## 📌 Core Information
🔹 **Job Title:** Remote Marketing Executive - UK & Ireland
🔹 **Company:** VRP Consulting
🔹 **Location:** London, City of, United Kingdom
🔹 **Job Type:** Full-time
🔹 **Category:** 🏠 Remote Marketing
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## 📌 Essential Job Details
### 🚀 Job Overview
As a Remote Marketing Executive for VRP Consulting, you will play a crucial role in driving the company's regional marketing strategy and execution for the UK and Ireland markets. Your primary responsibilities will involve coordinating and implementing various marketing campaigns, events, and lead generation initiatives to support the regional sales teams and elevate the VRP brand presence in the local area.
**ASSUMPTION:** The role is a full-time position based on the job description, which outlines comprehensive responsibilities and a need for an experienced marketing professional to manage the regional marketing strategy.
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### 📋 Key Responsibilities
✅ Develop and execute a comprehensive regional go-to-market strategy to ensure all marketing activities are carried out to a high standard
✅ Create, plan, and track various types of marketing campaigns, including email, social media, and other digital channels
✅ Conduct competitor analysis to understand the global and local competitive landscape
✅ Ensure the VRP brand is properly represented and adheres to the company's branding guidelines
✅ Collaborate closely with the regional sales teams to support their activities, including creating localized presentations and materials
✅ Organize and manage both in-person and digital regional events, such as business breakfasts, partner events, and webinars
✅ Maintain a deep understanding of the Salesforce ecosystem, including new products and marketing messaging
✅ Develop and curate case studies for the region, as well as identify and plan for award submissions
**ASSUMPTION:** The role requires the ability to work independently and manage multiple marketing initiatives simultaneously, as the job description emphasizes the need for the candidate to be the "go-to person for local marketing requests" and collaborate closely with various teams.
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### 🎯 Required Qualifications
**Education:** Not specified
**Experience:** 3+ years of experience in B2B marketing, with previous exposure to the Salesforce ecosystem
**Skills:**
- Proven experience in leading and coordinating marketing campaigns that generate leads
- Strong understanding of the UK and Ireland markets, including current trends and market demands
- Expertise in creating and running local events to drive demand and awareness
- Experience in executing multi-channel marketing campaigns
- Proficiency in regional/global marketing and event organization
- Solid understanding of digital/social media marketing
- Familiarity with Google Workspace
**ASSUMPTION:** The role requires a candidate with a strong background in B2B marketing, specifically within the Salesforce ecosystem, as well as experience in regional/global marketing and event management. The preferred qualifications suggest a focus on marketing campaign execution, lead generation, and a deep understanding of the local market.
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### 💰 Compensation & Benefits
**Salary Range:** Not specified
**Benefits:** Not specified
**Industry Comparison:** According to industry data, the average salary for a Marketing Executive in the UK technology sector ranges from £35,000 to £55,000 per year, depending on location, experience, and company size.
**ASSUMPTION:** The salary range for this role is likely to be competitive within the UK technology sector, given the company's status as a Salesforce Innovation Award winner and one of the top Salesforce consulting firms. The benefits package is not specified but may include standard industry offerings such as health insurance, retirement contributions, and opportunities for professional development.
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## 📌 Applicant Insights
### 🔍 Company Context
**Industry Position:** VRP Consulting is a leading Salesforce consulting firm, recognized as a 2022 and 2020 Salesforce Innovation Award winner and one of only 9 Salesforce Product Development Outsourcers (PDOs) worldwide.
**Company Size:** VRP Consulting has 16 offices across 12 countries and has successfully completed over 2,000 projects, indicating a sizeable global presence.
**Company Stage:** VRP Consulting is an established and growing player in the Salesforce ecosystem, with 25 years of market experience.
**ASSUMPTION:** VRP Consulting is a well-respected and innovative Salesforce consulting firm, with a significant global footprint and a focus on providing a wide range of services to its clients, including development, implementation, integration, customization, maintenance, and support.
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### 📊 Role Analysis
**Career Level:** This role is likely at the mid-to-senior level, given the 3+ years of experience requirement and the need for a candidate with a proven track record in B2B marketing and event organization.
