F

Product Marketing Manager (Remote)

Fireflies
Full-time
Remote
Worldwide
๐Ÿ“ฆ Product Marketing

๐Ÿ“ฆ Product Marketing Manager (Remote)

๐Ÿ“Œ Core Information

๐Ÿ”น Job Title: Product Marketing Manager (Remote)

๐Ÿ”น Company: Fireflies

๐Ÿ”น Location: United States

๐Ÿ”น Job Type: Full-time

๐Ÿ”น Category: ๐Ÿ“ฆ Product Marketing


๐Ÿ“Œ Essential Job Details

๐Ÿš€ Job Overview

As a Product Marketing Manager at Fireflies.ai, you will be the strategic voice of their AI voice assistant product, connecting product capabilities with user needs. You'll lead messaging strategy and marketing execution to drive awareness, adoption, and retention of Fireflies.ai's offerings. Your role bridges the gap between product development and customer experience, crafting compelling narratives that showcase the platform's ability to automate note-taking, make meetings searchable, and transform voice into actionable insights.

ASSUMPTION: Based on the job description, this appears to be a mid to senior-level position requiring strategic thinking and execution abilities, though the exact seniority level isn't specified.


๐Ÿ“‹ Key Responsibilities

โœ… Content Creation: Develop compelling product descriptions, feature overviews, landing page copy, marketing collateral, scripts for product demos, and thought leadership content

โœ… Market Positioning & Strategy: Conduct market research, define unique value propositions, develop messaging frameworks, and align cross-functional teams on go-to-market strategies

โœ… Growth & Analytics: Execute promotional campaigns, leverage analytics to measure success, optimize marketing performance, and monitor market trends and customer feedback


๐ŸŽฏ Required Qualifications

Education: Not specified

Experience: Proven experience as a Product Marketer or in a growth marketing role within a SaaS environment

Skills:

  • Exceptional writing and content creation abilities
  • Deep understanding of market research and customer segmentation
  • Strong analytical mindset paired with creativity
  • Excellent collaboration skills
  • Consumer-first mindset with ability to apply B2C tactics in B2B settings
  • Exceptional communication skills

ASSUMPTION: While no specific education requirement is mentioned, roles of this nature typically require a bachelor's degree in marketing, business, communications, or related fields. Also, while not stated explicitly, 3-5+ years of experience would likely be expected for this level of responsibility.


๐Ÿ’ฐ Compensation & Benefits

Salary Range: Not specified

Benefits:

  • Competitive compensation
  • Remote work flexibility
  • Paid time off and flexible leave policy
  • Lateral movement opportunities within teams
  • "No boss" culture that empowers ownership
  • Flexible working hours
  • LGBTQ+ friendly workplace
  • International offsites
  • Tech reimbursements

Industry Comparison: Not specified

ASSUMPTION: Product Marketing Manager roles at venture-backed tech companies in the US typically range from $100,000-$160,000 depending on experience level, company size, and specific location. The comprehensive benefits package appears to be competitive with other tech startups of similar size and funding stage.


๐Ÿ“Œ Applicant Insights

๐Ÿ” Company Context

Industry Position: Fireflies.ai is positioned as the "#1 AI voice assistant" focused on meeting productivity. It has been recognized by Ramp as the 6th most popular AI platform behind major players like OpenAI, Midjourney, and Anthropic.

Company Size: 100+ member global team across 20+ countries

Company Stage: Growth-stage startup backed by $19 million in funding from notable investors including Canaan, Khosla Ventures, and angels from leading tech companies

ASSUMPTION: Based on the funding information and team size, Fireflies appears to be in a rapid growth phase following Series A funding, and is likely scaling its go-to-market operations with this hire.


๐Ÿ“Š Role Analysis

Career Level: Mid to Senior level

Reporting Structure: Not specified

Team Size/Composition: Not specified

Growth Opportunities: The listing mentions opportunities to "move laterally within a team and grow rapidly"

ASSUMPTION: This role likely reports to a Director of Marketing, VP of Marketing, or possibly directly to a founder in a startup of this size. The "no boss" culture suggests a relatively flat organization with significant autonomy for experienced professionals.


๐ŸŒ Location & Work Environment

Office Type: Fully remote

Geographic Context: Position is open to candidates based anywhere in the United States

Work Schedule: Flexible working hours to accommodate personal lifestyle

Regional Considerations: The company operates globally with team members across all time zones, suggesting adaptability to different working hours for collaboration

ASSUMPTION: Given the distributed nature of the team across multiple time zones, there may be occasional meetings outside standard business hours to accommodate global collaboration, though this isn't explicitly stated.


