V

Remote Marketing Executive - UK & Ireland

VRP Consulting
Full-time
Remote
Worldwide
๐Ÿ  Remote Marketing

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: Remote Marketing Executive - UK & Ireland

๐Ÿ”น Company: VRP Consulting

๐Ÿ”น Location: London, City of, United Kingdom

๐Ÿ”น Job Type: Full-time

๐Ÿ”น Category: ๐Ÿ  Remote Marketing


๐Ÿ“Œ Essential Job Details

๐Ÿš€ Job Overview

This is a hands-on marketing position for an experienced marketer to manage the regional marketing strategy execution for the UK and Ireland. You will be the go-to person for local marketing requests, working closely with regional sales teams to support their sales activities, ensuring everything is properly planned, promoted, and executed. You will closely collaborate with the central marketing team to provide briefs and present plans so that they can support your activities with necessary marketing materials and resources.

๐Ÿ“‹ Key Responsibilities

  • Adopt a Regional Go-to-Market strategy for the local area, ensuring all activities are carried out to a high standard
  • Create, plan, and track various types of marketing campaigns
  • Complete competitor analysis - including global competitor presence in the region as well as local competitors
  • Ensure the VRP brand is represented according to our brand guidelines
  • Work closely with Sales teams to ensure all standards are adhered to - from time to time help in creating localized presentations
  • Act as the main point of contact from marketing for all regional departments
  • Help prepare and set up email campaigns and collaborate with regional lead gens/sales representatives
  • Organize all in-person and digital regional events, such as VRP business breakfasts, Partner events, Basecamps, Tradeshows, and Webinars
  • Collaborate with our partners in organizing joint events
  • Actively participate in regular marketing team meetings, both All Hands as well as individual task focus groups
  • Maintain professional knowledge of the Salesforce ecosystem, in particular new Salesforce products, marketing messaging, and the Salesforce Partner marketing portal
  • Maintain and create case studies for the region
  • Identify and plan for award submissions

๐ŸŽฏ Required Qualifications

Education: Not specified

Experience: Minimum 3 years' experience in B2B marketing

Skills:

  • Previous marketing experience within the Salesforce ecosystem
  • Strong understanding of the UK and Ireland region, including current trends and market demands
  • Experience creating and running local events to create demand and awareness
  • Experience in executing multi-channel campaigns
  • Experience in regional/global marketing
  • Proven track record in event organization
  • Marketing planning/execution/tracking exposure
  • Deep understanding of the digital/social media industry
  • Google Workspace exposure

๐Ÿ’ฐ Compensation & Benefits

Salary Range: Not specified

Benefits: Not specified

Industry Comparison: Based on industry data, the salary range for a Remote Marketing Executive position in the UK and Ireland is typically between ยฃ40,000 to ยฃ60,000 per year, depending on experience and the company's size and stage.


๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry Position: VRP Consulting is a 2022 and 2020 Salesforce Innovation Award Winner and one of only 9 Salesforce Product Development Outsourcers (PDOs) worldwide, ranking them as one of the top Salesforce consulting companies in the market today.

Company Size: Based on the information provided, VRP Consulting is a global company with 26 years of experience, 16 offices across 12 countries, and over 2,000 successful projects deployed.

Company Stage: VRP Consulting appears to be a well-established, growth-stage company in the Salesforce consulting industry.

๐Ÿ“Š Role Analysis

Career Level: This role is suitable for experienced marketers with at least 3 years of B2B marketing experience, indicating a mid-level or senior-level position.

Reporting Structure: The marketing executive will report to the central marketing team and collaborate closely with regional sales teams.

Team Size/Composition: The marketing executive will be part of a larger marketing team, as well as work closely with the regional sales teams.

Growth Opportunities: This role provides opportunities for career advancement within the regional and global marketing teams, as well as potential cross-functional movement into sales or other business units.

๐ŸŒ Location & Work Environment

Office Type: This is a remote position, allowing the marketing executive to work from anywhere in the UK and Ireland.

Geographic Context: London, the location mentioned, is a major tech and financial hub in the UK, with a high cost of living but also ample opportunities for professional growth and development.

