๐น Job Title: Senior Digital Marketing Manager
๐น Company: Doppel
๐น Location: Remote
๐น Job Type: Full-time
๐น Category: ๐ Digital Marketing
Doppel is seeking a Senior Digital Marketing Manager to lead the company's digital marketing initiatives with a focus on website management, SEO optimization, paid advertising, and analytics. This strategic role will be instrumental in enhancing Doppel's digital presence, driving marketing performance, and contributing to the company's growth as a leader in digital risk protection.
ASSUMPTION: Based on the description, we assume this is a full-time position though it was not explicitly stated. The comprehensive nature of responsibilities and senior title typically indicate a full-time role.
โ Website Management
โ SEO Optimization
โ Paid Advertising
โ Analytics & KPI Tracking
โ Social Media Management
โ Cross-Functional Collaboration
Education: Not specified
Experience: 5+ years in digital marketing with focus on website management and SEO
Skills:
ASSUMPTION: While no specific education requirements were stated, roles at this level typically require a bachelor's degree in Marketing, Digital Communications, or a related field. However, extensive experience may substitute for formal education.
Salary Range: Not specified
Benefits: Not specified
Industry Comparison: Senior Digital Marketing Manager roles in the tech/SaaS industry typically command salaries ranging from $90,000 to $140,000+ depending on location, company size, and specific experience.
ASSUMPTION: This salary estimate is based on industry standards for similar roles at technology companies with a focus on cybersecurity/digital protection. Remote positions may offer competitive compensation to attract top talent regardless of location.
Industry Position: Doppel is positioned as a leader in digital risk protection for brands, focusing on AI-powered threat detection across web, dark web, social media, and app stores.
Company Size: Not specified
Company Stage: Established with enterprise-level capabilities, serving clients from startups to Fortune 500 companies
ASSUMPTION: Based on their sophisticated AI technology scanning "over 10 million entities daily" and serving Fortune 500 clients, we can infer that Doppel is beyond early-stage startup phase and likely in a growth or established phase with significant technical infrastructure.
Career Level: Senior
Reporting Structure: Not specified
Team Size/Composition: Not specified
Growth Opportunities: Potential to influence company-wide digital strategy and growth in a scaling technology company
ASSUMPTION: Given the senior title and breadth of responsibilities, this role likely reports to a Director of Marketing, VP of Marketing, or CMO. The role will likely have significant autonomy in shaping digital marketing strategy and potentially managing agency relationships or junior team members.
Office Type: Remote
Geographic Context: Fully remote position with no specified geographic requirements mentioned
Work Schedule: Not specified
Regional Considerations: Fully remote work provides flexibility but may require coordination across time zones depending on team distribution
ASSUMPTION: As a digital-focused role in a technology company, this position likely offers flexible working hours while requiring availability during core business hours for meetings and collaboration. Remote work culture is likely well-established with digital collaboration tools.
Typical Process: For senior marketing roles, expect an initial screening call, followed by interviews with the marketing leadership, potential team members, and possibly a case study or presentation of your marketing approach
Key Assessment Areas: Strategic thinking, technical digital marketing knowledge, analytical capabilities, results orientation, and collaboration skills
Application Tips: Highlight quantifiable marketing results, experience with specified tools, and demonstrate both strategic thinking and hands-on execution capabilities
ATS Keywords: Webflow, SEO, Google Analytics, Google Tag Manager, SEMRush, Google Ads, LinkedIn Ads, social media management, KPI tracking, website optimization, digital marketing strategy
ASSUMPTION: These insights reflect standard practices for senior marketing roles in technology companies. The specific interview process at Doppel may vary.
ASSUMPTION: While not explicitly mentioned, other common tools in this role might include CRM systems (like HubSpot or Salesforce), email marketing platforms, content management systems, and project management tools.
Company Values: Innovation in technology (AI-driven), customer protection, and comprehensive security appear to be key values
Work Style: Results-driven, collaborative across functions, data-oriented, and strategic
Self-Assessment:
ASSUMPTION: These cultural elements are inferred from the company's description as a technology leader and the job's emphasis on results, data-driven decision making, and cross-functional collaboration.
The role encompasses multiple specialized areas (website management, SEO, paid advertising, analytics, and social media) which may require extensive knowledge across domains. Managing relationships with external agencies while delivering measurable results could present complexity. The responsibility to own the website and optimize performance metrics suggests high accountability for digital performance outcomes.
ASSUMPTION: These potential challenges are based on the breadth of responsibilities listed in the job description and typical challenges in senior digital marketing roles, not specific claims about the working environment at Doppel.
This Senior Digital Marketing Manager role is more technically focused than some similar positions, with specific emphasis on website management using Webflow and technical SEO. Unlike some digital marketing roles that separate paid media and organic efforts, this position combines both under one role. The focus on digital risk protection differentiates it from marketing roles in other industries, potentially requiring familiarity with security concepts or technical products.
ASSUMPTION: This comparison is based on standard industry patterns for digital marketing roles and the specific requirements outlined in the job description.
ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and typical work in this type of role.
ASSUMPTION: These questions are suggested based on the role type and may need adaptation for specific interviews.
โ ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.