๐Ÿ’ผ Interview & Application Insights

Typical Process: Technology companies with product marketing roles typically conduct multiple rounds including initial screening, marketing-specific assessments, and cross-functional team interviews

Key Assessment Areas: Writing ability, strategic thinking, analytical capabilities, marketing execution experience, and alignment with company culture values

Application Tips: Highlight experience with content creation, go-to-market strategies, and metrics-driven marketing results; demonstrating understanding of AI and SaaS markets would be valuable

ATS Keywords: product marketing, SaaS marketing, content strategy, go-to-market, market positioning, analytics, B2B marketing, customer segmentation, value proposition, AI technologies

ASSUMPTION: These insights are based on standard industry practices for similar roles at technology companies of comparable size and stage.


๐Ÿ› ๏ธ Tools & Technologies

While specific marketing tools aren't mentioned, this role would likely involve:

  • Analytics platforms (Google Analytics, Amplitude, Mixpanel)
  • Content management systems
  • Marketing automation tools
  • Video conferencing platforms (Zoom, Google Meet - mentioned as integration points)
  • Project management software
  • Email marketing platforms

ASSUMPTION: These tools represent standard technology used in product marketing roles at SaaS companies and aren't explicitly mentioned in the job listing.


๐Ÿ‘” Cultural Fit Considerations

Company Values: The job listing emphasizes:

  • Great communication and culture maintenance
  • Data-driven and customer-focused approach
  • Fast and incremental engineering cycles
  • Design excellence with minimal complexity
  • Results measurement and automation
  • Continuous improvement (10% better every week)
  • Accountability and initiative
  • Overcommunication, candid feedback, and results-driven culture

Work Style: The listing indicates a self-directed environment with emphasis on ownership, results, and continuous improvement

Self-Assessment: Candidates should consider:

  • Do you thrive in autonomous environments with limited direct supervision?
  • Are you comfortable with transparent, direct communication and feedback?
  • Can you balance creative marketing thinking with data-driven decision-making?
  • Do you enjoy working in globally distributed teams across time zones?

ASSUMPTION: The strong emphasis on autonomy, accountability, and results suggests a culture that rewards self-starters who can operate effectively with minimal oversight.


โš ๏ธ Potential Challenges

Based on the role description, potential challenges might include:

  • Balancing broad responsibilities across content creation, strategy, and analytics
  • Working across multiple time zones in a globally distributed team
  • Meeting expectations for continuous improvement ("10% better every week")
  • Navigating a "no boss" culture that requires high self-direction
  • Need to apply consumer marketing principles in a B2B environment

ASSUMPTION: These challenges are inferred from the role description and company structure but may vary based on individual working styles and preferences.


๐Ÿ“ˆ Similar Roles Comparison

This Product Marketing Manager role at Fireflies appears to be broader than typical PMM roles in several ways:

  • Strong emphasis on content creation alongside traditional positioning and strategy
  • Direct connection to growth metrics and promotional campaign execution
  • Integration of B2C marketing approaches in a B2B context
  • Expectation to operate independently in a "no boss" culture

ASSUMPTION: This comparison is based on standard industry patterns for Product Marketing Manager roles at similarly-sized technology companies.


๐Ÿ“ Sample Projects

Based on the responsibilities listed, the role might involve projects such as:

  • Developing a new feature launch campaign including messaging, landing pages, and email sequences
  • Creating comparative market analysis to refine product positioning against competitors
  • Building a content strategy to highlight use cases of Fireflies' AI voice assistant across different industries
  • Designing and implementing experiments to improve user onboarding conversion rates
  • Producing thought leadership content on the future of AI in meetings and workplace productivity

ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and may not reflect actual current initiatives at Fireflies.


โ“ Key Questions to Ask During Interview

  1. What are the key metrics this role will be measured against in the first 6-12 months?
  2. How does the product marketing function collaborate with product development and sales teams?
  3. What are the biggest challenges Fireflies is currently facing in communicating its value proposition to potential users?
  4. How does the "no boss" culture work in practice for marketing initiatives that require cross-functional collaboration?
  5. What's the product roadmap for the next year, and how will marketing priorities align with it?
  6. Can you describe a recent successful product marketing campaign and what made it effective?

ASSUMPTION: These questions are suggested based on the role type and company context but should be adapted based on the specific interview situation and the candidate's priorities.


๐Ÿ“Œ Disclaimer

โš ๏ธ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.


๐Ÿ“Œ Next Steps for Applicants

  1. Customize your resume: Highlight relevant product marketing experience, content creation skills, and measurable results from previous marketing initiatives.
  2. Prepare your portfolio: Gather examples of marketing content, campaigns, and strategy documents you've created that demonstrate your product storytelling abilities.
  3. Research Fireflies thoroughly: Test the product if possible, read their blog content, and understand their market positioning relative to competitors.
  4. Optimize your LinkedIn profile: Include relevant keywords like "product marketing," "SaaS marketing," "go-to-market strategy," and "content development."
  5. Prepare to discuss metrics: Be ready to share specific examples of how your marketing work has driven business results, ideally with quantifiable outcomes.
  6. Review the company's culture document: The job listing links to their culture document, which would provide valuable insights for application materials and interview preparation.