Work Schedule: The work schedule for this role is likely to be full-time, with standard business hours, and may involve some flexibility for event planning and coordination.

Regional Considerations: As a regional marketing position covering the UK and Ireland, the successful candidate should have a strong understanding of the local market, trends, and cultural nuances to effectively engage with customers and partners in these areas.

๐Ÿ’ผ Interview & Application Insights

Typical Process: The interview process for this role may include an initial phone or video screening, followed by in-person or virtual interviews with the marketing team, regional sales leadership, and potentially cross-functional stakeholders. The employer may also request a marketing portfolio or presentation as part of the evaluation.

Key Assessment Areas: Employers will likely evaluate the candidate's marketing expertise, regional knowledge, event planning skills, collaboration abilities, and alignment with the company's values and culture.

Application Tips: Applicants should highlight their Salesforce ecosystem experience, regional marketing campaigns, event organization successes, and ability to work cross-functionally. Demonstrating a deep understanding of the UK and Ireland markets will be crucial.

ATS Keywords: Relevant keywords to include in applications may include: "Salesforce marketing", "regional marketing", "multi-channel campaigns", "event planning", "lead generation", "Salesforce ecosystem", and "UK/Ireland market expertise".

๐Ÿ› ๏ธ Tools & Technologies

  • Salesforce platform and related products
  • Marketing automation tools (e.g., Pardot, HubSpot, Marketo)
  • Email marketing platforms
  • Social media management tools
  • Google Workspace (formerly G Suite)

๐Ÿ‘” Cultural Fit Considerations

Company Values: Based on the information provided, VRP Consulting values innovation, teamwork, and a dynamic work environment that supports professional development and career growth.

Work Style: The role requires a proactive, collaborative, and detail-oriented individual who can work independently to execute marketing campaigns and events while also aligning with the central marketing team.

Self-Assessment: Applicants should consider whether they thrive in a fast-paced, global environment, enjoy hands-on marketing work, and have a passion for the Salesforce ecosystem.

โš ๏ธ Potential Challenges

The role may involve a significant workload, as the marketing executive is responsible for managing various marketing campaigns, events, and collaborations with both the central marketing team and regional sales teams. Time management and prioritization skills will be crucial to succeed in this position.

๐Ÿ“ˆ Similar Roles Comparison

This role is similar to other regional or local marketing manager positions, but with a specific focus on the Salesforce ecosystem and partnership with a global consulting firm. It provides a unique opportunity to work within a niche industry and collaborate closely with both marketing and sales teams.

๐Ÿ“ Sample Projects

  • Developing and executing a regional go-to-market strategy for the UK and Ireland markets
  • Planning and coordinating in-person and virtual events, such as business breakfasts, partner events, and trade shows
  • Creating and managing multi-channel marketing campaigns to generate leads and raise brand awareness
  • Conducting competitor analysis and adapting marketing messaging and tactics accordingly
  • Collaborating with the central marketing team to ensure consistent brand representation and provide regional insights
  • Maintaining and expanding the company's portfolio of case studies and award submissions for the region

โ“ Key Questions to Ask During Interview

  • What are the key priorities and challenges for the marketing team in the UK and Ireland region?
  • Can you provide more details about the collaboration between the regional marketing executives and the central marketing team?
  • How does the company support the professional development and career growth of its marketing employees?
  • What are the most effective marketing channels and tactics that have driven results in the UK and Ireland markets?
  • Can you share examples of successful regional marketing campaigns that the company has executed in the past?
  • How does the company measure the success and impact of its regional marketing efforts?

๐Ÿ“Œ Disclaimer

โš ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.


๐Ÿ“Œ Next Steps for Applicants

To effectively pursue this opportunity, applicants should:

  • Tailor their resume and cover letter to highlight their Salesforce marketing experience, regional expertise, and event planning skills
  • Research VRP Consulting and the Salesforce ecosystem to demonstrate a deep understanding of the company and industry
  • Prepare thoughtful questions to ask during the interview that show their interest in the role and the company's goals
  • Be ready to provide examples of successful regional marketing campaigns and initiatives they have led in the past
  • Emphasize their ability to work collaboratively with both marketing and sales teams to achieve shared objectives