🔹 Job Title: Product Marketing Manager, Payments
🔹 Company: EverCommerce
🔹 Location: Remote - United States or Canada
🔹 Job Type: Full-time
🔹 Category: 📦 Product Marketing
EverCommerce is seeking a Product Marketing Manager to lead the strategic approach and tactical execution for their EverCommerce Payments group. In this role, you'll develop go-to-market strategies, refine product positioning, evaluate pricing structures, and collaborate with various teams to optimize the customer journey and drive revenue growth for payment solutions used by over 20,000 SMBs.
ASSUMPTION: Based on the listing's focus on GTM strategy, product positioning, and payments expertise, this appears to be a mid to senior-level marketing role requiring significant experience in the payments/fintech space.
Education: Not specified
Experience: 5+ years of product marketing experience in high-growth SaaS or Fintech environments
Skills:
Additional Desired Skills:
Salary Range: $100,000 to $120,000 USD per year (may vary based on location and experience)
Benefits:
Industry Comparison: This compensation range is competitive for Product Marketing Manager roles in the SaaS/Fintech industry, particularly for remote positions.
Industry Position: EverCommerce (Nasdaq: EVCM) is a publicly traded, leading service commerce platform providing SaaS solutions to over 690,000 global service-based businesses. The company specializes in vertically-tailored solutions for Home, Health, and Wellness industries through its EverPro, EverHealth, and EverWell brands.
Company Size: Large enterprise with operations across multiple countries including the U.S., Canada, U.K., Jordan, New Zealand, and Australia.
Company Stage: Established public company with growth focus.
Career Level: Mid to Senior level
Reporting Structure: Not specified
Team Size/Composition: Not specified
Growth Opportunities: Potential for advancement within a large, growing organization with global presence
ASSUMPTION: Based on the strategic nature of the role and required experience level, this position likely reports to a Director or VP of Marketing and may involve collaboration with cross-functional teams.
Office Type: Fully remote option with flexibility to work from an office if located near one
Geographic Context: Can be based anywhere in the United States or Canada, with preference for candidates in the Mountain time zone
Work Schedule: Not specified, but likely standard business hours with flexibility given the remote nature
Regional Considerations: May require occasional travel to Denver, Colorado headquarters or other North American office locations
ASSUMPTION: Given the emphasis on the Mountain time zone preference, there may be regular meetings or collaboration with core team members in this time zone, despite the remote work option.
Typical Process: For product marketing roles at public companies like EverCommerce, interview processes typically include initial HR screening, discussions with marketing leadership, potentially a presentation or case study, and meetings with cross-functional stakeholders.
Key Assessment Areas: Strategic thinking, marketing execution capabilities, payment industry knowledge, analytical skills, communication abilities, and proven track record of successful GTM campaigns.
Application Tips: Emphasize quantifiable marketing achievements, especially related to payments, fintech, or SaaS products. Highlight experience with GTM strategy and campaign execution that contributed to revenue growth.
ATS Keywords: Product marketing, go-to-market, GTM, SaaS, fintech, payments, competitive positioning, pricing strategy, customer journey, buyer persona, sales enablement, marketing analytics
ASSUMPTION: These insights are based on standard industry practices for similar roles at enterprise SaaS companies.
ASSUMPTION: Based on industry standards, this role may also involve working with marketing automation platforms (like Marketo, HubSpot, Pardot), content management systems, project management tools, and data visualization software, though these aren't explicitly mentioned.
Company Values: While not explicitly stated, the job posting suggests EverCommerce values innovation, customer-centricity, and data-driven decision making.
Work Style: Fast-paced, ever-changing work environment that requires strong communication, collaboration, and a bias for action with a test and iterate approach.
Self-Assessment: Potential applicants should consider:
ASSUMPTION: These cultural elements are inferred from the tone and requirements in the job posting, particularly phrases like "fast-paced, ever-changing work environments" and emphasis on collaboration.
ASSUMPTION: These challenges are inferred from the breadth of responsibilities described and the company's distributed team structure across multiple regions.
This Product Marketing Manager role is differentiated by its focus on payments within a larger SaaS platform ecosystem. Compared to general Product Marketing roles, this position requires specific payments industry knowledge. Unlike pure Product Manager roles, this position emphasizes go-to-market strategy and marketing campaigns rather than product development. Compared to general Marketing Manager positions, this role requires deeper technical understanding of payment systems and integration with SaaS products.
ASSUMPTION: This comparison is based on standard industry role distinctions between product marketing, product management, and marketing management positions.
ASSUMPTION: These projects are illustrative examples based on the listed responsibilities and typical activities in a payments product marketing role.
ASSUMPTION: These questions are suggested based on the role type and may need adaptation for specific interviews.
⚠️ This enhanced job description was AI-generated based on the original job listing. Information has been organized and supplemented with industry-standard insights where details were not provided. All assumptions are explicitly labeled. Applicants should verify all details directly with the employer before making decisions based on this content.