**Reporting Structure:** The job description suggests the role will work closely with the regional sales teams and the central marketing team, but the specific reporting structure is not provided.
**Team Size/Composition:** The size and composition of the regional marketing team are not specified, but the role will require collaboration with various teams across the organization.
**Growth Opportunities:** The successful candidate may have opportunities for career progression within the regional or global marketing functions at VRP Consulting, given the company's focus on investing in its teams and providing professional development opportunities.
**ASSUMPTION:** The Remote Marketing Executive role is a critical position within VRP Consulting's regional marketing strategy, requiring an experienced and well-rounded marketing professional to drive the company's growth and brand awareness in the UK and Ireland markets.
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### 🌍 Location & Work Environment
**Office Type:** This is a remote role, with the candidate based in the London, UK area.
**Geographic Context:** London is a global technology and financial hub, offering a diverse and highly skilled workforce, as well as a vibrant business environment.
**Work Schedule:** The job description does not specify the work schedule, but a full-time role is implied.
**Regional Considerations:** As a remote role serving the UK and Ireland markets, the candidate will need to be familiar with the cultural and business nuances of these regions, as well as be able to effectively collaborate with teams across different time zones and locations.
**ASSUMPTION:** The remote work arrangement provides the candidate with flexibility and work-life balance, while still requiring strong communication and coordination skills to work effectively with the regional and global teams.
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### 💼 Interview & Application Insights
**Typical Process:** The interview process for this role may include an initial phone/video screening, followed by a series of interviews with the regional marketing team, sales representatives, and possibly members of the central marketing department.
**Key Assessment Areas:** Employers will likely evaluate the candidate's marketing campaign planning and execution capabilities, event management experience, understanding of the Salesforce ecosystem, and ability to work collaboratively with cross-functional teams.
**Application Tips:** Applicants should highlight their relevant B2B marketing experience, particularly within the Salesforce space, and demonstrate their familiarity with the UK and Ireland markets. They should also emphasize their project management skills, marketing analytics expertise, and ability to work independently in a remote environment.
**ATS Keywords:** Some key terms to include in the application: "Salesforce", "regional marketing", "event organization", "lead generation", "multi-channel campaigns", "digital marketing", "brand management".
**ASSUMPTION:** The interview process and application requirements are based on standard practices for senior-level marketing roles in the technology/consulting industry, as well as the specific needs outlined in the job description.
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### 🛠️ Tools & Technologies
- Salesforce ecosystem (products, marketing messaging, partner portal)
- Google Workspace (Gmail, Docs, Sheets, etc.)
- Marketing automation and email platforms
- Social media management tools
- Project management software
- Data analytics and reporting tools
**ASSUMPTION:** The candidate will be expected to have experience and proficiency in using the standard marketing technology stack, as well as a deep understanding of the Salesforce ecosystem, which is central to VRP Consulting's business.
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### 👔 Cultural Fit Considerations
**Company Values:** Based on the job description, VRP Consulting values innovation, client success, and investing in its team's professional development and growth.
**Work Style:** The role requires a self-motivated, collaborative, and adaptable marketing professional who can work effectively in a dynamic, global environment.
**Self-Assessment:** Applicants should consider whether they thrive in a fast-paced, client-facing role that requires managing multiple projects and stakeholders simultaneously, while also possessing strong regional market knowledge and a passion for the Salesforce ecosystem.
**ASSUMPTION:** VRP Consulting fosters a collaborative, ambitious, and learning-oriented culture, where employees are encouraged to continuously develop their skills and contribute to the company's success.
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### ⚠️ Potential Challenges
The Remote Marketing Executive role may face the following potential challenges:
- Coordinating marketing efforts across multiple time zones and locations to ensure consistent brand representation and campaign execution
- Staying up-to-date with the rapidly evolving Salesforce ecosystem and incorporating new products and messaging into regional marketing strategies
- Balancing the needs of the regional sales teams with the objectives of the central marketing department, while maintaining a cohesive and effective marketing approach
**ASSUMPTION:** These potential challenges are based on the comprehensive nature of the role, the need to work across various teams and locations, and the requirement to stay informed about the Salesforce industry.
