, cultural fit, and ability to thrive in a dynamic, global organization.
ASSUMPTION: Familiarity with industry-standard marketing and project management tools is essential for success in this role.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who align with Renesas' core values and demonstrate a strong work ethic, adaptability, and customer focus will be well-suited for this role.
ASSUMPTION: Success in this role requires strong organizational skills, adaptability, and the ability to manage multiple priorities effectively.
ASSUMPTION: This role offers a unique blend of strategic and tactical marketing responsibilities, with a strong focus on sales support and customer engagement.
ASSUMPTION: These sample projects illustrate the strategic and tactical aspects of the role, as well as the importance of customer engagement and sales support.
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into Renesas' marketing strategy and culture.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.