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### 📈 Similar Roles Comparison
This Remote Marketing Executive role is similar to other regional/local marketing manager positions in the technology/consulting industry, but with a specific focus on the Salesforce ecosystem. Key differences may include a stronger emphasis on event organization, lead generation, and regional market analysis compared to more generalized marketing manager roles.
**ASSUMPTION:** The unique aspects of this role, such as the Salesforce-specific focus and the remote work arrangement, differentiate it from more typical regional marketing manager positions.
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### 📝 Sample Projects
- Developing and executing a comprehensive regional marketing strategy, including campaigns, events, and lead generation initiatives
- Conducting competitor analysis to understand the local market landscape and identify opportunities for VRP Consulting
- Organizing and managing in-person and digital events, such as partner events, webinars, and industry conferences, to drive brand awareness and lead generation
- Collaborating with the regional sales teams to create localized sales presentations and materials
- Curating and maintaining a library of case studies showcasing VRP Consulting's work and successes in the UK and Ireland markets
- Identifying award opportunities and preparing award submissions to highlight the company's achievements
**ASSUMPTION:** These sample projects are based on the key responsibilities outlined in the job description and are intended to provide applicants with a better understanding of the types of activities they may be involved in as the Remote Marketing Executive.
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### ❓ Key Questions to Ask During Interview
1. Can you provide more details about the structure and composition of the regional marketing team, and how this role would collaborate with the central marketing department?
2. What are the primary KPIs or metrics that would be used to measure the success of this role, and how will performance be evaluated?
3. Can you share some examples of recent marketing campaigns or events that were executed in the UK and Ireland markets, and how the regional marketing team contributed to their success?
4. What are the most significant opportunities and challenges you foresee for this role in supporting the company's growth and expansion in the local markets?
5. How does VRP Consulting approach professional development and career growth for its marketing team members?
6. Can you describe the company's culture and work environment, particularly for remote employees, and how you believe it supports employee engagement and productivity?
**ASSUMPTION:** These sample questions are designed to help applicants better understand the role, the company's structure and priorities, as well as the culture and growth opportunities, to assess if the position is a good fit for their skills and career aspirations.
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## 📌 Disclaimer
⚠️ **This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.**
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## 📌 Next Steps for Applicants
To effectively pursue this Remote Marketing Executive opportunity at VRP Consulting, applicants should:
1. Carefully review the job description and requirements to ensure they meet the qualifications and are a strong fit for the role.
2. Tailor their resume and cover letter to highlight their relevant B2B marketing experience, particularly within the Salesforce ecosystem, as well as their expertise in regional/global marketing and event organization.
3. Research VRP Consulting's background, market position, and company culture to demonstrate their understanding and enthusiasm for the organization.
4. Prepare thoughtful questions to ask during the interview process to further evaluate the role, the team, and the company's growth plans.
5. Be ready to discuss their ability to work effectively in a remote environment and collaborate with cross-functional teams across different time zones and locations.
6. Optimize their application materials for relevant applicant tracking systems (ATS) by incorporating the key keywords and phrases identified in the "Interview & Application Insights" section.
By following these steps, applicants can position themselves as strong candidates for the Remote Marketing Executive role at VRP Consulting and increase their chances of securing this exciting opportunity.
## Visual Customization Guide
Based on the information provided, this job listing would benefit from a technology/startup-oriented visual style. Some recommended elements:
- Use emoji icons to highlight key details (e.g., 🔹, ✅, 🚀)
- Incorporate modern, minimalist design elements like clean typography, subtle gradients, and strategic use of white space
- Maintain a conversational, energetic tone throughout the content to match the dynamic nature of the role and company
- Leverage colorful, vibrant visuals that evoke a sense of innovation and growth
The overall aesthetic should be professional yet approachable, reflecting VRP Consulting's position as a leading Salesforce consulting firm with a strong focus on employee development and a positive work culture.